General General 4 min read

Science usually starts as science fiction

Trip to Mars, anyone? Discover 10 American science fiction authors

Image: RDNE Stock project

It takes a special kind of talent to be a science fiction writer. Whether you are writing about a dystopian future or a utopian one, you are creating a new world with its own rules and systems to guide it. Long before Elon Musk started seriously considering a trip to Mars, science fiction authors were already exploring how this might turn out. Many writers have attempted this genre, but only a few have made a significant impact. The following ten belong to that prestigious group. If you haven’t read any of these authors, we encourage you to do so. Not only is it a lot of fun, but it also fuels your own imagination.

1
Ray Bradbury

Image: Rod Long

Perhaps the most emblematic name in American science fiction, Ray Bradbury was an author and screenwriter best known for his novel Fahrenheit 451 , and his short story collections The Martian Chronicles , and The Illustrated Man .

His works not only imagine what extraterrestrial colonies might be like but also explore how such experiences would affect humans on a deeply personal level. His prose is both poetic and informative, making it accessible to both young and adult readers alike.

2
Philip K. Dick

Image: Filip Filkovic Philatz

If you’ve ever seen the movie Blade Runner or the TV series The Man in the High Castle , then you’ve been exposed to the work of Philip K. Dick. This prolific novelist wrote numerous novels and short stories that explore philosophical and social questions such as the nature of reality, human nature, and characters struggling against illusory environments, monopolistic corporations, and authoritarian governments.

His novel Do Androids Dream of Electric Sheep? was the basis for Blade Runner and his works have earned him countless awards all over the world.

3
William Gibson

Image: Brian McGowan

The creator of the now-ubiquitous term "cyberspace," William Gibson was a speculative fiction writer whose works explore the effects of technology, cybernetics, and computer networks on humans (fans of Black Mirror will likely find this author to their liking).

His first novel, Neuromancer , was credited with revitalizing science fiction literature in the 1980s, and he was described in 1999 as "probably the most important novelist of the past two decades.

4
L. Ron Hubbard

Image: Luna Wang

"While he is now more famous for founding Scientology, L. Ron Hubbard was a genuine science fiction writer who authored works such as Battlefield Earth, To the Stars, Buckskin Brigades, and Death’s Deputy , among other titles.

Hubbard was quite a prolific pulp science fiction and fantasy writer in his early career and, in 1950, he published Dianetics: The Modern Science of Mental Health , establishing organizations to promote and practice Dianetics techniques.

5
Theodore Sturgeon

Image: Rod Long

A critic turned writer, Theodore Sturgeon wrote over 120 short stories, 11 novels, and even a handful of scripts for the original Star Trek television series. His first science fiction novel, More Than Human , won the 1954 International Fantasy Award for that year's best novel.

Though he was not as well known to the general public as contemporaries like Isaac Asimov or Ray Bradbury, Sturgeon gained recognition among readers of mid-20th-century science fiction anthologies. At the height of his popularity in the 1950s, he was the most anthologized English-language author alive.

6
Alfred Bester

Image: Steve Johnson

One of the few writers credited with inventing modern science fiction, according to one of his colleagues, Alfred Bester was an author, TV, radio, and comics scriptwriter, and magazine editor. His novel, The Demolished Man , was the first winner of the Hugo Awards in 1953.

While working as a scriptwriter for DC Comics, he created the supervillain Solomon Grundy and also wrote extensively for television, magazines, and radio.

7
H. P. Lovecraft

Image: Alejandro Piñero Amerio

An author whose work is as famous in the science fiction genre as it is in horror, H. P. Lovecraft was a writer of science fiction, fantasy, horror fiction, and a mixture of all these genres. His most notable work is the Cthulhu Mythos .

Some of his more popular works include The Call of Cthulhu, At the Mountains of Madness, The Shadow over Innsmouth , and The Shadow Out of Time . The central theme of his books is cosmicism, a theory dictating that "there is no recognizable divine presence, such as a god, in the universe, and that humans are particularly insignificant in the larger scheme of intergalactic existence."

8
Frank Herbert

Image: Pierre Bamin

Franklin Patrick Herbert Jr. is best known for writing the best-selling science fiction novel of all time, 1965's Dune , along with its five sequels. He also wrote short stories and worked as a newspaper journalist, photographer, book reviewer, ecological consultant, and lecturer.

His famous saga, set in the distant future and spanning millennia, explores complex themes, such as the long-term survival of the human species, human evolution, planetary science and ecology, and the intersection of religion, politics, economics, sex, and power in a future where humanity has long since developed interstellar travel and colonized thousands of worlds.

9
Ursula K. Le Guin

Image: Karsten Klemme

With a literary career spanning nearly sixty years, Ursula Kroeber Le Guin is another legendary name on this list. She is best known for her works of speculative fiction, including science fiction works set in her Hainish universe and the Earthsea fantasy series.

Frequently described as a science fiction author, Le Guin has also been called a "major voice in American letters," though she once said she would prefer to be known as an "American novelist."

10
Orson Scott Card

Image: Greg Rakozy

The only person to have won a Hugo Award and a Nebula Award in consecutive years, both for his novel Ender’s Game , and its sequel, Speaker for the Dead , Orson Scott Card is a science fiction writer who often features characters with exceptional gifts who make difficult choices with high stakes. Since 1979, he has published over 50 novels and 45 short stories.

During his childhood, Card read children's classics and popular novels, his favorite book being Mark Twain's The Prince and the Pauper . He often refers to works by Robert A. Heinlein and J. R. R. Tolkien as sources of inspiration.

General General 6 min read

Happiness in a bowl

What’s your favorite cereal? The top 10 most popular brands in America

Image: DS stories

On any given day, one out of every two Americans starts his or her morning with a bowl of cereal. Altogether, Americans consume roughly 2.7 billion boxes every year. Although the story of cereal began around 10,000 years ago with the advent of agriculture, cold breakfast cereals are a more recent and decidedly American development that quickly expanded to the rest of the world. Whether you prefer Corn Flakes or Froot Loops over Cheerios and Lucky Charms, you'll likely find your favorite cereal in this article. Join us as we look back on 10 of America's most popular breakfast brands!

1
Corn Flakes

Image: Sten Ritterfeld

Who hasn't started their day with a bowl of Corn Flakes at least once? While Corn Flakes weren't exactly the first packaged cold cereal product sold in America, they are undoubtedly the most iconic. As early as 1902, William Keith Kellogg began mass production of his first cereal after proving its efficacy and popularity with patients at the Battle Creek Sanitarium, where he worked alongside his prestigious doctor brother.

The Kellogg brothers were focused on offering a healthier alternative to the traditional pork-and-beef heavy English-style breakfasts that most Americans were eating at the end of the 19th century. Therefore, they developed a process that allowed them to transform thin slices of cereal into small toasted flakes of wheat or corn. Since then, Corn Flakes, combined with fresh milk, have been one of the most popular breakfasts among Americans, young and old.

2
Cheerios

Image: Deena Englard

Did you know that a one-ounce serving of Cheerios contains nearly 250 individual "O's."? Crazy, right? Introduced in 1941 by the American company General Mills, Cheerios is one of the first oat-based ready-to-eat cereals and remains one of the most widely consumed in the United States.

Back in the 1930s, General Mills engineers tested more than 500 formulas and experimented with 10 different shapes and sizes before perfecting the now-iconic "O." They finally came up with the delicious cereal that offers the nutrients of 4 cereals: oats, corn, wheat, and rice. Today, there are about 20 different flavors of Cheerios available in the U.S., including Honey Nut, Chocolate, and Apple Cinnamon. Which one is your favorite?

3
Rice Krispies

Image: Lisa Fotios

Kellogg’s is one of the most influential breakfast cereal companies in the United States and the world, and we have them to thank not only for Corn Flakes but also for our beloved Rice Krispies. This breakfast cereal made from crispy rice first appeared on the shelves in 1928. It was revolutionary at the time because the company used a new patented process called "oven-popping" to manufacture them.

Rice Krispies’ success may have been due to its claim that the cereal would remain floating even after 2 hours in milk. The brand's classic slogan honoring this unique quality—"Snap! Crackle! Pop!"—was introduced around 1939 and is still used on packaging today. For decades, Rice Krispies has been one of the most popular cereals among consumers, so much so that even the Rolling Stones recorded a short song for a television commercial promoting the brand in 1964. Do you remember the catchy tune?

4
Cap'n Crunch

Image: Samantha Gades

Cap'n Crunch cereal, a combination of corn and oats, was developed in the early 1960s by Pamela Low, a flavorist who was inspired by a brown sugar and buttered rice recipe from her grandmother. Since its debut, additional flavors have been introduced, including Berries, Peanut Butter, and Chocolate.

But did you know that Cap'n Crunch’s full name is Horatio Magellan Crunch ? The iconic cartoon mascot was developed for the Quaker Oats Company by Allan Burns, a screenwriter and television producer who later co-created popular shows like The Munsters and The Mary Tyler Moore Show . Since its introduction in 1963, the late 18th-century naval captain, born on Crunch Island—a magical land in the Sea of Milk—has won the hearts (and bowls) of countless consumers across America.

5
Trix

Image: Sascha Bosshard

General Mills introduced Trix in 1954 as the first fruit-flavored cereal. Initially, it wasn’t marketed exclusively for kids, but because of the bright colors, it soon became a favorite among the little ones. When Trix was first launched, it featured round cereal balls in three flavors: "Raspberry Red," "Orange Orange," and "Lemony Yellow." It wasn't until 1991 that Trix became the first fruit-shaped breakfast cereal.

But as with other brands on this list, Trix is best remembered for its mascot rather than the cereal itself. In fact, the Trix Rabbit is one of the single longest-running ad campaigns in television history. Since the 1960s, the brand has kept the same character, the same slogan—"Trix are for kids!"—and the same storyline: the rabbit’s endlessly thwarted attempts to steal a box of cereal.

6
Frosted Flakes

Image: Engin Akyurt

If we talk about the sweetest cereals on the market, we cannot fail to mention Frosted Flakes. The concept and technology of a "frosted" cereal was developed in 1939 by Jim Rex, a salesman from Philadelphia who unfortunately didn’t have much success with his product Ranger Joe Wheat Honnies. The idea, though, was soon adopted by the breakfast cereal industry, and by 1952, Kellogg introduced Sugar Frosted Flakes to its lineup.

That same year, Kellogg launched a campaign featuring Tony the Tiger, Frosted Flakes’ famous mascot, who proudly declared, "Sugar Frosted Flakes are Grrr-reat! The slogan and the character became so popular in the United States that it's probably more quintessential than the cereal itself.

7
Lucky Charms

Image: Céline Druguet

The mini marshmallows found in Lucky Charms, whose technical and copyrighted name is Marbits , were invented, along with the cereal, by General Mills product developer John Holahan in 1963. One morning, he cut up a few orange marshmallow Circus Peanuts, mixed them into a bowl of Cheerios, and was delighted with the result. The rest, as they say, is history.

Lucky Charms is inspired by Irish culture. Its mascot, Lucky the Leprechaun debuted on St. Patrick's Day in 1964. The successful combination of this endearing character, delicious shaped oat pieces, and colorful little marshmallows was quickly embraced by children around the world. Tasty, crunchy, and fun, this cereal has undeniably revolutionized American breakfasts forever.

8
Froot Loops

Image: Yusuf Timur Çelik

Toucan Sam has been a part of our lives for more than 60 years now. Kellogg’s iconic mascot—a blue, anthropomorphic toucan with the ability to smell Froot Loops from great distances—was introduced alongside the O-shaped cereal in 1963.

Froot Loops were developed after Kellogg attempted to displace General Mills' Cheerios from the market. The idea of introducing fruity flavors proved to be a success, even though, years later, the company admitted that the different colors did not correspond to unique fruit flavors. In recent years, Froot Loops have faced criticism for their use of artificial colorings and high sugar content. Yet, they still have plenty of fans and they remain one of the best-selling cereal brands in America.

9
Cinnamon Toast Crunch

Image: Francisco Jacquier

Another popular breakfast cereal created by General Mills is Cinnamon Toast Crunch. In fact, the company sells over 100 million boxes a year of this brand alone, putting it just behind Cheerios and Frosted Flakes in sales. How about you—do you have a box of Cinnamon Toast Crunch waiting in your pantry?

These delicious little squares of whole wheat and rice, topped with cinnamon and sugar, were first launched in 1984 and were an instant hit. And it makes sense, given that, in a way, they were invented by a child. Cinnamon Toast Crunch was developed by General Mills scientists and product managers after an unnamed child suggested the idea of a cinnamon toast-flavored cereal during a radio contest. Since then, it has remained one of America's favorite cereals and we don't expect its popularity to wane any time soon.

10
Life

Image: Binyamin Mellish

More than 60 years after its creation, Life remains one of the top 10 best-selling cereal brands in the United States. Introduced on the market in 1961 by the Quaker Oats Company under the slogan "The most useful protein ever in a ready-to-eat cereal," Life is a multigrain cereal enjoyed by millions of family households across the country.

Like its competitor Trix, Life has also made history in marketing and advertising. A famous Life commercial featuring Little Mikey, a hard-to-please four-year-old boy, aired nationally from 1972 to 1984, making it the longest-running commercial in television history . Have you seen it? We bet you have!

Culture Culture 3 min read

TV Legends

From Sitcoms to Dramas: The 10 most beloved characters in TV history

Image: Aleks Dorohovich

Over the years, TV fiction has given us countless moments of entertainment, laughter, tension, and even love and sadness. Some of the characters who stuck with us season after season left a mark we still feel today. From the unforgettable Lucy Ricardo to the mysterious Mr Spock and the chaotic Michael Scott, today we’re looking back at 10 characters who’ve been living in our hearts rent-free.

1
Lucy Ricardo ( I Love Lucy )

Image: TV Guide, Public domain, via Wikimedia Commons

Despite being a series from the 1950s, I Love Lucy made such a strong impact on American culture that it’s still remembered and referenced today. And it’s impossible to forget Lucy Ricardo, the lovable protagonist who was always chasing "a little more" out of life through daring and hilarious adventures with her husband and neighbors. The familiarity of the characters and the way they connected with viewers turned the show into a success that totally transcended its time.

2
Spock ( Star Trek )

Image: NBC Television, Public domain, via Wikimedia Commons

This pair of pointed ears is really hard to forget. Mr. Spock, played by Leonard Nimoy in Star Trek , is easily one of the most memorable characters on TV, and we get why. His particular appearance and his calm, controlled demeanor made him irresistible to almost everyone in the audience. Alongside his discipline, strong values, and quiet reserve, his warm and empathetic human side would occasionally shine through, making him one of our favorites.

3
Fonzie "The Fonz" ( Happy Days )

Image: ABC, Public domain, via Wikimedia Commons

Fonzarelli, Fonzie, the Fonz: three names for everyone’s favorite character from Happy Days . Fonzie wasn’t just the epitome of cool; he also had a loyal, charismatic, and genuinely warm personality that made him impossible not to love.

4
Samantha Stephens ( Bewitched )

Image: ABC Television, Public domain, via Wikimedia Commons

If you had magical powers, your life would probably resemble that of Samantha Stephens, the lovable star of Bewitched , and that's probably what made this series such a success. Samantha’s warm personality and intelligence (along with her powers, of course) allowed her to balance her magical world and her human life. And along the way, she gives us some really funny adventures!

5
Michael Scott ( The Office )

Image: Steve_Carell_with_wife_Nancy_Walls_@_2010_Academy_Awards.jpg: Photo by Sgt. Michael Connorsderivative work: RanZag, Public domain, via Wikimedia Commons

Michael Scott may not seem like the nicest character ever, but it’s precisely his quirkiness and his desperate need to be liked that make us end up loving him so much. Well-intentioned but socially awkward, this character is so funny that no matter what he does, we can’t help but adore him.

6
Kermit the Frog ( Sesame Street/The Muppet Show )

Image: Pattie, Public domain, via Wikimedia Commons

Who said all the characters on this list had to be human? No one would have guessed that a puppet could become a total celebrity, right? Well, that’s exactly what happened with Kermit, the most famous frog of all. The best part is that you don’t have to be a child to appreciate the optimism, warmth, and humor that make us all love dear Kermit.

7
Chandler Bing ( Friends )

Image: Tracie Hall from Orange County, us, CC BY-SA 2.0 <https://creativecommons.org/licenses/by-sa/2.0>, via Wikimedia Commons

Each one of the six main characters of Friends has a strong fan base, but one stands out: Chandler Bing. Undoubtedly one of the most beloved, Chandler won us over with his humble heart, his awkwardness in understanding and managing emotions, and, of course, his silly jokes that came out even at the most inappropriate moments.

8
Mulder & Scully ( The X-Files )

Image: Marcin Wichary from San Francisco, U.S.A., CC BY 2.0 <https://creativecommons.org/licenses/by/2.0>, via Wikimedia Commons

We had to pick one, but we just couldn’t: Mulder and Scully are inseparable. Though very different, the two main characters of The X-Files won over audiences equally. Mulder, the believer and passionate investigator, and Scully, the skeptical but determined scientist, come together to complement each other in the most perfect way.

9
Sheriff Andy Taylor ( The Andy Griffith Show )

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That kind face was enough to win our hearts, but Sheriff Andy Taylor offers so much more: kindness, good intentions, and a calm demeanor, along with humor and intelligence. Often serving as the moral compass in The Andy Griffith Show , he became a familiar and trusted presence for audiences of all ages.

10
Sheldon Cooper ( The Big Bang Theory )

Image: MelodyJSandoval, CC BY 2.0 <https://creativecommons.org/licenses/by/2.0>, via Wikimedia Commons

His enormous intelligence and sharp logic make him stand out in the academic world, but his struggles with social connections complicate his personal life. This is Sheldon Cooper, one of TV’s most beloved "brainiacs." Despite his difficulty with sarcasm, his cold and distant demeanor, and his unbearably pragmatic nature, Sheldon has a certain charm that makes him impossible not to love.

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