Totems of the modern world
What is a Carhenge? U.S. roadside structures that make you stop the car
Image: Chris Long
"Did you see that?" Roadside attractions have been used to lure travelers since the 1920s. Some have stood for decades, silently waiting for visitors to pull over and stretch their legs while marveling at them. Some have gift shops and museums nearby to capitalize on some by-now famous designs. Others have been featured in movies and documentaries. Most of them have gone from being lonely land art to becoming landmarks. Let’s take a figurative trip around some of the dearest roadside attractions in the U.S.
1
Carhenge
Image: sarahehauge
The gray megaliths of Stonehenge , in contrast with the bright green of the surrounding plains, create an image familiar to most of us. The ancient monument in the south of England inspired artist Jim Reinders to design this roadside attraction near Alliance, Nebraska, along Highway 87.
He and his family built it in 1987 on his late father’s farm as a memorial. Thirty-nine cars were buried and welded in place, then spray-painted gray to form a structure imitating the original. Carhenge remains open 24/7, and anyone is welcome to visit anytime, but it looks particularly epic against the setting sun.
2
Prada Marfa
Image: Mizzu Cho
"Wait, what was that?" Imagine driving along U.S. Route 90 and catching a flashing glimpse of this lone-standing, one-story, deserted Prada store , just feet away from the road. Located 26 miles northwest of Marfa, Texas, this storefront is a land art installation built in 2005 by the architects and artists Elmgreen & Dragset.
It wasn’t meant to be an advertisement for the brand, although the shoes and handbags displayed in the interior of the shop were provided by designer Miuccia Prada herself. The location was carefully chosen so that the white shop would stand out against the barren landscape.
3
"Giant" Marfa Mural
Image: Robert Harkness
Remember Giant (1956), the film starring Elizabeth Taylor, Rock Hudson, and James Dean? This classic about a wealthy Texan family was shot around the town of Marfa, Texas, and parts of it were filmed right at this spot. That means Marfa became the site of yet another car-stopping roadside attraction.
Right off the road on U.S. Highway 90, just like the Prada Marfa, stand these colorful plywood murals that depict the characters and the Little Reata Ranch , which served as the backdrop of the movie. Artist John Cerney erected these figures in 2018, and visitors also mention that one can hear music at the site: it comes from speakers cleverly concealed between rocks and was composed by Michael Nesmith from The Monkees.
4
Galleta Meadows Sculptures
Image: Stephen Leonardi
You would have to take a 14-mile detour from California State Route 78 to see them, but it would be worth it. Galleta Meadows is a privately owned, open-to-the-public estate that has been home to over 130 giant metal sculptures created by Ricardo Breceda since 2007.
Breceda first built a giant metal dinosaur for his daughter after watching Jurassic Park III with her. When the owner of this estate saw his art, he commissioned all the sculptures that now adorn the land. The figures emerging from the ground vary. Beyond the mythological serpent dragon, some represent animals that once roamed the same land, such as the Columbian mammoth, the sabertooth tiger, and dinosaurs. A scorpion, a grasshopper, and a bighorn sheep can also be found.
5
Seven Magic Mountains
Image: Samuel Branch
The hoodoos that characterize the Western landscape inspired this pop-art image in the mind of Swiss artist Ugo Rondinone. Located on Las Vegas Boulevard ten miles south of Las Vegas, Nevada, these stacks of boulders were painted with fluorescent pigments that are activated by the sun.
The installation, built in 2016, was funded by the Nevada Museum of Art and the Art Production Fund . It was originally intended to remain for two years, but the fascination with this highly photogenic landscape was such that it was decided to keep it in place and open to the public. The Seven Magic Mountains receive around 325,000 visitors every year.
6
Cabazon Dinosaurs
Image: Marius Christensen
One of the most famous roadside attractions in the U.S. is the Cabazon Dinosaurs, located just west of Palm Springs in California. These are two steel-and-concrete figures, about 20 feet tall, that have their own names: the Brontosaurus Dinny the Dinosaur and the T-Rex, Mr. Rex.
Dinny and Mr. Rex are repainted frequently to show varying colors and suits. A nearby museum gift shop houses over 100 dinosaur figures and animatronics. The stop became even more famous after being featured in Tim Burton’s Pee-wee's Big Adventure (1985), but they had been standing at Cabazon since artist Claude Bell began building them in 1964.
7
Salvation Mountain
Image: Nitro
In the California Desert, not far from State Route 111, stands an artificial hill that was created in 1984 and has been repeatedly modified over the years to become a colorful folk site. Local resident Leonard Knight started building the hill in the 1980s, with the vision that it would forever hold a message of "unconditional love to humankind ."
Adobe bricks, straw, discarded tires and car parts, and tons of paint were all used in the production of this 150-foot-wide art project.
8
Enchanted Highway
Image: Carol Highsmith's America
The Enchanted Highway stretches for 32 miles in the southwest of North Dakota. It has been decorated with some of the world’s largest scrap metal sculptures, all made by local artist Gary Greff, who began the project in 1989. He started the project as a way to revive his town, Regent , while it was in economic decline.
Fish, pheasants, bugs, and even a "Tin Family" of humans adorn the landscape near the city of Dickinson. Nine sites with sculptures are built along County Highway 21, most of them featuring parking areas to allow visitors to wander near the sculptures and take plenty of pictures.
9
Peachoid
Image: Jp Valery
The Peachoid water tower stands in Gaffney, South Carolina, and is shaped like, well, a peach . The tank holds one million gallons and is visible from miles around the point at Interstate 85 where it stands.
It was built for the city of Gaffney in 1981, resembling the fruit for which they were best known. It was commissioned by the Gaffney Board of Public Works, which also wanted to make the statement that Cherokee County, at one point in history, was a bigger peach producer than the entire "Peach State," Georgia.
10
Garden of One Thousand Buddas
Image: Kirsten Ann
Would you count them? There’s a peaceful garden in a valley near Glacier National Park in Montana. In it live one thousand white statues of sitting Buddhas lining a public park and botanical garden.
The construction of the site, nestled by the Mission Mountains , began in 2000. It wasn’t until 2015, however, that the 1,000th Buddha was finally placed, reaching the original goal of the founder, a Tibetan master. Hundreds of visitors arrive each week to walk the garden and wander around the 10 acres it spreads over.
