Geography Geography 5 min read

Route 66 is not here

Which is the loneliest road in America? 10 scenic and uncrowded routes

Image: Tomas Anunziata

The vast roads of America boast hundreds, possibly thousands, of beautiful scenic roads for visitors to travel and enjoy. But in the age of Instagram—where every gorgeous sunset or idyllic lake must be photographed and shared with the world—it can be difficult to delight in the natural wonders of the road with a sense of calm and solitude. Thankfully, there are still gorgeous stretches of land that, for some reason, have yet to capture the attention of the masses and remain relatively undisturbed. So, make haste and hurry to discover these 10 beautiful scenic routes before the smartphone-yielding hordes find them!

1
The Loneliest Road, Nevada

Image: Jake Blucker

Nevada is a state that offers plenty of wide, ample, and uncrowded places, for sure. The US Route 50 cuts through the heart of the state, offering solitude and stark desert beauty. The name "Loneliest Road in America" was bestowed upon this route by a 1986 Life magazine article claiming that there was not much to see—but that claim couldn’t be further from the truth.

Route 50 has plenty of ghost towns, historic mining communities, stunning state parks, unsurpassed recreational opportunities , and a selection of authentic Sagebrush Saloons.

2
Eastern Sierra Scenic Byway, California

Image: Joris Beugels

Yes, the Pacific Coast Highway, stretching along the coast of California, is one of the most famous and beautiful road trips in the world. But, as evidenced by the diverse landscapes of the Eastern Sierra Scenic Byway, the Golden State has so much more to offer.

Alpine lakes, rugged peaks, and desert expanses make up a jaw-dropping panorama all along the eastern side of the Sierra Nevada mountain range . The elevated mountainous terrain also offers breathtaking views of Mono Lake, whose famous salt waters are visible from miles away.

3
The Blues Highway, Tennessee, and Louisiana

Image: Tanner Boriack

It may sound like the title of a movie, or an album but, in this case, at least, the Blues Highway is a real road, stretching from Nashville, Tennessee, to New Orleans, Louisiana. Also known as Highway 61, this iconic route passes through Delta Blues landmarks, the French Quarter in New Orleans, and the historic jazz legacy of Preservation Hall.

As for natural beauty along the way, the Mississippi’s Natchez Trace Parkway offers a look into the area’s Native American history, as well as features stunning views of southern cypress swamps.

4
The San Juan Skyway, Colorado

Image: Maeghan Smulders

A spectacularly scenic high-elevation drive, the San Juan Skyway loop provides breathtaking views and access to historic mining towns. The route goes along U.S. Route 550 from Durango to Silverton, Ouray, and Ridgway, and then along Colorado State Highway 62 to Placerville, Colorado State Highway 145 to Telluride, Rico, Dolores, and Cortez, before completing the loop back to Mancos and Durango via U.S. Route 160.

Along this 236-mile journey, which takes about six hours to drive, you'll encounter, subalpine forests, historic mountain towns, expansive cattle ranges, and prehistoric Native American ruins.

5
High Peaks Scenic Byway, New York

Image: Kevin Wiegand

The drive along the Adirondack Mountains is not named High Peaks Scenic Byway for nothing. This upstate New York route is a short, but stunning slice of nature. Coming in at just under 30 miles long, the byway begins in the town of Keene and runs to Lake Placid, leading travelers along the highest peaks of the Adirondacks, by breathtaking bodies of water such as Chapel Pond and Roaring Brook Falls, and through charming towns and dense forests.

There are plenty of places to pull over and take in the fresh air and scenery along the drive, as well as numerous trails for those seeking more active adventures such as canoeing, biking, fishing, or cross-country skiing.

6
The Black Hills, South Dakota

Image: mary stahl

There is so much more to the Black Hills than Mount Rushmore. This isolated mountain range in western South Dakota and northeastern Wyoming covers an area 125 miles long and 65 miles wide. It encompasses rugged rock formations, canyons and gulches, otherworldly buttes, open grassland parks, tumbling streams, deep blue lakes, and intricate cave systems.

The name "Black Hills" originates from the Lakota term Paha Sapa, meaning "hills that are black." Seen from a distance, these pine-covered hills, rising several thousand feet above the surrounding prairie, appear dark, almost black.

7
North Shore Scenic Drive, Minnesota

Image: Joe Pohle

The Great Lakes boasts countless scenic drives, and the North Shore Scenic Drive is among the most spectacular. Stretching approximately 154 miles from Duluth, Minnesota, to the Canadian border, the route offers unparalleled views of the northern shores of Lake Superior .

The drive takes travelers through charming towns and rugged coastal landscapes , with plenty of opportunities to stop for food and drink while also taking in expansive forests, cascading waterfalls, and beaches studded with colorful agate stones.

8
Trail of the Ancients Scenic Byway, New Mexico

Image: Maddy Baker

The Trail of the Ancients is a scenic byway winding through the rugged landscapes of the Four Corners region, where the states of New Mexico, Arizona, Colorado, and Utah meet. The byway unveils ancient cliff dwellings, underground constructions, and intricate rock art, providing a glimpse into the ancient culture that once thrived in the area.

At the heart of the trail lies New Mexico’s Chaco Culture National Historical Park, known for its intricate stone ruins of what was once a major gathering place for the ancestral Puebloans.

9
The Finger Lakes Loop, New York

Image: Jametlene Reskp

The Finger Lakes region in upstate New York has plenty of wineries, waterfalls, and charming villages waiting to be discovered. Visitors can explore the area by car, spend the day on a bicycle, take a hike in the woods, paddle on kayak adventures, or tour the many wineries— offering endless opportunities for exploration.

This four-season playground is framed by some of Mother Nature’s finest work, with eleven freshwater lakes fanning out like fingers across the region.

10
Medicine Wheel Passage Scenic Byway, Wyoming

Image: Dan Meyers

Medicine Wheel Passage Scenic Byway is a section of US 14A that ends just west of the boundary for Bighorn Canyon National Recreation Area. At 27 miles, the steep, two-lane stretch travels among soaring mountain peaks, high-altitude deserts covered in grass and sagebrush, as well as conifer and aspen forests.

The byway gets its name from the Medicine Wheel, a sacred and historic limestone circle that sits near the summit of Medicine Mountain. American Indians constructed the wheel in stages sometime over the last 1,000 years, and still use it for ceremonies today.

History History 4 min read

Which ad do you remember?

From Nike to Dove: Discover the stories behind 12 iconic ads

Image: Shreesha bhat

Some ads are so catchy, clever, or downright bold that they become part of American culture. From slogans we still repeat to jingles we can’t forget, the best campaigns leave a lasting impression. Take a look at the stories behind 12 of these iconic pieces. Which one do you remember most?

1
Pepsi: "Is Pepsi OK?"

Image: NIKHIL

If you’ve ever asked for a Coke and heard, "Is Pepsi OK?", you’re not alone—it’s a common scenario that has become a cultural cliché. In 2019, Pepsi embraced that moment and turned it into an ad campaign.

Featuring celebrities, the ads leaned into the joke and confidently rebranded Pepsi as more than just "OK."

2
Westinghouse: "We Can Do It!"

Image: Nayani Teixeira

Westinghouse Electric’s We Can Do It! poster, created during World War II to boost morale among female workers , later became a symbol of female empowerment in the 1970s.

Initially unrelated to the Rosie the Riveter character, the poster eventually gained widespread use in advertisements and pop culture, celebrating women’s strength and independence.

3
Pan-American Coffee Bureau: "Give yourself a coffee break!"

Image: Jakub Dziubak

In the 1950s, the Pan-American Coffee Bureau popularized the concept of the "coffee break" with a campaign that encouraged workers to relax while drinking the popular beverage .

By the 1960s, coffee breaks had become so essential that the United Auto Workers union demanded them in their contracts, even threatening a strike if they were not included.

4
Marlboro: The Marlboro Man

Image: Brendan Stephens

Created in 1954, the Marlboro Man transformed Marlboro from a women’s cigarette into a symbol of rugged masculinity . The iconic cowboy became so recognizable that by the late '90s, nearly 90% of schoolchildren knew him.

The character was retired in 1998 as part of a tobacco industry settlement that banned the use of human and cartoon figures in advertisements.

5
Ad Council: "Friends don't let friends drive drunk."

Image: Aedrian Salazar

Launched in 1983, the "Friends Don’t Let Friends Drive Drunk" PSA became a cultural milestone, directly addressing the widespread problem of drunk driving .

At the time, alcohol was involved in roughly half of all car crash fatalities. The campaign played a key role in shifting public attitudes and helped reduce that number to around 31% in the decades that followed.

6
Levi Strauss & Co.: "A Guide to Casual Businesswear"

Image: Varun Gaba

In the 1980s, "Casual Fridays" gained popularity , but many companies quickly regretted the trend as employees began showing up in overly casual or sloppy attire. In 1992, Levi Strauss & Co. capitalized on the situation by releasing A Guide to Casual Businesswear , promoting its Dockers and Levi’s brands as polished, workplace-appropriate options.

By 1995, Levi’s reported record sales of $6.2 billion, helping to redefine "business casual" and promoting a more professional yet relaxed dress code in the workplace.

7
Snickers: "You’re Not You When You’re Hungry"

Image: Shyam Mishra

Snickers’ Super Bowl ad featuring Betty White, in which hunger causes a man to momentarily "become" her during a football game , became an instant hit and introduced the now-iconic tagline: "You’re Not You When You’re Hungry."

The campaign's humor and relatable message made it highly successful, with the concept evolving over the years through new scenarios and celebrities.

8
KFC: "FCK"

Image: Aleks Dorohovich

During a 2018 chicken shortage , KFC used humor to manage the crisis with a bold ad that featured an empty bucket and the letters "FCK" in place of its logo .

This self-aware and cheeky approach helped diffuse customer frustration and strengthened the brand’s connection with its audience through honesty and wit.

9
Pepsi: "Pepsi Challenge"

Image: NIKHIL

Pepsi’s second entry on this list is the iconic "Pepsi Challenge," a blind taste-test campaign that invited consumers to compare Pepsi and Coca-Cola .

By focusing on taste and showing that many participants preferred Pepsi, the campaign successfully shifted public perception and boosted brand loyalty during the fiercely competitive "Cola Wars" of the 1980s.

10
Nike: "Just Do It"

Image: wuyi

Launched in 1988, Nike’s "Just Do It" campaign featured athletes like 80-year-old marathoner Walt Stack to inspire people from all walks of life to take action.

The slogan quickly resonated with audiences, sparking countless personal stories of bold choices and perseverance. It has since become one of the most enduring and recognizable taglines in advertising history.

11
California Milk Processor Board: "Got Milk?"

Image: engin akyurt

Launched in 1993, the legendary "Got Milk?" campaign emphasized the importance of milk through a study showing how people felt when they ran out .

With its clever use of celebrity endorsements and pop culture references, the campaign ran for over two decades and produced hundreds of memorable ads nationwide, cementing its place as one of the most influential marketing successes in advertising history.

12
Dove: "Real Beauty"

Image: Matthew Tkocz

Launched in 2004, Dove’s "Real Beauty" campaign aimed to boost self-confidence by challenging traditional beauty standards.

Featuring real women instead of professional models , the campaign focused on diversity, aging, and natural imperfections, promoting a more inclusive and empowering definition of beauty.

General General 2 min read

American wisdom

You’ve heard these American idioms—but their true origins will shock you

Image: Meelika Marzzarella

From colonial times to the modern day, American idioms reflect how the country grew, fought, worked, and talked. From quitting cold turkey to the whole nine yards, these sayings captured the spirit of each era. Some came from the battlefield, others from the frontier or factory floor. But all of these expressions here earned a place in everyday speech—and they still tell a uniquely American story.

1
Manifest Destiny

Image: Wayne Hollman

(1840s – Westward Expansion)

Coined in 1845 by journalist John L. O’Sullivan, "Manifest Destiny" justified America’s push westward, claiming it was the nation’s divine right and duty. Though sometimes controversial, it shaped the national mindset and defined 19th-century American expansionism.

2
Talk turkey

Image: Tyler Donaghy

(1800s – Rural America)

"Talking turkey" originally meant speaking plainly, especially during trade or bargaining sessions around Thanksgiving time. The phrase evolved from settlers' interactions with Native Americans and each other.

3
The whole nine yards

Image: Museums Victoria

(1940s – WWII era)

This phrase likely originated in World War II aviation. Fighter pilots reportedly gave "the whole nine yards" when they unloaded all their ammunition —about 27 feet of bullets. It now means going all out, and its roots in wartime tales made it a lasting piece of American lingo.

4
Cold turkey

Image: Andres Siimon

(1920s – Prohibition era)

"Cold turkey" first emerged in drug withdrawal circles during the 1920s, describing a sudden and complete stop, often painful and abrupt. It became more widespread during Prohibition, when people abruptly quit drinking.

5
Pull yourself up by your bootstraps

Image: Nathan Dumlao

(1930s – Great Depression)

Originally a sarcastic quip about doing the impossible, the phrase took on a new life during the Depression, urging Americans to self-rely and push through adversity. By WWII, it had become a proud motto for working-class Americans.

6
Loose lips sink ships

Image: John Kostyk

(1940s – WWII propaganda)

Created by the U.S. Office of War Information, this saying warned citizens and soldiers against careless talk that might aid enemy spies. It was one of the most effective propaganda slogans of WWII.

7
Duck and cover

Image: Stephen Cobb

(1950s – Cold War drills)

Coined in a 1951 civil defense film, this phrase taught schoolchildren to seek shelter from nuclear blasts. While its actual effectiveness was debatable, "duck and cover" captured the anxious era of nuclear tension. It’s since become shorthand for futile emergency preparedness.

8
Jump on the bandwagon

Image: Museums of History New South Wales

(19th century – American politics)

Originating in the 1848 campaign of circus showman Dan Rice, politicians literally used bandwagons to draw crowds. The term evolved as others "jumped on" to align with the popular cause. It now refers to any late but enthusiastic adoption of a trend.

9
Cut to the chase

Image: Jeremy Yap

(Hollywood – silent film era)

Early films often built up slowly, so impatient viewers and editors began saying, "cut to the chase" —the action scene. Now it means getting straight to the point.

10
Put a sock in it

Image: Denny Müller

(1920s – Gramophone era)

Before volume knobs, people muffled early gramophones by stuffing socks in the horn. The phrase quickly became slang for "be quiet."

Which is the loneliest road in America? 10 scenic and uncrowded routes

1
The Loneliest Road, Nevada

2
Eastern Sierra Scenic Byway, California

3
The Blues Highway, Tennessee, and Louisiana

4
The San Juan Skyway, Colorado

5
High Peaks Scenic Byway, New York

6
The Black Hills, South Dakota

7
North Shore Scenic Drive, Minnesota

8
Trail of the Ancients Scenic Byway, New Mexico

9
The Finger Lakes Loop, New York

10
Medicine Wheel Passage Scenic Byway, Wyoming

From Nike to Dove: Discover the stories behind 12 iconic ads

1
Pepsi: "Is Pepsi OK?"

2
Westinghouse: "We Can Do It!"

3
Pan-American Coffee Bureau: "Give yourself a coffee break!"

4
Marlboro: The Marlboro Man

5
Ad Council: "Friends don't let friends drive drunk."

6
Levi Strauss & Co.: "A Guide to Casual Businesswear"

7
Snickers: "You’re Not You When You’re Hungry"

8
KFC: "FCK"

9
Pepsi: "Pepsi Challenge"

10
Nike: "Just Do It"

11
California Milk Processor Board: "Got Milk?"

12
Dove: "Real Beauty"

You’ve heard these American idioms—but their true origins will shock you

1
Manifest Destiny

2
Talk turkey

3
The whole nine yards

4
Cold turkey

5
Pull yourself up by your bootstraps

6
Loose lips sink ships

7
Duck and cover

8
Jump on the bandwagon

9
Cut to the chase

10
Put a sock in it

Other articles you might like

Explore more American facts

Which is the loneliest road in America? 10 scenic and uncrowded routes

1 The Loneliest Road, Nevada

2 Eastern Sierra Scenic Byway, California

3 The Blues Highway, Tennessee, and Louisiana

4 The San Juan Skyway, Colorado

5 High Peaks Scenic Byway, New York

6 The Black Hills, South Dakota

7 North Shore Scenic Drive, Minnesota

8 Trail of the Ancients Scenic Byway, New Mexico

9 The Finger Lakes Loop, New York

10 Medicine Wheel Passage Scenic Byway, Wyoming

From Nike to Dove: Discover the stories behind 12 iconic ads

1 Pepsi: "Is Pepsi OK?"

2 Westinghouse: "We Can Do It!"

3 Pan-American Coffee Bureau: "Give yourself a coffee break!"

4 Marlboro: The Marlboro Man

5 Ad Council: "Friends don't let friends drive drunk."

6 Levi Strauss & Co.: "A Guide to Casual Businesswear"

7 Snickers: "You’re Not You When You’re Hungry"

8 KFC: "FCK"

9 Pepsi: "Pepsi Challenge"

10 Nike: "Just Do It"

11 California Milk Processor Board: "Got Milk?"

12 Dove: "Real Beauty"

You’ve heard these American idioms—but their true origins will shock you

1 Manifest Destiny

2 Talk turkey

3 The whole nine yards

4 Cold turkey

5 Pull yourself up by your bootstraps

6 Loose lips sink ships

7 Duck and cover

8 Jump on the bandwagon

9 Cut to the chase

10 Put a sock in it

Other articles you might like

Explore more American facts

1
The Loneliest Road, Nevada

2
Eastern Sierra Scenic Byway, California

3
The Blues Highway, Tennessee, and Louisiana

4
The San Juan Skyway, Colorado

5
High Peaks Scenic Byway, New York

6
The Black Hills, South Dakota

7
North Shore Scenic Drive, Minnesota

8
Trail of the Ancients Scenic Byway, New Mexico

9
The Finger Lakes Loop, New York

10
Medicine Wheel Passage Scenic Byway, Wyoming

1
Pepsi: "Is Pepsi OK?"

2
Westinghouse: "We Can Do It!"

3
Pan-American Coffee Bureau: "Give yourself a coffee break!"

4
Marlboro: The Marlboro Man

5
Ad Council: "Friends don't let friends drive drunk."

6
Levi Strauss & Co.: "A Guide to Casual Businesswear"

7
Snickers: "You’re Not You When You’re Hungry"

8
KFC: "FCK"

9
Pepsi: "Pepsi Challenge"

10
Nike: "Just Do It"

11
California Milk Processor Board: "Got Milk?"

12
Dove: "Real Beauty"

1
Manifest Destiny

2
Talk turkey

3
The whole nine yards

4
Cold turkey

5
Pull yourself up by your bootstraps

6
Loose lips sink ships

7
Duck and cover

8
Jump on the bandwagon

9
Cut to the chase

10
Put a sock in it