General General 3 min read

A breakfast staple

Which breakfast cereal is the most popular? Here are 10 contenders

Image: Franki Chamaki

The idiom goes, "as American as apple pie," but, if we are talking breakfast options, it might as well go "as American as breakfast cereal." Cereal is a popular choice in many parts of the world, but it might be hard to find a place where it is as popular as in the U.S.

That said, not all breakfast cereals are created equal, and not all Americans have the same tastes. Cereal may be a staple, but which cereal? Let’s take a look (in no particular order) at 10 of the most popular choices among Americans.

1
Cinnamon Toast Crunch

Image: Diana Polekhina

Introduced in 1984 by General Mills, it was designed to be the cereal version of cinnamon toast. It is made from a mix of wheat and rice, and covered in cinnamon sugar. Besides breakfast, Cinnamon Toast Crunch is also popular as a snack on its own, in trail mixes, or as a crunchy topping.

2
Lucky Charms

Image: FlyD

Another General Mills classic, this "magically delicious" cereal features a mix of toasted oat pieces and colorful marshmallows. Besides the original flavor, there are several varieties of Lucky Charms, including Chocolatey Chocolate, S'mores, Berry Swirl, and Minis. A breakfast classic for many decades, one of its most famous features is its mascot, Lucky the Leprechaun.

3
Kellogg’s Raisin Bran

Image: Andreas Haslinger

One of Kellogg’s better-known "healthy" options, Raisin Bran is popular as a source of fiber. It was originally a copy of another cereal of the same name, but after a legal battle, it was determined that "raisin bran" was too descriptive to be a trademark, popularizing the name as a generic term for this type of cereal. What makes it so popular? Its name and marketing have long contributed to the perception of it as a "healthy cereal."

4
Cheerios

Image: Liia

Did you know that the original name of Cheerios was CheerieOats? It was introduced in the 1940s by General Mills, and it is a popular choice due to its whole-grain oat base, low sugar, no cholesterol, and the fact that it is gluten-free. Unlike many other cereals, the original version is not the most popular; it has been surpassed by the Honey Nut flavor.

5
Life

Image: M Alazia

Introduced by Quaker Oats, Life cereal gained popularity through a famous marketing campaign featuring a picky eater named Mikey, one of the longest-running ads in American television history. Life is marketed as a healthy, whole-grain choice without artificial flavors or colors, and has several flavors besides the original.

6
Frosted Flakes

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Did you know that cornflakes were invented by the brother of the founder of Kellogg’s? One of Kellogg’s most well-known cereals worldwide, Frosted Flakes was developed when sweet cereal became increasingly more popular. To boost its appeal to children, the cereal was introduced alongside a mascot, Tony the Tiger, now one of the most recognizable characters in the industry.

7
Cocoa Puffs

Image: Brands&People

One of the first chocolate cereals to exist, Cocoa Puffs is certainly among the most popular. Developed in the 1950s by General Mills, it initially used Hershey’s cocoa. Cocoa Puffs’ popularity is not limited to the American market. It is also a top seller in Canada, Europe, and Latin America, where it is commercialized in partnership with Nestlé under the name Nesquik.

8
Froot Loops

Image: Haley Owens

After Kellogg’s unsuccessfully tried to create a competitor to Cheerios, the company was left with specialized equipment designed to produce O-shaped cereal. Rather than scrap it, Kellogg’s used the machinery to develop a new, colorful cereal, along with a new mascot, Toucan Sam. Although the different colors in Froot Loops are meant to suggest different flavors, Kellogg’s has confirmed that they all taste the same.

9
Honey Bunches of Oats

Image: Benyamin Bohlouli

Originally called Battle Creek, this popular cereal was the result of experimentation. Released by Post in the 1980s, it was developed when one of the company’s employees mixed several existing cereals. After some feedback, honey was added to the mix, and it was renamed Honey Bunches of Oats.

10
Rice Krispies

Image: Emma Miller

Developed in the 1920s, Rice Krispies is not only one of Kellogg’s most iconic products but also one of the most popular cereals in America. Its famous "Snap, Crackle, Pop" slogan was inspired by the sounds the cereal makes when milk is added and was later adopted as the names of its three mascots.

General General 6 min read

Beloved American brands

Why did Kodak and Woolworth's disappear? The real reason

Image: pony rojo, CC BY-SA 2.0, via Wikimedia Commons

Blockbuster, Kodak, Woolworth’s… just hearing those names can bring back many memories, even though the brands have long since gone. T hese weren’t just brands; they were part of our routines, our weekends, and our family vacations. For decades, these companies seemed unstoppable. Then, they disappeared. So what happened? Here’s the story behind 10 iconic American brands that once stood at the top, and the real reasons they faded away.

1
Blockbuster

Image: RegionalQueenslander, CC BY-SA 4.0, via Wikimedia Commons

During the 1980s and 1990s, Friday night often meant one thing for American families: a trip to Blockbuster. Browsing the aisles for a movie, debating what to watch, and grabbing popcorn at the counter became a weekly routine. But nothing lasts forever.

Born in 1985, Blockbuster conquered the massive home-video market with thousands of stores by the late 1990s and early 2000s, catering to families with at-home VCRs. Then technology changed everything. First came DVD-by-mail services like Netflix, followed by streaming, which left Blockbuster struggling. Late fees and inconvenience only pushed more customers away. The company filed for bankruptcy in 2010. Today, just one official store remains in Bend, Oregon, where visitors still stop by for a dose of the video-store era.

2
Kodak

Image: 多多123, CC BY 4.0, via Wikimedia Commons

Back in the day, almost every vacation, birthday, wedding, or holiday gathering seemed to include a Kodak camera, or at least a roll of Kodak film. Founded in 1881, Kodak helped keep the moments that filled family photo albums for generations.

From the 1960s through the 1990s, Kodak dominated the world of film and photography. But that success also made the company slow to accept that technology was changing. Ironically, Kodak helped invent one of the first digital cameras in 1975, yet it hesitated to embrace the future. By the 1990s and 2000s, digital cameras (and later camera phones) quickly replaced traditional film. In 2012, the company declared bankruptcy.

3
Pan Am

Image: Felix Goetting (GFDL 1.2 or GFDL 1.2), via Wikimedia Commons

Long before flying became an everyday experience, Pan American World Airways, better known as Pan Am, was already carrying Americans across the world. It was founded in 1927, and during the 1960s and 1970s, the airline became a symbol of glamorous air travel.

Its famous blue globe logo was instantly recognizable, even to those who rarely flew. But by the late 1970s, rising competition, fuel costs, and financial troubles began weakening the company. After years of mounting losses and debt, Pan Am shut down in 1991. Even so, its fame was such that even today, more than 30 years later, we still remember it.

4
Woolworth’s

Image: Warren LeMay from Cullowhee, NC, United States, CC0, via Wikimedia Commons

Before Woolworth's made the "five-and-dime" famous, shopping in America looked very different. For decades, Americans visited Woolworth’s for everything from toys and school supplies to household goods and everyday essentials. By the 1960s, the brand had become a familiar part of American life.

Created in 1879 by Frank Winfield Woolworth, the chain grew into one of the country’s largest retailers. But in the 1970s, malls and discount giants like Walmart changed the way Americans shopped, and Woolworth struggled to keep up. By the 1980s, the iconic chain was slowly disappearing. Most stores closed during the 1990s, and the Woolworth retail chain officially ended in 1997.

5
Circuit City

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Testing giant stereo systems, browsing rows of CDs and video games, and shopping for the newest TV were all part of the experience at Circuit City, once one of America’s biggest electronics chains.

Founded in 1949 by Samuel S. Wurtzel in Richmond, Virginia, as "Wards Company," the retailer adopted the Circuit City name in 1984. During the 1980s, 1990s, and early 2000s, it became the go-to place for Americans buying a TV, stereo, computer, or any electronic device. But like many companies on this list, Circuit City struggled as shopping habits changed and online stores became more convenient. A controversial 2007 decision to lay off thousands of experienced employees further hurt the company’s reputation. Circuit City couldn’t survive mounting losses and closed all remaining stores in 2009.

6
Borders

Image: Bindydad123, CC BY-SA 4.0, via Wikimedia Commons

Remember Borders? Born in 1971, its huge stores, filled with books, music, magazines, and cozy reading spaces, invited customers to spend entire afternoons there.

During the 1990s and early 2000s, the rise of large shopping malls actually helped Borders thrive, turning its bookstores into popular destinations inside malls across the US. But eventually, the company ran into a challenge it couldn’t overcome: online shopping and digital reading. Competitors like Amazon surged ahead, while Borders struggled to adapt and made costly business decisions, including outsourcing its online sales to Amazon for years. The company collapsed financially in 2011 and soon closed all remaining stores.

7
Bugle Boy

Image: Claire Abdo

In the late 1980s and early 1990s, teenage fashion became almost synonymous with Bugle Boy. Famous across the country for its casual jeans and memorable TV commercials, the brand became a major part of American mall culture and was sold in department stores nationwide.

But fashion never stands still, and brands have to constantly adapt to survive. By the late 1990s, newer youth-oriented labels had taken over with fresh styles that quickly made Bugle Boy seem outdated. Sales began to fall, and after years of struggling to keep up with changing trends, the company closed its stores in 2001.

8
Howard Johnson’s restaurants

Image: Tichnor Quality Views, Made Only by Tichnor Bros., Inc., Boston, Mass., Public domain, via Wikimedia Commons

During the 1960s and 1970s, a stop at Howard Johnson's was part of the classic American road-trip experience for many families, and that was no accident.

Founded in 1925 in Quincy, Massachusetts, the famous orange-roofed chain reached its peak when America’s expanding highways and booming car culture made roadside travel more popular than ever. But by the late 1970s and early 1980s, the growing popularity of fast-food chains like McDonald's began changing the way Americans ate on the road. Drivers increasingly wanted meals that were faster, cheaper, and more standardized, while interstate highways also redirected traffic away from many older roadside locations. Unlike some other brands on this list, Howard Johnson’s faded away slowly over the decades. The last restaurant finally closed in 2022.

9
Burger Chef

Image: John Margolies, Public domain, via Wikimedia Commons

In 1958, a name emerged as one of the pioneers of America’s growing fast-food industry: Burger Chef. By the late 1960s, the chain had more than 1,000 locations across the country and had become one of McDonald's’s biggest competitors.

Long before Happy Meals became famous, Burger Chef helped popularize the idea of marketing meals directly to children with toys and themed publicity. But during the fast-food wars of the 1970s, competition became fiercer than ever. While McDonald’s and Burger King expanded by leaps and bounds, Burger Chef struggled with financial problems and changing consumer tastes. In 1982, the company was sold to Hardee's, which gradually converted most Burger Chef locations into Hardee’s restaurants.

10
Sports Authority

Image: Anthony92931, CC BY-SA 3.0, via Wikimedia Commons

Throughout the 1990s and 2000s, many Americans looking for running shoes, gym shorts, and sports gear headed straight to Sports Authority.

Known for its huge stores packed with athletic apparel, exercise equipment, bicycles, camping gear, and team sports products, Sports Authority became the ideal shopping destination for families and athletes across the US. But as online shopping rapidly changed retail in the 2000s, the company struggled to adapt. Heavy debt from expansion efforts and a slow shift to e-commerce eventually caught up with the chain. Sports Authority declared bankruptcy in 2016 and closed all remaining stores later that year.

General General 4 min read

10 things you won’t believe are banned in the U.S.

Image: Tara Winstead

America is famous for its love of freedom, yet a few peculiar and oddly specific rules survived in dusty town codes and old state books. Some were written to solve long-forgotten problems; others simply remained by accident. What they all have in common is that they are a reflection of our quirks and contradictions. From outlawed snowballs to forbidden confetti, these 10 real bans prove that, in the land of the free, common sense sometimes just goes and take a coffee break.

1
Snowball fights

Image: Arina Krasnikova

It may sound like the premise for a coming-of-age comedy film, but it’s absolutely true: in Wausau, Wisconsin, throwing a snowball is technically against the law. The city once grouped snowballs in the same category as "stones and missiles," as if every kid with a pair of mittens were a potential threat to public safety. Of course, local police don’t patrol sledding hills looking for offenders anymore. The rule mostly lives on as a charming reminder that even winter fun can end up in the law books.

2
Camel hunting

Image: Shaun Danny

Camels in Arizona? Well, technically. Back in the mid-1800s, t he U.S. Army brought camels to the Southwest, hoping their strength and stamina would make them the perfect means for desert transport. The experiment didn’t last—soldiers preferred their mules—but the camels did, wandering off into the wild. To protect the survivors, the State of Arizona outlawed camel hunting, a law that still stands today. So if you ever spot one, grab your camera, not your hunting license!

3
Texting while walking

Image: Elizabeth Woolner

Crossing the street with your eyes glued to your phone is the 21st century’s twist on jaywalking. In Honolulu, Hawaii, that nasty habit can cost you up to $99, thanks to a local ordinance meant to curb "distracted walking." Officials say it’s about protecting pedestrians from accidents; residents jokingly call it "the eyes-up law." Whether you see it as common sense or overreach, the rule makes one thing clear: the text, meme, or emoji can wait until you’re safely on the other side.

4
Apple pie must come with ice cream

Image: Patrick Fore

Here’s a rule everyone can get behind. Vermont, proud home of rolling orchards and autumn harvests, officially crowned apple pie as its state dessert. But lawmakers didn’t stop there; they added a charming twist, recommending that each slice be served "in good faith" with a scoop of vanilla ice cream, a piece of sharp cheddar, or a glass of cold milk. It’s less a regulation and more a warm invitation to enjoy a simple American treat. Yes, the law can sometimes be fun and downright delicious!

5
Bear wrestling

Image: Florian Schindler

Believe it or not, there was a time when people thought wrestling a bear was a good idea. Traveling shows and roadside attractions once featured men squaring off against hulking bruins for cheers and pocket change. Eventually, Alabama decided it was a spectacle best to leave it in the past. In 1996, the state officially banned bear wrestling, making it illegal to train, promote, or even sell tickets to such events. Today, the law stands as a small but noble victory for animal welfare. As for the bears? They walked away undefeated, every single one of them.

6
Password sharing

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Before Netflix made it official, Tennessee was already ahead of the curve. Back in 2011, the state passed a law making it illegal to share passwords for paid streaming services. The rule was originally meant to stop hackers from selling stolen logins, but it ended up being a cautionary tale for the streaming wars to come. Technically, lending your password to a friend could cost you $2,500 and even land you a year in jail. What once seemed overcautious now feels oddly prophetic, almost like Tennessee read the fine print of the future.

7
Dueling

Image: Leon Kohle

If you’ve ever challenged someone to a duel—yes, the kind with pistols and a handshake at dawn—you can forget about running for office in West Virginia. The state’s constitution, written in the 1800s, includes a clause that permanently bars any duelist from holding public office. The idea was to keep gentlemen of "honor" from turning government into a shooting gallery. More than a century later, the law remains untouched, a relic of a time when reputations were defended at ten paces.

8
Roller-skating

Image: Harrison Haines

Can you imagine roller-skating being banned in your town? Back in the 1930s in Biddeford, Maine, sidewalks were sacred ground for Sunday strolls, not racetracks for daredevils on wheels. So, the city downright prohibited skating and biking on sidewalks. Believe it or not, the rule, established in a slower era when the biggest traffic hazard downtown wasn’t a speeding car, but a kid on skates, still lingers in the city code today.

9
Fishing with your hands

Image: Patti Black

Think you’re tough enough to catch a catfish with your bare hands? In Indiana, that risky stunt—known as "noodling"—will earn you more than bragging rights; it could get you fined. The practice involves reaching into murky holes and hoping the fish bites, but lawmakers decided it was safer for everyone if they didn’t. The ban protects catfish during breeding season and probably saves a few bold fishermen’s lives. So, if you’re visiting Indiana and are feeling adventurous, bring a rod instead!

10
Confetti

Image: jameson wu

Mardi Gras in Mobile, Alabama, bursts with color, music, and flying beads, but there’s one thing you won’t see floating in the air: confetti or silly string. The city banned both to keep its historic streets clean after the celebrations. The rule might sound like a party pooper, but locals don’t mind. They’ve turned cleanup into an art form, celebrating with floats, jazz bands, and smiles instead of streamers. After all, the joy of Mardi Gras isn’t in what you toss but in the rhythm, the laughter, and the sparkle that doesn’t need sweeping up.

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