General General 6 min read

10 outdated household items that were once everywhere

Image: New Africa

Looking back at what the world looked like 20 to 50 years ago is fascinating. So many household items we take for granted today didn’t exist, while others we once couldn’t live without have completely fallen out of use. Think of rotary telephones, VCRs, cassette players, and more. Let’s take a trip down memory lane and revisit some household relics.

1
Rotary telephones

Image: maya8900

Rotary telephones became common in America around the 1920s. In contrast to the push-button models that would come about in the 1970s, rotary telephones required a bit more work to dial a number. As the name suggests, users would have to place a finger in a numbered hole on the dial and then rotate it to a metal stop and release it — repeating this process with each number.

Dialing a long number could take quite some time , especially if you had many 9s and 0s, because these required the dial to travel the longest distance. It was normal to see these phones connected to the wall by a cord with a sturdy handset that rested on top of the base. Making a phone call was a completely different experience.

2
Tube television (CRT TVs)

Image: PitukTV

When you see how thin and sleek TVs are nowadays, it’s almost impossible to imagine them as massive and heavy objects. CRT TVs became common after World War II , and the ownership boom happened throughout the 1950s.

These bulky cubes became the centerpiece of the typical family’s living room , where they gathered to watch TV. At first, images were black and white until the 1960s and 1970s, when color television would transform the viewing experience. Early televisions also didn’t have remote controls (something we now take for granted), so viewers would have to walk across the room to change channels or adjust the volume.

3
VCRs

Image: ArtCreationsDesignPhoto

It’s almost strange to remember that there was a time when people couldn’t watch movies at will, and their main choices were to wait until they aired on television or to buy theatre tickets. But this changed with the 1977 introduction of the VHS (Video Home System) players, aka VCRs, which revolutionized the way folks watched movies. The rise of VHS led to the explosion of video rental stores (such as the once-ubiquitous Blockbuster chain), which became a staple during the 1980s and 1990s.

Before returning a rented movie or in order to rewatch it, users had to rewind the tape , and many rental stores charged an extra fee if the tapes weren’t rewound. VCRs were later phased out after the rise of the DVD player.

4
Cassette Tapes and Cassette Players

Image: Roberto Sorin

Philips changed the world in 1963 when it released the compact cassette player, which became one of the most popular ways to listen to music from the 1970s through the 1990s . Cassette tapes made music portable, and suddenly people could listen to their favorite albums in the car or on a walk once Walkmans were introduced in 1979.

There are so many memories attached to cassette tapes, but homemade mixtapes are worth highlighting. This made it possible for listeners to create their own custom playlists on a cassette to share with friends and family, and making someone a mixtape was considered a very thoughtful and personal gift.

5
Telephone Directories

Image: LifeisticAC

What would you do today if you wanted to find phone numbers, addresses, and local businesses? Probably Google. But not so long ago, you had to resort to The Yellow Pages. We all remember the large, thousand-page phone book; every family needed one if they wanted to be connected to the world. In some ways, phone books were the internet before the internet.

They included everything from residential phone numbers listed alphabetically to business directories organized by category. Whether you needed to reach a doctor or a plumber or even a school classmate, the phone book was the way to go.

6
Typewriters

Image: Denis Klimov 3000

The "click-clack" of the keys, followed by the familiar "ding" at the end of each line is likely one of the most recognizable sounds of the 20th century. Before personal computers, the only way to craft professional-looking documents was with typewriters — you could find them in schools, businesses, and homes.

Commercial typewriters came about in 1874, unlocking a new era of written communication. So many famous novels, newspaper articles, letters, and school assignments were written on typewriters before the digital era kicked in. Typewriters became a symbol of the art of writing , and we still use the QWERTY keyboard layout, introduced with them, on our modern computers and iPhones, too.

7
Encyclopedias

Image: IrHan Digital Artwork

Instead of asking Google for the answer, a few decades ago, one of our only trusted sources of information was encyclopedia sets . Whether you were trying to find information on any topic for research, a school project, or simply out of curiosity, you had to go through the 20 to 30 hardcover volumes and find the one that contained the portion of the alphabet you needed to look into.

One of the most famous sets was the Encyclopedia Britannica, and having any set was considered a sign that a family valued education. But unlike digital encyclopedias, which can be modified in a matter of minutes, these had to be updated and printed again every year; therefore, companies offered door-to-door service.

8
Ashtrays in nearly every room

Image: Benzstock

It’s almost impossible to explain to younger generations that people were once allowed to smoke in theatres, hotels, planes — even hospitals! Smoking was the most natural thing to do ; around 40% of American adults smoked cigarettes , which created a necessity for ashtrays everywhere.

From the 1940s through the 1970s, most homes had ashtrays in living rooms, bedrooms, kitchens, and even bathrooms; it was considered basic courtesy to have them around the house when guests visited. They came in all shapes and colors, made of glass, ceramic, crystal, or metal — different designs to match the home’s decor. This trend began fading after the 1980s with the growing awareness of the dangers of smoking.

9
Rolodex card files

Image: Brett Hondow

Before the 2000s, if you were a salesperson, executive, secretary, journalist, or anyone who managed a large network of contacts, chances are you had a Rolodex. This compact and useful tool was perfect for managing information from different contacts when there were no cellphones . Professionals relied on them to keep track of clients and colleagues — actually, the phrase "having a good Rolodex" meant having an impressive network of connections.

It consisted of hundreds of small index cards arranged alphabetically on a rotating wheel, and users could quickly flip through the cards to find the information they kept there. In contrast with a normal address book, with a Rolodex, if someone moved or got a new phone number, you could simply replace the old card with a new one rather than having to rewrite it.

10
Manual Can Openers Mounted Under Kitchen Cabinets

Image: Gordon Magee

If you grew up sometime between the 1950s and 1980s, you probably remember manual can openers permanently mounted beneath an upper cabinet in the kitchen. These can openers were very convenient when cooking, and they were built to last — made of durable steel and sturdy enough to keep being used for decades .

Once handheld and more ergonomic can openers (and later electric models) became more affordable, mounted versions gradually disappeared from households, though some are still found in professional kitchens.

General General 3 min read

Not everything has instructions

You were doing it wrong: Discover 12 things with unexpected uses

Image: Polina Zimmerman

Most of the things we use daily don’t require instructions to be operated successfully. Many others, we learn to use by watching other people. But in this instruction-less environment, some not-so-obvious possibilities are often overlooked. Do you know what the bumps on the F and J keys are for? Or what that extra piece of fabric that comes with some clothes is meant for? Read on to find out!

1
Tin can tab holes

Image: frame harirak

The tab on a tin can, which we use to open it, has two holes—one smaller than the other. If you turn the tab around and place the smaller hole over the can’s opening, you can slide a straw through it , keeping it in place.

2
F and J bumps on keyboards

Image: Jan Loyde Cabrera

Have you ever noticed the small bumps on the F and J keys of every computer keyboard? These bumps are tactile information that lets you know where your fingers are placed on the keyboard without having to look at them.

3
Pasta scoop holes

Image: María Sainz Cabezalí

Most people think the hole in the middle of a pasta scoop is just a strainer for draining excess water. While it does serve that purpose, it is actually designed to measure a single serving of spaghetti .

4
Oven under drawer

Image: Andrea Davis

The drawer beneath an oven is designed to keep food warm without cooking it further. In some models, it functions as a broiler drawer , it can be used for grating cheese. A heating element above the drawer allows for high-heat cooking.

5
Extra fabric

Image: PlanetCare

Some clothing items come with a small piece of extra fabric, matching the garment's material. This fabric isn’t meant as a patch for repairs but rather for testing in the washing machine , allowing you to check how it reacts to different wash cycles before laundering the entire garment.

6
Pan handle hole

Image: Mara Conan Design

The hole at the end of most pan handles is designed to hold a wooden spoon , preventing messes on the kitchen counter. Simply slide the handle of the wooden spoon into the hole, letting the spoon rest over the pan when not in use.

7
Toaster crumb tray

Image: Daniel Salgado

Hidden away at the bottom of your toaster’s side is a small removable tray designed to catch and collect crumbs . You can slide it out to dispose of the crumbs and slide it back in for easy cleanup.

8
Marker on laundry detergent’s bottle cap

Image: Julianna Arjes

Most people who do laundry know that the bottle cap on laundry detergent is used to pour the liquid into the washing machine. However, not everyone notices that these caps have markings inside to measure the correct amount of detergent for a single wash cycle.

9
Utility knife blade replacement

Image: ds_30

When your utility knife blade starts to show signs of wear, you can break off the end segment to reveal a fresh, sharp edge . To do this, remove the detachable plastic piece from the back of the knife. This piece has a small slot where you can insert the blade’s end segment and snap it off safely. Once done, simply reattach the plastic piece, and your knife is ready to use again.

10
Color thread on wheel tire

Image: Jaye Haych

Many tire manufacturers embed colored threads near the outer edge of tires to indicate when they need to be replaced. These thread lines help measure tread depth . When the tread wears down to the level of these colored lines, it signals that the tire is approaching the end of its usable life and may need to be replaced.

11
Pint glass bulge

Image: tito pixel

If you've ever wondered what the bulging part on the sides of a pint glass is for—besides aesthetics—the answer can be found in bars and pubs everywhere. When glasses are stacked, they can sometimes get stuck together . However, pint glasses with a bulging design prevent this from happening .

12
Tic Tac dispenser

Image: jarmoluk

Tic Tac containers have an oval-shaped indentation in the lid, where a single Tic Tac can fit snuggly . This design functions as a dispenser for individual servings. Instead of shaking the container like a salt shaker, simply tilt it on its side, open the lid slowly, and a single candy will appear on it.

History History 4 min read

Which ad do you remember?

From Nike to Dove: Discover the stories behind 12 iconic ads

Image: Shreesha bhat

Some ads are so catchy, clever, or downright bold that they become part of American culture. From slogans we still repeat to jingles we can’t forget, the best campaigns leave a lasting impression. Take a look at the stories behind 12 of these iconic pieces. Which one do you remember most?

1
Pepsi: "Is Pepsi OK?"

Image: NIKHIL

If you’ve ever asked for a Coke and heard, "Is Pepsi OK?", you’re not alone—it’s a common scenario that has become a cultural cliché. In 2019, Pepsi embraced that moment and turned it into an ad campaign.

Featuring celebrities, the ads leaned into the joke and confidently rebranded Pepsi as more than just "OK."

2
Westinghouse: "We Can Do It!"

Image: Nayani Teixeira

Westinghouse Electric’s We Can Do It! poster, created during World War II to boost morale among female workers , later became a symbol of female empowerment in the 1970s.

Initially unrelated to the Rosie the Riveter character, the poster eventually gained widespread use in advertisements and pop culture, celebrating women’s strength and independence.

3
Pan-American Coffee Bureau: "Give yourself a coffee break!"

Image: Jakub Dziubak

In the 1950s, the Pan-American Coffee Bureau popularized the concept of the "coffee break" with a campaign that encouraged workers to relax while drinking the popular beverage .

By the 1960s, coffee breaks had become so essential that the United Auto Workers union demanded them in their contracts, even threatening a strike if they were not included.

4
Marlboro: The Marlboro Man

Image: Brendan Stephens

Created in 1954, the Marlboro Man transformed Marlboro from a women’s cigarette into a symbol of rugged masculinity . The iconic cowboy became so recognizable that by the late '90s, nearly 90% of schoolchildren knew him.

The character was retired in 1998 as part of a tobacco industry settlement that banned the use of human and cartoon figures in advertisements.

5
Ad Council: "Friends don't let friends drive drunk."

Image: Aedrian Salazar

Launched in 1983, the "Friends Don’t Let Friends Drive Drunk" PSA became a cultural milestone, directly addressing the widespread problem of drunk driving .

At the time, alcohol was involved in roughly half of all car crash fatalities. The campaign played a key role in shifting public attitudes and helped reduce that number to around 31% in the decades that followed.

6
Levi Strauss & Co.: "A Guide to Casual Businesswear"

Image: Varun Gaba

In the 1980s, "Casual Fridays" gained popularity , but many companies quickly regretted the trend as employees began showing up in overly casual or sloppy attire. In 1992, Levi Strauss & Co. capitalized on the situation by releasing A Guide to Casual Businesswear , promoting its Dockers and Levi’s brands as polished, workplace-appropriate options.

By 1995, Levi’s reported record sales of $6.2 billion, helping to redefine "business casual" and promoting a more professional yet relaxed dress code in the workplace.

7
Snickers: "You’re Not You When You’re Hungry"

Image: Shyam Mishra

Snickers’ Super Bowl ad featuring Betty White, in which hunger causes a man to momentarily "become" her during a football game , became an instant hit and introduced the now-iconic tagline: "You’re Not You When You’re Hungry."

The campaign's humor and relatable message made it highly successful, with the concept evolving over the years through new scenarios and celebrities.

8
KFC: "FCK"

Image: Aleks Dorohovich

During a 2018 chicken shortage , KFC used humor to manage the crisis with a bold ad that featured an empty bucket and the letters "FCK" in place of its logo .

This self-aware and cheeky approach helped diffuse customer frustration and strengthened the brand’s connection with its audience through honesty and wit.

9
Pepsi: "Pepsi Challenge"

Image: NIKHIL

Pepsi’s second entry on this list is the iconic "Pepsi Challenge," a blind taste-test campaign that invited consumers to compare Pepsi and Coca-Cola .

By focusing on taste and showing that many participants preferred Pepsi, the campaign successfully shifted public perception and boosted brand loyalty during the fiercely competitive "Cola Wars" of the 1980s.

10
Nike: "Just Do It"

Image: wuyi

Launched in 1988, Nike’s "Just Do It" campaign featured athletes like 80-year-old marathoner Walt Stack to inspire people from all walks of life to take action.

The slogan quickly resonated with audiences, sparking countless personal stories of bold choices and perseverance. It has since become one of the most enduring and recognizable taglines in advertising history.

11
California Milk Processor Board: "Got Milk?"

Image: engin akyurt

Launched in 1993, the legendary "Got Milk?" campaign emphasized the importance of milk through a study showing how people felt when they ran out .

With its clever use of celebrity endorsements and pop culture references, the campaign ran for over two decades and produced hundreds of memorable ads nationwide, cementing its place as one of the most influential marketing successes in advertising history.

12
Dove: "Real Beauty"

Image: Matthew Tkocz

Launched in 2004, Dove’s "Real Beauty" campaign aimed to boost self-confidence by challenging traditional beauty standards.

Featuring real women instead of professional models , the campaign focused on diversity, aging, and natural imperfections, promoting a more inclusive and empowering definition of beauty.

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