1

Eureka

Image: Maarten van den Heuvel

The unmistakable Californian Eureka isn't English; it's Greek and translates to "I have found it!" This accurate expression is deeply connected to something that became a symbol of the state in the 19th century: gold.

It is said that the ancient Greek scientist Archimedes was doing experiments to define the density of pure gold when he decided to take a bath. Suddenly, a revelation came to his mind. According to legend, Archimedes forgot to get dressed and started to run through the streets to the joyous yell of "Eureka!"

The Gold Rush that occurred in California in the 19th century gave rise to the motto of this state. The story goes that, in 1848, James W. Marshall discovered gold in Coloma, and his scream of "Eureka!" was soon heard. While adopted informally much earlier, this expression became California's official motto in 1963.

2

Crescit Eundo

Image: Joseph Corl

Greek is not the only ancient language that shapes U.S. states' mottos. Latin also appears, seen in expressions like New Mexico's Crescit Eundo.

This motto in Latin translates to "It grows as it goes"and was chosen because it strongly represents the ideals and aspirations of this southwestern state. This meaningful expression was adopted as a hallmark of this region as early as the 19th century , reflected in early versions of the territorial seal long before New Mexico became one of the 50 states.

Thus, New Mexico demonstrates its belief that advancement and progress come with time and effort, a conviction held both historically and currently.

3

Ense petit placidam sub libertate quietem

Image: Pascal Bernardon

Latin is here again, this time giving life to the official state motto of Massachusetts.

The Bay State's lengthy motto, Ense petit placidam sub libertate quietem , has a beautiful meaning: "By the sword, we seek peace, but peace only under liberty." This expression represents the commitment the state of Massachusetts has always had, as one of the sites where the feeling of freedom and the demand for independence arose and grew.

This great motto was chosen in the late 18th century, during the tumultuous colonial era. With independence as its banner, Massachusetts has always defended the nation with strength and determination, something reflected in its motto from the earliest days of the Revolution to the present day.

4

Animis Opibusque Parati/ Dum Spiro Spero

Image: Terry Granger

South Carolina is one of the states that has more than one motto. This state has two, both incorporated in its state seal, both adopted during the Revolutionary years, and both in Latin .

Animis Opibusque Parati carries a powerful meaning: "Prepared in Mind and Resources." This expression reflects the mental, physical, and spiritual strength colonial men had to fight in the Revolutionary War and the importance of possessing the necessary resources when doing so.

For its part, Dum Spiro Spero brings a beautiful and poetic definition: "While I Breathe, I Hope." This message of hope , which emerged in the context of the Revolution, highlights the fight was always fueled by a desire for freedom and the hope of victory.

5

Ua Mau ke Ea o ka ʻĀina i ka Pono

Image: Pascal Debrunner

No one can deny the beauty and charm of Hawaii. Its lands, volcanoes, and beaches, everything there seems magical.

Their motto, Ua Mau ke Ea o ka ʻĀina i ka Pono , was officially adopted in 1959 when Hawaii became the 50th state of our country. It reflects the lifestyle of its inhabitants and their commitment to preserving their home, as we see it.

This Hawaiian expression translates to "The life of the land is perpetuated in righteousness." According to this powerful statement, the land is maintained by the right values and actions of the people who inhabit it. The people's goodness and morality are reflected in the land's health and virtue .

6

Ditat Deus

Image: Gautier Salles

Ditat Deus , Latin for "God enriches," has been with us for a long time: since Arizona became a territory in 1863. The expression was chosen during the period when the territorial seal was designed, reflecting the spiritual and religious values of the era.

In addition to that statement, the Arizona state seal also features a dam, irrigated fields, cattle grazing, a mill, and a miner. The idea of divine richness is associated with Arizona's plentiful natural resources, which have contributed to its growth and prosperity . Thus, when Arizona became one of the 50 states, this motto was chosen again, reaffirming its symbolic importance for the state.

7

Oro y Plata

Image: Steven Cordes

It's not all about Latin and Greek here; there is also room for Spanish . And that's the language the state of Montana chose for its official motto!

Montana is called "The Treasure State" for a good reason. As many know, Oro y Plata is Spanish for "Gold and Silver." Like Arizona, Montana chose to highlight the resources that made its development and growth possible, which is reflected in both its seal and its motto.

Thus, the state pays homage to its tradition of precious metal mining . Now you're probably wondering, "And why in Spanish?" Well, it turns out that Montana has a diverse cultural history, and the early Hispanic settlers played an essential role in Montana's mining industry during the 19th century. In fact, the state's name comes from the Spanish word montaña , which simply means "mountain."

8

Sic semper tyrannis

Image: Zachary Spears

Latin is back in this list, this time to embody the powerful motto of the state of Virginia.

Adopted in the 18th century along with its seal, the motto Sic Semper Tyrannis translates to "Thus Always to Tyrants." Some sources state that this phrase was used during the establishment of the Roman Republic in the 6th century BCE when the monarchs were overthrown and expelled.

The story goes that George Mason, one of the Founding Fathers of our country, was inspired by Roman history to coin this phrase and designate it to define Virginia's ideals. Yes, you guessed right, the defiant expression was adopted in the context of the Revolution , making it clear that America would never again accept oppressive rule over its shoulders.

9

Regnat populus

Image: Tommy Bond

Freedom and independence are fundamental values for our country and for each state in particular.

Thus, the state of Arkansas also plants its flag with its Latin official motto, Regnat Populus , meaning nothing less than "The People Rule." Arkansas affirms that the power belongs to the inhabitants of these lands, highlighting the importance of civil participation in the affairs of the state.

This motto, adopted in the 19th century,embodies the ideals of sovereign, democratic, consensual, and fair governance.

10

Labor omnia vincit

Image: Peter Kleinau

Oklahoma became the 46th state of our country in 1907 . It was in that same year that the state adopted its official motto, Labor omnia vincit , Latin for "Labor/Work Conquers All Things."

The phrase appears in the iconic '' Georgics'' by Roman poet Virgil , who expressed "Labor omnia vicit / improbus'' to support Augustus Caesar and advise Romans to work the land.

Oklahoma's motto honors the state's agricultural history and encourages perseverance in pursuing goals, reflecting the values of hard work and dedication.

1

Choose a villain

Image: Paige Cody

If reason were to govern our thoughts on the matter, no one could deny that seeing people of all ages dressed up as their favorite villains is a weird thing. We’ll discuss the treating part later, but let’s get into the costumes first.

This tradition has deep roots, and it goes all the way back to the Middle Ages and the ancient festival of Samhain. Now what was the purpose of the costumes? People used to believe that spirits roamed the earth on this particular night so, dressing up in costumes was the way to ward off these phantoms. Quite original, don’t you think?

2

Apple bobbing

Image: Nathan Dumlao

Among the spooky traditions, there is also one that relates to romance and love: bobbing for apples, and we’ve got Great Britain to thank for it.

In this game, an apple represented a potential husband, and, faith for young women who wished to marry was settled by how many attempts it took her to retrieve an apple. One bite meant jolly matrimony. Two bites, a not-so-long-lasting courtship. And three… Well, that relationship was doomed altogether.

Samhain was celebrated at the end of the harvest, and when Irish immigrants brought their costumes to America, this game fit fall festivities to perfection becoming a beloved Halloween game.

3

Jack-o’-lanterns

Image: Szabó János

Who is Jack, and why was he immortalized in a Halloween lantern? Well, it is all, of course, part of a curious legend. As the story goes, Jack tricked the devil twice. The first time, he tricked the Devil into becoming a coin and then, by making him promise not to claim his soul. However, all these tricks only brought nasty consequences—neither hell nor heaven wanted him.

So what happened? He was left to wander the earth with only a burning coal inspiring a carved-out turnip to light his way.

Turnips were just the start for the Scottish and Irish, soon they turned to beets and potatoes, and the tradition took the shape of pumpkins for Americans.

4

Trick or treat yourself!

Image: Nick Fewings

We’ve discussed the costumes, so let’s dive into the sweets. What’s the origin of knocking on doors and asking for candy?

When the Catholic Church established All Souls’ Day, in the Middle Ages, the costume tradition remained and a new one was added: knocking on doors and offering prayers for the dead in exchange for food. This was a practice called "souling."

But souling also suffered some changes and, in modern times, it evolved into what we know as "trick-or-treating," an activity in which children go door-to-door promising mischief if they don’t receive candy. Now you know this, we bet you’ll always give treats away!

5

Black cats, good or bad?

Image: Adél Grőber

In some cultures, spotting a black cat is a one-way ticket to destruction. In others, a black cat is a good luck omen, a sign that you’ll even find love. However, in America, black cats are part of the first group and have become a key symbol in Halloween celebrations and decorations.

Why is that? Because, in the Middle Ages, these poor animals were associated with witches and witchcraft. They were believed to have powers and to be connected to the evil spirits roaming the earth. True or not, they certainly add to the eerie atmosphere of Halloween, don’t you think?

6

Black and orange

Image: Bee Felten-Leidel

Have you ever wondered why we use these particular colors during the Halloween season? Well, the choice was not random at all, it has to do with the meaning behind orange and black.

For one, orange is related to the autumn season, and the end of the harvest (the original time of the Celtic celebration).

Black, on the other hand, brings in the spookiness and the mystery that we all love about Halloween night. It represents the color of the night sky, the shadows, and all things that add to the eerie atmosphere of the evening.

7

Haunted houses

Image: Bee Felten-Leidel

This tradition reveals the true essence of the Halloween spirit: to get as many scares as one can in a single night. All across America, on October 31st, families get their houses ready to invite people over for a thrilling experience.

Haunted houses aim to evoke tension and fear through ghostly figures, spooky decorations, dimmed lights, and chilling sounds with special effects. Have you ever visited one?

8

Bonfires

Image: henry perks

Bonfires, another tradition inherited from the Celtic celebration, are less common but they are still a Halloween tradition. As you can imagine, the original intention of the bonfires was to ward off evil spirits and to honor the Gods.

In the more modern Irish and Scottish traditions, the bonfires were part of a protective and communal custom that later made its way to America. In turn, this tradition has only remained to add warmth and a sense of togetherness to the holiday.

9

Candy Frenzy

Image: Mary Jane Duford

If you ask any child, candy is the best reason to celebrate Halloween. And we can’t blame them— they get to dress up, knock on doors, and get dozens of candies they will later exchange and eat in the company of their loved ones.

In our country, it’s not just the children or the houses who get ready for Halloween—the Marketing industry does too! Every year, countless candy brands (any brand really) adapt their products to make them Halloween-themed. The season kicks off when your local supermarket hangs those spiderwebs up and you start spotting black and orange packaging all over!

10

Scary stories

Image: Nika Benedictova

After collecting all the candies that were rightfully theirs for dressing up, children and young adults all over the country get together to end the night devouring their treats and immersing themselves one last time in the eerie atmosphere: It’s time for the spine-tingling tales.

No Halloween celebration is complete without a good dose of scary stories, fables of ancient times with mysterious characters and details that send shivers down the listeners’ spines. Why? For the sake of fear, after all, Halloween night is all about the supernatural!

1

Giggle water

Image: Tristan Gassert

Sounds fun, doesn’t it? "Giggle water" was slang for champagne, but later came to mean any kind of alcoholic drink that made you feel good.

The term popped up around 1910 and hung around well into the ’20s. Lighthearted and cheeky, it captured the mood of a tipsy good time. It was all laughs—until the next morning.

2

Blind pig

Image: Annie Spratt

A "blind pig" was code for an underground bar, or speakeasy, where patrons paid to see an "exotic animal" and conveniently received a cocktail with the show. This ruse was an early attempt to skirt the law. The term dates back to the 1800s and had a cousin in crime: the "blind tiger." No matter the name, nobody was there to admire animals—they came for the booze.

3

Juice joint

Image: John Hernandez

At first glance, this might sound like a fruit stand. But during the 1920s, a "juice joint" was slang for a speakeasy—especially the more modest ones. However humble, they had it all: music, dancing, and definitely drinks, legal or not.

The name originally referred to soda stands, but it didn’t take long before it meant something much stronger. If you were thirsty during the dry years, this was a must-stop.

4

Jake walk

Image: Ve al perfil de Andreas M Andreas M

Here’s a sobering one. "Jake" was shorthand for Jamaican ginger extract, a legal tonic with high alcohol content. But manufacturers altered it to skirt regulations—and the results were tragic. Drinkers developed a distinct limp from nerve damage, called the "Jake walk" or "Jake leg." Thousands were affected, especially in the South. It became both a medical crisis and a dark symbol of the risks people took to sneak a drink.

5

Ombibulous

Image: Kelsey Chance

Writer H.L. Mencken had a way with words—and a taste for booze. In 1920, he dubbed himself "ombibulous," meaning he happily drank anything alcoholic, no matter what. He was also known for calling bootleggers "booticians," always with a wink. A strong critic of Prohibition, Mencken turned his drinking habits into witty declarations.

6

Needle beer

Image: Wil Stewart

You know the drill: desperate times, desperate measures. Some barkeeps took regular beer, injected it with alcohol via a syringe through the cork, and served it up as the real deal. This DIY hack became known as "needle beer." It was risky and often poorly mixed, but in an era when options were slim, creativity was all people had. Probably not the safest pint you ever drank, though.

7

Brick of wine

Image: Kym Ellis

Yes, really! You could buy a block of grape concentrate, add water, and wait—voilà, wine! These "bricks" came with an ironic warning not to store them in a cool, dark place (wink, wink), or they might "accidentally" ferment. For wine lovers who craved a glass during the dry years, this was a sly workaround. Just add water, patience, and a sense of humor, of course!

8

Bathtub gin

Image: Bjarne Vijfvinkel

Not a flavor—a method. "Bathtub gin" referred to homemade hooch often mixed in, you guessed it, a bathtub. Tall bottles didn’t fit under sink taps, so a larger space was needed. We’ve said it before, and we’ll say it again: how creative could they get?

The quality varied wildly, and safety wasn’t exactly guaranteed. However, it became the generic term for all sorts of homebrewed booze.

9

Teetotaler

Image: Jessica Smith

This word originated before Prohibition but got plenty of use during it. A "teetotaler" is someone who avoids alcohol entirely. The term comes from the emphatic "T" in "total abstinence." It gained popularity thanks to temperance movements in the 1800s, long before the ban was official. While others were sneaking into blind pigs, teetotalers were proudly saying, "Thanks, but no thanks."

10

Dry

Image: engin akyurt

If you were "dry," you were all in on Prohibition. Drys supported the ban, and dry counties banned alcohol completely. Agents who enforced the law were often called "dry agents." The term became both a political and cultural identifier. You were either dry or...

11

Wet

Image: CHUTTERSNAP

...you were wet. A "wet" person supported legal alcohol sales, plain and simple. Wet cities and counties allowed booze to flow, and many Americans never bought into the dry movement. The wet/dry divide wasn’t just about drinks—it represented a much larger cultural clash. And as we know now, the wets eventually won.

12

Whale

Image: Todd Cravens

Not a sea creature, but someone who could drink like a fish. A "whale" was a heavy drinker, often the life of the party and the last one standing. Whether at a juice joint or speakeasy, whales had reputations to uphold. The term lives on today in gambling circles, too—but back then, it was all about your booze tolerance.