1

Dance marathons

Image: Ardian Lumi

Dancing has always been a praised activity for having some fun and passing the time. It’s simple and requires nothing but a music-playing device. So, back in the ‘20s, people felt the need to find a new twist for this basic entertainment and so they thought making dance marathons was a great idea.

How did they work? The concept was as simple as dancing: Couples would compete to see who could dance the longest all for a shot at cash prizes. But we’re not talking hours here—the contest could last for days! Audiences watched in fascination (and a bit of morbid curiosity, we might add) as exhausted dancers pushed their bodies to the limit. Remember, this was a time when missing out on a chance for quick money and a bit of fun was not a possibility!

2

Flagpole sitting

Image: Jonathan Simcoe

We don’t know if he was trying to break a record or if he just needed some alone time, but after Alvin "Shipwreck" Kelly climbed atop a flagpole in 1924 and stayed there for over 13 hours, a new fad was born: flagpole sitting.

And speaking of basic trends, this is exactly as you read it: People all over America were climbing up and sitting on flagpoles to see how long they could stay up there. We can all agree that these people were after entertainment and a bit of competition. And it got so serious the record eventually stretched to an astonishing 49 days!

By the 1930s, though, the thrill wore off and the fad faded, but the absurdity of it all remains—and earned it a spot on this list!

3

Stickball and stoopball

Image: Jeremy Stewardson

Sports today are no longer just about playing the game. For most of them, you need a lot of equipment, which is rather expensive, especially if you’re going to use it in the streets with your friends from the block.

Back in the ‘20s, baseball equipment was hard to come by. As a result, American kids in crowded urban areas came up with their own inventive versions of the game: stickball and stoopball. The fun behind this trend? Using whatever they had on hand to play: Broomsticks for bats, rubber balls, and parked cars or stoops as bases. The games required nothing more than creativity and a few friends. And no one can deny—the 1920s were indeed a creative time!

4

Johnny on a pony

Image: freestocks

This is a trend that started in the 1940s, and the names used for this game are simply hilarious: "Strong horses, weak donkeys," "Hunch, Cuddy, Hunch," just to name a few.

Johnny on a Pony, or Buck Buck, was a rough-and-tumble game in which one team bent over to form a "horse" while the other team took turns jumping on their backs, trying to knock them over .

You may think this was innocent, but not quite—it was chaotic, sometimes painful, and, more often than not, left participants in a pile of tangled limbs.

Kids do not care for those things, but the game’s physical nature made it exhilarating and dangerous at the same time. That’s why, eventually, concerned parents and schools stepped in and banned it—one too many injuries to keep it going!

5

Drive-In movie theaters

Image: Tim Mossholder

Movie theaters are great, but drive-in movie theaters are even better—they were the ultimate fusion of America’s love for cars and entertainment.

The first official drive-in theater opened in 1933, and it was an alternative for families to a fun and affordable night out under the night sky, watching a movie from the comfort of their car . No wonder this quickly became a beloved American pastime. And you can already imagine whose favorite this was: Teens and young couples, who enjoyed the privacy of their cars while watching the latest films of the time.

The trend slowly faded as film rentals became more popular, and later with the rise of streaming platforms. However, keep an eye out for this one, because it’s definitely making a comeback!

6

Miniature golf

Image: Will Porada

Some may argue that the fad behind miniature golf never actually died, and that’s partially true. But let’s go back to the time it first appeared and all the craze that erupted around it.

It wasn’t until Garnet Carter opened his "Tom Thumb" golf course in 1927 that miniature golf became a true sensation . Located in Lookout Mountain, Tennessee, Carter’s course wasn’t just about putting greens; it also featured miniature goblins, gnomes, and other fun obstacles for players.

We don’t know if he knew this would be so successful, but Carter went all in: He patented the design, and it hit the jackpot—miniature golf became a nationwide success.

7

Hood ornaments

Image: Clem Onojeghuo

Funny thing about the past: You didn’t always need to be extravagant to be trendy—sometimes, just a tiny ornament on your car was enough.

In the 1920s and ‘30s, no car was complete without a stylish hood ornament adorning its radiator . At first, these ornaments were designed to check on the engine temperature. But they soon evolved into artistic expressions of each brand to showcase wealth and personality.

We all recognize the winged goddess or the jaguar jumping out of the car, right?

However, this trend didn’t last long. As car designs modernized and safety became a concern, hood ornaments became less common, and eventually, all but disappeared. If you see a car with one of these today, you can bet it’s worth more than one can get in a lifetime!

8

Kilroy was here

Image: Richard Cohrs

There are two generations: One is looking for Waldo, and the other is looking for Kilroy. Which one do you belong to? Now, if you’re wondering who Kilroy is, let us tell you.

Kilroy was a doodle, and the complete drawing consisted of Kilroy and a message that read "Kilroy Was Here." This graffiti popped up just about everywhere during World War II.

The doodle, featuring a bald, long-nosed figure peeking over a wall, was a symbol of American presence and humor. It’s said that Kilroy was originally the work of James J. Kilroy, a shipyard inspector who scrawled it on equipment he inspected.

But that was just the beginning—the drawing spread to every corner of the globe. Have you ever come across one?

9

Swing dancing

Image: Clarisse Meyer

Few things are as time-sensitive and culturally reflective of an era, don’t you think? In the early 20th century, specifically during the 1920s and 1930s, the dance that dominated every dance floor was swing . And it makes perfect sense—this was the Jazz Age, so swing dancing perfectly matched the exuberance of that music!

Dances like the Lindy Hop, Charleston, and Jitterbug took over dance halls, with young people spinning, jumping, and flipping to the infectious rhythm of big bands.

Older generations sometimes frowned upon the flashy, intimate dance styles, but that only made them more appealing to rebellious youth. Some things never change!

10

Stamp collecting

Image: Tolga deniz Aran

Philately is the collection of stamps or the study of them, and it became a fad across the United States during the 1920s and the ‘30s. Why? Here is the reason.

Stamps offered people a way to explore history, geography, and art. They were everyday items, easy to access, and nobody could escape them. For example, President Franklin D. Roosevelt was an avid stamp collector. Not that he needed them to learn about history or art—it was just a way to have fun.

Contrary to other trends we have discussed, schools encouraged this hobby, because it was both educational and enjoyable. Collecting stuff is a never-ending trend; there are all kinds of collections today and stamp collections today are almost invaluable!

1

Apple pie

Image: Priscilla Du Preez 🇨🇦

We’ll start with an undisputed American icon: After all, doesn’t the saying go, "as American as apple pie" ? This iconic treat has been at the heart of countless American traditions, perhaps most notably during Independence Day celebrations. Fireworks and a slice of apple pie are all we need for a 4th of July to remember.

While apple pies originated in 14th-century England, it wasn’t until they arrived in America that they became a global icon. Over the centuries, several recipes and toppings have emerged, such as whipped cream, ice cream, custard, or even cheddar cheese.

2

Key lime pie

Image: American Heritage Chocolate

Who says pies can’t be sour? The Key Lime Pie is the perfect example of a " When life gives you lemons " mentality: it takes the lime, a fruit that no one would want to eat raw, and transforms it into a luscious and delicious treat.

The Key Lime Pie is Florida’s official state pie, as it was invented in the "Sunshine State" during the 1940s. Not only that, but the traditional way to make this pie uses Key limes, which get their name from the Florida Keys where they are grown.

3

Blueberry pie

Image: Diliara Garifullina

Just like pumpkin pies, blueberry pies were first created by American settlers , who used the abundant varieties of blueberries found in the country to make these delicious treats. Over time, their popularity spread to Europe, where people used their own types of blueberries to try to replicate the American versions.

This sweet treat has become synonymous with the state of Maine, where blueberry pie made with wild Maine blueberries was designated as the official state dessert. However, blueberry pie is still happily enjoyed across the entire nation.

4

Pumpkin pie

Image: Alexander Grey

Just like apple pie is the go-to dessert for the 4th of July, pumpkin pie is instantly associated with Thanksgiving . After all, the origins of this delicious treat can be traced back to the very first American colonists, though it was served in a very different manner. Historians believe that these early versions of pumpkin pie were more akin to a type of pumpkin soup, served inside a hollowed-out pumpkin.

Nowadays, the pumpkin pie we know and love is made with eggs, milk, evaporated sugar, and several spices like nutmeg, ginger, and cinnamon, often topped with a generous dollop of whipped cream.

5

Boston Cream pie

Image: Marko Klaric

According to some historians, Armenian-French chef Mossburg Sanzian created a particularly delicious cream-filled cake one afternoon in 1856 at the Parker House Hotel in Boston. Unbeknownst to Sanzian, his creation would eventually become the iconic Boston cream pie , declared Massachusetts’ official state dessert in 1996.

Since that day in 1856, this iconic dessert has gone by many names, such as "chocolate cream pie" and "Parker House chocolate cream pie." You might be confused by our use of the word "cake," but that was no mistake: The Boston cream pie is technically a cake. Its confusing name comes from the fact that, in the 19th century, both cakes and pies were baked in the same pan, which led these two words to become synonyms.

6

Peanut Pie

Image: ROMAN ODINTSOV

American President James "Jimmy" Carter is still well-known for his love of peanuts, so it stands to reason that his beloved wife, Rosalynn, was known for her delicious peanut pie . After all, this pie is a staple of Southern cuisine and is especially beloved in Carter’s home state of Georgia.

Peanut pie is similar to pecan pie in that they are prepared with similar ingredients, such as corn syrup, eggs, and sugar. However, peanut pie is highly versatile and may include other ingredients, such as molasses, cayenne pepper, bourbon, or cream cheese.

7

Marionberry Pie

Image: Larissa Farber

The marionberry pie is a delicious treat, particularly popular in the Pacific Northwest. After all, this type of blackberry is named after Marion County in Oregon , where it was bred and tested during the 20th century.

As you would expect, the marionberry pie is Oregon’s official state pie, and it truly shows. If you ever happen to visit "The Beaver State" during berry season, you’ll probably be welcomed with a warm smile and a slice of delicious marionberry pie.

8

Peach cobbler

Image: khezez | خزاز

Cobbler is definitely the entry with the most baffling name on this list. After all, what does a shoemaker have to do with this delicious dessert? In any case, don’t let this unusual name discourage you; cobblers are a simple yet amazing sweet treat.

While we would love to include as many types of cobblers as we could find, for brevity's sake, we’ll instead focus on one of the most popular cobblers in America: Peach cobbler combines the sweetness and texture of peaches with a crumbly, sweet topping. In 2013, Texas declared the peach cobbler its official state cobbler.

9

Pecan pie

Image: nikohoshi

Standing on the other side of peanut pie, we have pecan pie, another Southern delicacy . Just like peanut pie, pecan pie might seem simple at first glance, but there are several variants and styles associated with this sweet treat. Different recipes include molasses, honey, or cane syrup.

In the American South, pecan pie is closely associated with the holidays, especially Thanksgiving and Christmas. Due to its status as a cultural icon, Texas declared pecan pie its official state pie.

10

Cherry pie

Image: Nik

While most of us associate the 4th of July with apple pie, it should also be noted that many Americans picture a delicious slice of cherry pie when reminiscing about our Independence Day. Like many other pies on this list, cherry pie can be enjoyed with whipped cream or ice cream.

Cherry pie is also deeply ingrained in American folk songs , such as "Billy Boy," where the titular character is asked whether his bride-to-be can cook a cherry pie. Additionally, cherry pie is linked to George Washington’s birthday, thanks to the popular legend of a young Washington chopping down his father’s cherry tree.

1

Sam and Ella’s

Image: Jason Leung

We get it—you and your significant other built a restaurant and decided to name it after yourselves. Good for you. But if, by any chance, your combined names sound like a food poisoning illness , that might not be the best choice for a restaurant.

The restaurant could have easily been named Ella and Sam’s, to avoid this issue. But maybe, and just maybe, the couple had a twisted sense of humor and decided to go with it and see how it would turn out.

2

ChubbyBrain

Image: Jakub Żerdzicki

What does this name bring to mind? The image of a chubby brain is probably not an appealing one, and it certainly doesn’t convey the idea of a venture capitalist database. Yet, that’s exactly what ChubbyBrain is.

If your business needs funding, this company will analyze its database of venture capitalists, grant providers, and investors and match you up with those who would be most sympathetic to your cause , thus maximizing your chance of successful fundraising. A valuable service, hidden behind a weird name, indeed.

3

Wesabe

Image: Andre Taissin

A word that sounds similar to a Japanese sushi condiment was chosen as the name for this company, founded in 2005 to help users track their spending habits. The idea was a noble one: assist people in getting out of debt and learning how to make wise financial decisions.

But, alas, the company was not able to attract an audience. The name Wesabe was likely intended as a play on "We Save," but it didn’t translate that easily and it ended up being a nonsensical name for a good idea.

4

Cuil

Image: Growtika

There was a time when search engines were more diverse and prevalent than they are today, at least for the general public. Before Google became the giant it is now, Altavista, AskJeeves, Lycos, Yahoo!, and others were the go-to sites for browsing the web.

Cuil was one of those search engines, it boasted the largest search index and the fastest queries . But, for some reason, it shut down in 2010. The name might have played a part in that, as it had no connection to searching and its pronunciation was unclear. Granted, many search engines had equally odd names and still made it. But it certainly didn’t help in Cuil’s case.

5

Boring Business Systems

Image: Rodeo Project Management Software

If your name is also a word, with a meaning attached to it, then it would be wise to consider if associating it with a product or service is a good idea, or not. Named after one of its original executives, Allan D. Boring, this network services and IT support company is unashamed of its namesake. In fact, it embraces it, assuring outsiders that there is "nothing boring" about its features and services.

6

Xobni

Image: Solen Feyissa

One would be hard-pressed to link this name to a product or service, that is, unless you were looking at it reflected in a mirror because Xobni is "Inbox" spelled backward. Yes, this company made email-related products , until it shut down in 2014.

Besides the unoriginal idea of simply spelling your product name backward, it doesn’t help if the resulting word sounds odd and unrelatable.

7

Lawdingo

Image: Tingey Injury Law Firm

The idea of having a Saul Goodman-type lawyer might be appealing to some, but for the most part, people believe that the law is serious business and should be treated as such. Lawdingo is a web service that provides affordable legal advice for both individuals and businesses.

While the idea behind it seems great, the word "dingo" can hardly be associated with the kind of characteristics one searches for in a law firm, like quality and professionalism.

8

Qwikster

Image: Phil Hearing

When choosing a literal brand name, it’s generally a good practice to select one that clearly associates with the product or service offered. Qwikster was a company launched by Netflix in 2011 to focus on the DVD-by-mail service branch of the business.

According to the people in charge, the name Qwikster was chosen because it referred to quick delivery. Or at least that is what they thought. While the name does have a rhythmic quality, it doesn’t really connect to the service it was meant to represent.

9

AmericInn Hotel

Image: Marten Bjork

Some brands thrive despite having less-than-ideal names. AmericInn Hotel is a mid-priced hotel franchise consisting of 240 locations across the U.S. While AmericInn has done arguably well for itself, one can only wonder how much better it might have performed with a different name.

The problem isn't the name itself, but its awkward spelling. Any brand thinking about purposefully misspelling common words, should proceed with extreme caution and only use this resource if it truly makes business sense.

10

Backrub

Image: Greg Bulla

As strange as Google might have sounded at first, BackRub would have sounded even weirder had it gained the same level of recognition. Founders Larry Page and Sergey Brin named their first search engine BackRub in 1996. A year later, BackRub became too large to operate on the Stanford University servers that hosted the website, prompting them to register the now-familiar domain name Google.com.

While using the expression "rub it" in the same way we use "google it" today might have been a possibility, it certainly does not have the same ring to it.