1

BackRub

Image: Deepanker Verma

Before it became the verb we all use today, Google was known as BackRub. The name referred to the search engine’s ability to analyze backlinks (links from one webpage to another) as a way to rank search results.

But it sounded more like a massage parlor than a tech startup. In 1997, they wisely rebranded to Google, a twist on "googol," the term for the number 1 followed by 100 zeros.

2

Brad’s Drink

Image: NIKHIL

It was going to carry around the nickname of its creator forever. Caleb Bradham was a pharmacist in New Bern, North Carolina. He invented a drink back in 1893 as a refreshing, energizing tonic for digestion, which included pepsin , a digestive enzyme.

A few years later, Brad decided on a more marketable name than his own : Pepsi-Cola.

3

Taco-Tia

Image: Jeswin Thomas

Glen Bell owned Bell’s Drive-In, a stand selling hot dogs, when he noticed long lines outside a Mexican restaurant. He decided he needed to learn how to make tacos.

Over a few years, he refined his concept and opened a new chain selling Mexican food, which received several names over time, including Taco-Tia. Eventually, he landed on Taco Bell. It was conveniently Americanized , easy for mainstream customers to remember and pronounce, and suggested a memorable logo.

4

Sound of Music

Image: Josip Ivankovic

At first, this mega-electronics retailer was all about stereos. Founded in the 60s, Sound of Music specialized in home audio equipment. But after a tornado wrecked their main store in the 80s, they ran a massive clearance sale and told people they would get their "best buy" there.

By the end of the day, they had pretty much sold out. The sale was such a hit that, in 1983, they decided to rebrand entirely as "Best Buy".

5

Tote’m Stores

Image: Piccinng

Once upon a time, you didn’t pop into a 7-Eleven—you got your goods home from Tote’m Stores. The chain got its original name because customers "toted" their purchases.

In 1946, to highlight their revolutionary new hours (7 a.m. to 11 p.m.—wild for the time), they wisely rebranded as "7-Eleven."

6

Blue Ribbon Sports

Image: NEXT Distro

If it had been called "Blue Ribbon Sports," there would probably not be a swoosh . This company began as a distributor for Japan’s Onitsuka Tiger running shoes.

But in the 70s, as they launched their own footwear line, they realized they needed a brand with more bite. They chose "Nike," after the Greek goddess of victory. The swoosh logo was designed that same year for just $35.

7

AuctionWeb

Image: appshunter.io

The original name was straightforward, but also boring. eBay's original incarnation was AuctionWeb, launched in 1995 by Pierre Omidyar as a side project under his larger personal domain, eBay.com (which stood for his consulting firm Echo Bay Technology Group ). When he found that the domain echobay.com was already taken by a mining company, he settled on ebay.com. Later, as the online auction section became wildly successful, Omidyar dropped AuctionWeb entirely and adopted eBay as the company name.

8

Pequod

Image: Gema Saputera

The founders of this coffee shop were inspired by Herman Melville’s Moby-Dick. They wanted the quality of the coffee to be connected with seafaring and adventure . So, their first choice was "Pequod," the name of Captain Ahab’s doomed whaling ship.

That name didn’t have enough of a punch, however, so they decided to go for a wink at another character in the same book, with a much more marketable sound: Starbucks.

9

Pete’s Super Submarines

Image: Mustafa Fatemi

It was the 60s when 17-year-old Fred DeLuca opened a sandwich shop in Connecticut with financial help from a family friend: Dr. Peter Buck. In his honor, DeLuca named it "Pete’s Super Submarines."

The business grew, however, and the name was a bit of a mouthful. They needed a name that was shorter, catchier, and easier to advertise on the radio. They rebranded as "Subway," winking both at their food (subs) and the fast, urban lifestyle they hoped to serve.

10

Cadabra

Image: ANIRUDH

Too spooky, right? Amazon nearly had a name that conjured magic tricks. In 1994, Jeff Bezos registered the name "Cadabra," short for abracadabra . That lasted until someone pointed out how much like "cadaver" the name sounded.

Bezos then considered "Amazon," the name of the immense river. Not only did it suggest something vast, exotic, and full of potential, but it also placed the brand at the top of alphabetical listings —an old-school SEO move.

1

Arnold Schwarzenegger’s triple career

Image: E R

Arnold Schwarzenegger lifted his way to bodybuilding fame, then jumped into blockbuster movies, and later into California politics. Each chapter looked completely different from the last, yet he tackled them with the same drive. Few Americans can say they succeeded in three major worlds.

2

Ronald Reagan’s journey from film to the White House

Image: Nathan DeFiesta

Long before he sat in the Oval Office, Ronald Reagan was a rising actor in Hollywood. His path from movie sets to politics took time, but he carried his communication skills with him. By the time he reached the presidency, he was already a familiar face to millions.

3

Robert De Niro’s taste for fine dining

Image: Jakub Dziubak

Robert De Niro made his name in gritty films, yet he had a soft spot for world-class sushi. His partnership with chef Nobu Matsuhisa created a restaurant brand recognized worldwide. The chain brought Japanese fusion to a huge audience and showed that De Niro’s instincts go far beyond Hollywood.

4

Serena Williams is sewing her own path

Image: Aleksandr Galichkin

Serena Williams is known for dominating tennis, but she also made a name for herself in fashion. Her line on HSN featured modern, easy-to-wear pieces that made it to New York Fashion Week. With guidance from industry legends, Serena proved she could design clothes with the same confidence she brings to the court.

5

George Clooney’s smooth move into spirits

Image: Max Böhme

George Clooney and his friend Rande Gerber loved tequila so much that they created their own. What started as a private passion soon turned into Casamigos , a top-shelf brand with awards, celebrity fans, and plenty of buzz. The duo went from movie sets to tasting rooms without missing a beat.

6

Magic Johnson’s winning streak off the court

Image: Adeolu Eletu

After lighting up the NBA, Magic Johnson built a powerhouse company focused on investing in underserved communities. His deals stretched from movie theaters to restaurants to major teams. His business success soon rivaled his days on the court, turning him into one of America’s most admired entrepreneurs.

7

Kate Hudson turns activewear into a powerhouse

Image: Lauren

Kate Hudson co-founded Fabletics and quickly tapped into a growing fitness fashion market. The brand became the fastest-growing label under its parent company, TechStyle Fashion Group, and expanded from online sales into plans for dozens of physical stores. Even with challenges surrounding its parent company, Fabletics kept gathering new fans.

8

Will Ferrell builds a comedy hub

Image: 0xk

Will Ferrell helped launch Funny or Die , a comedy site filled with sketches, celebrity appearances, and user videos. It became a big name in online humor and produced shows and specials that fans still talk about. Even through bumps in the road, the company stayed influential in the comedy world.

9

Martha Stewart reinvents herself

Image: Ella Jardim

Before becoming the queen of homemaking, Martha Stewart modeled professionally and worked as a stockbroker. She later blended her love of cooking, decorating, and organization into a full lifestyle brand. That leap turned her into one of the most recognizable names in American media.

10

Kevin Costner tackles ocean cleanup

Image: OCG Saving The Ocean

Kevin Costner’s big career twist came after an oil spill caught his attention. He invested in technology that could separate oil from water and pushed the idea forward for years. When the Gulf of Mexico spill happened, BP bought dozens of its machines to help with the cleanup. His invention pulled in millions and showed a surprising side of the movie star.

1

Babe Ruth

Image: Jose Francisco Morales

To become one of the best in baseball history, you must not only be a talented and dedicated athlete but also a wise person. Babe Ruth was a perfect example of this. This baseball legend inspired us when he said, "Never let the fear of striking out keep you from playing the game."

Often, we let fear win out by imagining worst-case scenarios before making a decision. But as Babe Ruth taught us, we shouldn't let that fear hold us back. If you dare to play the game, you might find that things turn out even better than you expected! You know, the next time you hesitate to take a chance, give it a try!

2

Vince Lombardi

Image: Melissa McGovern

If being an excellent athlete is difficult, imagine managing a team full of them. Knowing how to lead a group of talented people to the greatest victories is not for everyone, but it is for Vince Lombardi, one of the most iconic coaches in American football history.

Lombardi shared his vision of success when he said, "Winning isn't everything, but wanting to win is." This simple but powerful phrase carries a very important message: To achieve our goals, it's vital to know what we want and how deeply we want it. Even if you don't win every game, you should always begin with a winning attitude as a guide to success!

3

Billie Jean King

Image: John Fornander

Some people say the key to being a winner is never giving up . Keep going until you make it! This is what Billie Jean King, one of the greatest players and a pioneer in women's tennis, conveyed when she said, "Champions keep playing until they get it right."

Billie Jean King never gave up, even when some people told her to. With her powerful message, BJK redefines the idea of a champion. She sees the long-awaited victory as the final step in a journey that a champion has been pursuing for a long time. Inspiring!

4

Michael Jordan

Image: Markus Spiske

The incredibly talented Michael Jordan didn't hold back when telling the secret behind his success in sports: "I've missed more than 9,000 shots in my career. I've lost almost 300 games. 26 times, I've been trusted to take the game-winning shot and missed. I've failed over and over and over and over again in my life. And that is why I succeed."

While it's true that watching these spectacular athletes may feel like witnessing magic, their excellence is actually the result of countless hours of hard work , moments of failure, and the perseverance needed to overcome all that and achieve glory.

5

Serena Williams

Image: Mario Gogh

How do you handle tough situations? Whether it's in sports or in life, it's important to get back on your feet, recover from mistakes or defeats, and keep moving forward.

But what do you do right after a setback or defeat? Well, this is precisely what Serena Williams was referring to when she said, "I really think a champion is defined not by their wins but by how they can recover when they fall." Common wisdom tells us that we can see a person's true character during hard times . According to Serena, our response to huge challenges or troubles also defines who we are.

6

Tom Brady

Image: Dave Adamson

In difficult times, the words of the wise can be incredibly helpful. And who better to inspire us than a true champion ? Someone who led his teams to win 7 Super Bowls surely knows things, right? You guessed it: we're talking about the incredible Tom Brady!

This great athlete said, "Nothing happens to you; it happens for you." At first, it might not be entirely clear, but this quote has a powerful message. Shifting our perspective to change the way we see negative events can be the key to overcoming challenges and reaching our goals. With Tom Brady's mindset, every inconvenience becomes an opportunity to be better every day. Go for it!

7

Shaquille O'Neal

Image: Patrick Fore

How we live each day, our actions, choices, the way we handle situations, and the people we interact with are the things that define us. Shaquille O'Neal, a basketball legend, once said, "Excellence is not a singular act but a habit . You are what you repeatedly do." And it's clear that Shaq embodied this excellence!

With this powerful quote, Shaquille O'Neal reminds us that reaching our goals and becoming who we aspire to be depends largely on our daily habits rather than on a unique major act. It's something to remember every day: we are what we do!

8

Magic Johnson

Image: jesse orrico

Magic Johnson is undoubtedly one of the greatest names in basketball. He's someone who achieved incredible success, not just because of his natural talent and skills but also due to his dedication and respect for every member of his team .

In this sense, Magic Johnson once said, "Ask not what your teammates can do for you. Ask what you can do for your teammates ." Echoing JFK's famous 1961 quote, "Ask not what your country can do for you; ask what you can do for your country," Magic reminds us that success often requires setting aside ego and individual interests to focus on collaboration and support for others.

9

Muhammad Ali

Image: Johann Walter Bantz

Dreaming about our goals is just the beginning; it is also necessary to work a little bit every day to achieve them. Making the most of our time to grow and improve different areas of our lives is always time well spent.

That is probably what Muhammad Ali meant when he said, "Don't count the days, make the days count." Instead of letting anxiety or worry get the better of you while waiting for something to happen, it's far better to take action and make it happen! Muhammad's words are an excellent way to encourage us to keep trying and never give up.

10

Kareem Abdul-Jabbar

Image: MontyLov

The great and successful basketball player Kareem Abdul-Jabbar is credited with the phrase, "One man can be a crucial ingredient on a team, but one man cannot make a team." A great message about collaboration and companionship.

In sports, as in life, knowing how to work as a team is critical. Where would we be without those who stand by us every day? Family , friends, coworkers, classmates, and even pets, all help us through life's challenges and joys. The same goes for every sports team, and Kareem Abdul-Jabbar understands this perfectly.