Culture Culture 6 min read

Advertising legends

Who paid for the third O? 10 Hollywood Sign secrets

Image: Shutterstock

Can you imagine Los Angeles or the entertainment industry without the iconic, endlessly reproduced Hollywood Sign? Yet the landmark was never meant to represent the movies or fame at all. It started as an advertisement for a new neighborhood and was supposed to stay up for less than two years. Instead, it lost four letters, survived years of damage, and became a beloved and unforgettable symbol. Here is the surprising story behind the sign.

1
The original sign read "Hollywoodland"

Image: Shutterstock

Imagine driving through Los Angeles and suddenly seeing a giant new word stretched across a hillside, where nothing had stood before. The sign that appeared on Mount Lee in 1923 read "Hollywoodland," with 13 enormous letters rising above Beachwood Canyon. Each letter was about 43 feet tall and 30 feet wide, making the advertisement impossible to miss.

Modern period movies sometimes restore that original view. Ruben Fleischer’s 2013 film Gangster Squad is set in 1949 and opens with a shot that moves from Griffith Observatory toward the complete "Hollywoodland" sign. The extra four letters immediately place the story in an earlier Los Angeles, before the landmark took its familiar form.

2
It advertised real estate

Image: Shutterstock

No one involved in putting up the sign could have imagined how iconic it would become. Before the sign was a celebration of Hollywood’s film industry, it advertised Hollywoodland, a new upscale neighborhood in the hills . A group of real estate investors, including Los Angeles Times publisher Harry Chandler, supported the project and spent about $21,000 on the giant sign.

The development itself was already a large project. A 1923 advertisement said that 200 men were working there, seven miles of roads had been built, and huge amounts of dirt had been removed. The sign was simply the biggest part of the sales campaign.

3
It was supposed to be temporary

Image: Shutterstock

The Hollywood sign wasn’t meant to last forever. The developers expected it to stay on the hillside for only about 18 months. But that deadline passed, and the sign was still useful for attracting buyers to Hollywoodland, so no one rushed to take it down.

As the years went by, the giant letters became a familiar part of the Los Angeles landscape, especially as the movie industry nearby continued to grow. After the development had sold its properties, the company transferred the sign and the surrounding land to the City of Los Angeles in 1944. By then, the temporary billboard had already been standing over the city for more than 20 years.

4
Thousands of bulbs lit the letters

Image: Shutterstock

For Los Angeles residents in the 1920s, the Hollywoodland sign must have looked more like a giant theater marquee than a roadside billboard. As it was designed to stand out after dark just as much as during the day, about 4,000 light bulbs, each rated at 20 watts, covered its metal panels. Placed only eight inches apart, they turned the hillside into an enormous electric display.

And the whole sign didn’t light up at once. First came "Holly," followed by "wood" and then "land," before the complete name appeared. There was even a 35-foot illuminated dot beneath the letters, acting like a giant period at the end of the word.

5
The "Land" section disappeared in 1949

Image: Shutterstock

By the late 1940s, the sign had fallen into such poor condition that city officials considered tearing it down. Residents pushed back, and the Hollywood Chamber of Commerce offered to help restore it. But there was one major change: the last four letters had to disappear.

In April 1949, the city approved a plan to rebuild the missing "H," remove "LAND," and repair the remaining letters. On September 26, "Hollywoodland" officially became "Hollywood." That small change gave the sign a completely new meaning. It no longer advertised a housing development; it now represented the entire Hollywood district.

6
The original letters slowly collapsed

Image: Shutterstock

The 1949 repairs helped for a while, but they didn’t fix the sign’s deeper structural problems. Its metal panels and supporting framework were still exposed to years of sun, rain, wind, termites, neglect, and vandalism. By the 1960s and 1970s, the landmark looked rusty, uneven, and was close to falling apart.

In fact, parts of it did fall down the mountain. The top of the "D" collapsed, the third "O" disappeared completely, and an arsonist damaged the bottom of the second "L." Even after Los Angeles designated the sign a Historic-Cultural Monument in 1973, its condition continued to deteriorate. At that point, another coat of paint was not going to be enough.

7
The sign was rebuilt in 1978

Image: Shutterstock

What would Hollywood do if its most famous sign disappeared? Small repairs were no longer enough by the end of the 1970s. The Hollywood Chamber of Commerce decided that all nine letters had to be replaced, and workers took down the original sign in August 1978, leaving the hillside completely bare for about three months.

This time, the sign was built to last. The new letters were made of steel and enamel and secured with concrete, creating a structure of about 194 tons. The new sign imitated the original and was completed in November 1978. So, t he letters visitors see today aren’t from 1923, but a recovered version of the landmark.

8
Celebrities helped pay for new letters

Image: Los Angeles Daily News, CC BY 4.0, via Wikimedia Commons

The project cost about $250,000, and Hollywood raised it the only way it knew how: with famous names and a big party. Hugh Hefner held a party at the Playboy Mansion, where donors could pay about $27,700 to sponsor one of the nine new letters.

Several famous names joined the campaign. Alice Cooper paid for the third "O" in honor of comedian Groucho Marx. Singer Andy Williams sponsored the "W," while Gene Autry and television station KTLA helped pay for the second "L." Warner Bros. Records, Kelley Blue Book founder Les Kelley, and other supporters also helped rebuild the famous sign.

9
The sign has been altered several times

Those giant white letters have always attracted pranksters, students, activists, and advertisers who wanted to display their own messages above Los Angeles. Most of them didn’t remove or damage the original letters. By covering only certain parts of the sign with fabric, plastic, or curtains, they could make the sign appear to spell a completely different word . These changes were usually temporary, lasting only long enough to promote an event, support a cause, or play a public joke.

On New Year’s Day in 1976, art student Daniel Finegood used about $50 worth of curtains to change the sign to "Hollyweed." In 1987, it became "Holywood" during Pope John Paul II’s visit. The sign has also been changed for official promotions, including "FOX" for the television network and "Go Navy" for an Army-Navy football game.

10
An advertisement became an icon

Image: Shutterstock

Los Angeles officially named the sign Historic-Cultural Monument No. 111 in 1973, recognizing that the former advertisement had become an important part of the city’s history. Five years later, during the campaign to rebuild the damaged letters, the Hollywood Sign Trust was created to help protect the landmark for future generations.

Since then, the organization has overseen repairs, repainting, security, and other improvements needed to keep the sign standing on the hillside. The sign represented much more than a place on a map; it’s a symbol of Hollywood dreams and the hope of turning them real.

Geography Geography 6 min read

Territorial anomalies

There's a country within the US that was created to avoid double taxation

Image: Pin Adventure Map

Ever thought about how the borders in our country were defined ? States that almost became official, U.S. points that are only accessible through Canada's borders, territorial feuds over taxes, and more have constructed the limits of the country we know today. Here are 10 territorial quirks you probably never knew of.

1
Point Roberts, WA: The 49th parallel accident

Image: United States Geological Survey, Public domain, via Wikimedia Commons

Imagine if you had to cross two borders just to get to the market for a gallon of milk. That’s actually a reality for residents of Point Roberts, Washington. That’s because, following the Anglo-American Convention of 1818, the 49th parallel divided Canada and the U.S. In 1846, the line was extended westward and then officially recognized by the International Boundary Commission in 1925.

However, a tiny tip of the Tsawwassen Peninsula poked out just below that line. Since then, the locals have lived in a boundary quirk. To get to the rest of Washington State by land, they must drive through Canada, show their passports, and do it all over again on the way back.

2
Statue of Liberty: Common misconception

Image: Mohamed Osama

If you want to start a friendly argument at a dinner party, ask whether the Statue of Liberty lives in New York or New Jersey. The funny thing is, both answers are technically right . While the statue physically sits in the waters of the Garden State, Liberty Island is legally an exclave of New York. This dates back to a 1664 land grant by the Duke of York in a document so vague and confusing that it took a 1834 Compact between the two states to settle the deal. New Jersey gets the water and the submerged lands, but New York keeps the monument.

However, the Federal Government actually manages the site through the National Park Service (NPS), providing security and maintenance.

3
The State of Franklin: Failed 14th state

Image: Bennett1203, CC BY-SA 4.0, via Wikimedia Commons

In 1784, three counties in North Carolina felt neglected by their government and decided to strike out on their own . They even elected a governor, John Sevier, and printed their own money. They came just two votes short of being recognized by Congress as a formal state.

Eventually, things got heated, and North Carolina sent troops, leading to a small civil war between the locals. By 1789, the dream of Franklin was buried, and the territory became part of Tennessee.

4
Kentucky Bend

Image: Brian Stansberry, CC BY 4.0, via Wikimedia Commons

If you look closely at a map, there’s a piece of Kentucky that looks like it doesn’t belong. That’s the Kentucky Bend, also called the New Madrid Bend, a tiny peninsula in Fulton County that is almost completely separated from the rest of the Bluegrass State . The strange situation was the consequence of the massive series of earthquakes that took place in that area between 1811 and 1812, which were so violent they famously caused the Mississippi River to flow backwards for several hours. When the dust settled, the river had carved a new path that looped around this small patch of land, surrounded by Missouri and Tennessee instead of Kentucky. The 9 residents living there today go through Tennessee just to get to their home state.

5
The State of Deseret: The empire that almost was

Image: Carl Radefeld (cartographer); Joseph Meyer (publisher), Public domain, via Wikimedia Commons

Imagine a state so big it makes Texas look tiny. That almost happened back in 1894, when Mormon pioneers proposed the State of Deseret. The territory comprised what we now know as Utah, most of Nevada, parts of Arizona and Colorado, and a massive chunk of the California coast, including San Diego.

Had it been formalized, it would have been a powerhouse with its own seaport and total control over the West. However, Washington, D.C. wasn’t so keen on one group having that much territory and power, so they whittled it down, and we ended up having the states we know today.

6
The lawless "No Man's Land"

Image: Steve Shook from Moscow, Idaho, USA, CC BY 2.0, via Wikimedia Commons

Have you ever wondered what happens when two governments simply give up on a piece of land? Between 1806 and 1821, there was a strip of land in what is now western Louisiana that was, literally, No Man’s Land. Neither the U.S. nor Spain, which owned part of the territory, could agree on the border, so they declared it "Neutral Ground" to avoid armed conflicts . The plan backfired as, with no laws to contain it, it quickly became a favorite for the outlaws in the West —meaning deserters and bandits hiding there were legally untouchable. The conflict was resolved by the 1819 Adams-Onis Treaty, which officially set the Sabine River as the legal boundary.

7
The Republic of the Indian Stream

Image: Jon Platek, CC BY-SA 3.0, via Wikimedia Commons

In the early 1830s, people living in a small area between New Hampshire and Quebec were fed up, and in this case, taxes were the problem. Both Canada and the US were trying to collect taxes, and nobody likes being double-billed . In 1832, the residents essentially said "neither of them can tax us" and formed their own country called the Republic of the Indian Stream. They had their own constitution and Capitol for four years, until 1836, when the militia marched on the disputed territory to reclaim the land. It wasn’t until 1842, when the land dispute and the double taxation were definitively resolved by the Webster–Ashburton Treaty, which assigned the land to New Hampshire.

8
The Northwest Angle: Mapping mistake of 1783

Image: Lorie Shaull, CC BY-SA 4.0, via Wikimedia Commons

When the Treaty of Paris was signed in 1783 to end the Revolutionary War, the mapmakers used a chart that was flat-out wrong. They thought the Mississippi River started much further north than it actually did. Because of that mistake, a piece of Minnesota got cut off from the rest of the country . To this day, the "Northwest Angle" is the only place in the lower 48 states north of the 49th parallel. Much like Point Roberts, you have to cross a massive lake or drive through Canada just to visit it.

9
The District of Columbia’s "lost" corner

Image: Tim Mossholder

If you look at a map of D.C., you’ll notice it’s missing a chunk; it’s not a perfect square as it was originally intended. Originally, the capital was a perfect ten-mile square diamond , taking land from both Maryland and Virginia. But by 1846, things got tense. Residents in the Virginia portion, which included Alexandria and Arlington, were worried the federal government would abolish slavery in the District, which was the backbone of their economy. They successfully petitioned to have Virginia "take back" that portion of the land and subsequently changed the shape of the national capital forever.

10
UN Headquarters: International territory

Image: LPulecio-WMF, CC BY 4.0, via Wikimedia Commons

If you want to feel international, go to the United Nations Headquarters on the East River in midtown Manhattan, New York. Once you cross that gate onto the 18-acre site, you are technically leaving the United States. You don’t need to show your passport, but that’s international territory, which means it has its own laws , its own security force, and even its own postal service. It is a legal hole in the middle of New York City.

Culture Culture 6 min read

From Braveheart to JFK: 10 movies that got history completely wrong Braveheart to JFK : 10 movies that got history completely wrong

Image: Pressmaster

Hollywood often prioritizes spectacle and drama over strict historical accuracy. Period epics tend to win big at the Academy Awards, but their relation to real-world events ranges from artistic license to complete fabrication. These ten celebrated films delivered unforgettable cinema, yet failed all history tests.

1
Titanic (1997)

Image: Andrea Izzotti

James Cameron’s Oscar-winning blockbuster frames the tragic 1912 sinking around the fictional romance of Jack (Leonardo DiCaprio) and Rose (Kate Winslet), while depicting real-life First Officer William Murdoch (Ewan Stewart) accepting bribes, shooting passengers, and taking his own life.

When the film premiered in 1997, the portrayal of Murdoch caused significant outrage. Survivor accounts prove the First Officer acted heroically, working tirelessly to launch lifeboats and saving hundreds of lives before dying in the freezing Atlantic. Additionally, third-class passengers were not locked below deck by armed guards as portrayed in the movie. _Titanic_’s producers eventually traveled to Murdoch’s hometown of Dalbeattie, Scotland, to issue an official apology to his descendants.

2
Braveheart (1995)

Image: Snap Spot

Mel Gibson’s epic depicts William Wallace leading a 13th-century Scottish rebellion against English rule, wearing belted plaid kilts and seducing Isabella of France (Sophie Marceau).

Many details in the film are inaccurate. For example, Scots didn’t wear kilts until the 16th century, nearly 300 years after Wallace’s death. Furthermore, Isabella was roughly three years old and living in France during Wallace’s rebellion, making the affair impossible.

3
Pearl Harbor (2001)

Image: Gary Ell, USAF, Public domain, via Wikimedia Commons

In Michael Bay’s romantic war drama, Rafe McCawley (Ben Affleck) and Danny Walker (Josh Hartnett) face Japanese Zero fighters, join the British Eagle Squadrons before the U.S. enters World War II, and witness direct attacks on civilian medical units.

In real life, U.S. Army Air Corps officers like Rafe were legally forbidden from joining Britain’s Eagle Squadrons while the United States remained neutral. During the December 7, 1941 raid, the Japanese prioritized attacking battleships, airfields, and fuel depots, and they didn’t target field hospitals or civilian nurses as depicted in the film. Also, President Franklin D. Roosevelt’s (Jon Voight) dramatic moment where he stands up out of his wheelchair to inspire his cabinet never occurred.

4
Pocahontas (1995)

Image: New England Chromo. Lith. Co., Public domain, via Wikimedia Commons

Disney’s animated film famously tells the story of a young Powhatan woman named Pocahontas who falls in love with the English explorer Captain John Smith, helping to promote peace between their two cultures.

When John Smith arrived in Virginia in 1607, Pocahontas (whose actual name was Matoaka) was only around 10 to 12 years old, while Smith was a 27-year-old soldier, and there was no romantic relationship between them. Smith’s famous account of Pocahontas saving his life by placing her head over his is debated by modern historians, who view it as either a misunderstanding of a tribal adoption ceremony or an invention in his later writings. Pocahontas was later captured by English settlers, held for ransom, converted to Christianity, and married tobacco merchant John Rolfe before dying in England at age 21.

5
Gladiator (2000)

Image: Jean-Léon Gérôme, Public domain, via Wikimedia Commons

The plot of Gladiator revolves around Maximus Decimus Meridius (Russell Crowe) when he witnesses Emperor Marcus Aurelius (Richard Harris) being smothered to death by his son Commodus (Joaquin Phoenix), who seizes the throne, rules as a tyrant, and is later killed in gladiatorial combat inside the Colosseum.

In reality, Marcus Aurelius was never murdered by his son; he died of an infectious illness in 180 AD. Commodus had already been co-emperor for three years before his father’s death. Far from an usurpation, Commodus ruled Rome for 12 years. He didn’t die in the sands of the arena either: he was strangled in his bath by his wrestling partner, Narcissus, during a palace coup. Moreover, Roman gladiatorial fights were officiated sporting events, not chaotic deathmatches.

6
Shakespeare in Love (1998)

Image: Gimas

A young William Shakespeare (Joseph Fiennes) suffers from writer’s block until he meets aristocrat Viola de Lesseps (Gwyneth Paltrow), who disguises herself as a man to act on stage, inspiring him to write Romeo and Juliet .

Almost the entire narrative is historical fiction. Viola de Lesseps never existed, and Romeo and Juliet wasn’t inspired by a secret love affair. Women were indeed banned from performing on the Elizabethan stage, but monarchs like Queen Elizabeth I never attended public theaters, which were considered unsafe and unhygienic. Instead, theater companies were hired to give private performances at court. Furthermore, by the mid-1590s, Shakespeare was already married to Anne Hathaway and was an established playwright in London, not an impoverished unknown struggling for ideas.

7
A Beautiful Mind (2001)

Image: Woodan

Ron Howard’s biopic presents John Nash (Russell Crowe) battling schizophrenia. In the film, the Nobel Laureate mathematician has vivid visual hallucinations of a college roommate, a young girl, and a secret government handler.

It is true that John Nash lived with paranoid schizophrenia, but his hallucinations were auditory and delusional (he heard voices and believed extraterrestrial beings were communicating through newsprint). Filmmakers acknowledged altering his symptoms because visual figures were easier to convey on screen. The film also sugarcoated Nash’s personal life, omitting his first child born out of wedlock, his divorce from his wife Alicia, and his intimate relationships with other men.

8
JFK (1991)

Image: Walt Cisco, Dallas Morning News, Public domain, via Wikimedia Commons

Director Oliver Stone follows New Orleans District Attorney Jim Garrison (Kevin Costner) as he uncovers a conspiracy behind President John F. Kennedy’s 1963 assassination involving the CIA, FBI, military leaders, and Vice President Lyndon B. Johnson.

Historians criticize JFK for presenting discredited conspiracy theories as historical facts. Key characters in the film (such as Donald Sutherland’s "Mr. X") were complete fabrications. Garrison’s actual prosecution of businessman Clay Shaw was based on dubious testimony and resulted in Shaw’s acquittal in under an hour. The narrative of a multi-agency coup remains unsupported by official evidence, yet the film prompted the release of classified records under the JFK Records Act.

9
The Sound of Music (1965)

Image: HEakin

In the iconic film The Sound of Music , governess Maria (Julie Andrews) teaches naval Captain von Trapp’s seven children to sing and helps the family escape the 1938 Nazi annexation of Austria by hiking over the Alps into Switzerland.

Had the von Trapp hiked over the mountains behind their house in Salzburg, they would have walked straight into Nazi Germany near Hitler’s mountain retreat at Berchtesgaden. In real life, the family walked to their local train station and boarded a train to Italy before emigrating to the United States. Also, the personalities were reversed: the real Captain von Trapp was warm and musical, whereas Maria was strict. What’s more, the couple had already been married for over ten years before leaving Austria.

10
Saving Private Ryan (1998)

Image: National Archives and Records Administration, Public domain, via Wikimedia Commons

The opening D-Day landing sequence in Saving Private Ryan is praised by military veterans for its technical realism, but the film’s core premise is fictional. Following the invasion at Omaha Beach, Captain Miller (Tom Hanks) leads a U.S. Army Ranger squad into enemy territory in Normandy to find Private James Ryan (Matt Damon), whose three brothers were killed in action.

The plot is loosely inspired by the real-life Niland brothers, but the U.S. military never dispatched an entire squad on a dedicated search mission through enemy lines to extract a single private. Additionally, the final battle in the fictional town of Ramelle overstates the ability of infantry small arms against heavy German armor, which in reality was neutralized by artillery and tactical air strikes.

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