History History 3 min read

Slogans that stuck

Remember "I like Ike"? 10 unforgettable campaign slogans in US history

Image: Sora Shimazaki

Election campaigns can get wild, and a big part of that is the slogans . These catchphrases stick with candidates all the way to election day—and, in many cases, long after. Few would argue with the lasting power of Eisenhower’s "I Like Ike" or Reagan’s "It’s Morning Again in America." Join us as we take a tour through 10 of the most memorable campaign slogans used by American presidents.

1
"I like Ike" – Dwight D. Eisenhower (1952)

Image: Adam Bouse

Often referenced in pop culture, "I Like Ike" was Dwight D. Eisenhower's slogan during his 1952 campaign. "Ike" was his nickname, and the slogan’s catchy and effective simplicity helped power Eisenhower to victory in '52 and again in his 1956 re-election.

2
"It's morning again in America" – Ronald Reagan (1984)

Image: Nicolas HIPPERT

In 1984, Ronald Reagan launched his re-election campaign with a slogan that was as powerful as it was optimistic: "It's morning again in America." Symbolizing a nation back on its feet, the slogan made a strong impact, helping Reagan win a landslide in the 1984 election, taking 49 out of 50 states.

3
"A chicken in every pot and a car in every garage" – Herbert Hoover (1928)

Image: John Paulsen

Herbert Hoover’s 1928 slogan, "A chicken in every pot and a car in every garage," remains one of the most memorable campaign slogans in American history. Although it wasn't official, it resonated with the middle class by promising abundance and comfort. Hoover won the election, but his administration was only a few months old when the Great Depression suddenly began in 1929.

4
"Yes we can" – Barack Obama (2008)

Image: History in HD

One of the most memorable slogans of the early 21st century is undoubtedly "Yes We Can," from Barack Obama’s 2008 campaign. Short, clear, and powerful, the phrase delivered a message of unity that resonated with millions and helped secure victory for the Democratic candidate that year.

5
"Make America Great Again" – Donald Trump (2016)

Image: History in HD

When it comes to recent history, the 2016 election was unforgettable. Without a doubt, the slogan that captured the nation’s attention was "Make America Great Again." With its strong appeal to nostalgia, the phrase helped Donald Trump secure victory over Hillary Clinton.

6
"Happy days are here again" – Franklin D. Roosevelt (1932)

Image: Element5 Digital

"Happy Days Are Here Again" was the theme song of Franklin D. Roosevelt's 1932 presidential campaign. Though not originally written as a campaign slogan, the upbeat tune became strongly associated with Roosevelt’s message of hope during the Great Depression. The song spread quickly across the country and is still remembered today. He won the election and went on to serve four terms, the only US president in history to do so.

7
"Tippecanoe and Tyler Too" – William Henry Harrison (1840)

Image: The New York Public Library

We could say this slogan started it all. Widely regarded as the first hugely successful presidential campaign slogan in US history, its message was surprisingly powerful. On one hand, "Tippecanoe" highlighted Harrison's reputation as a war hero from the 1811 Battle of Tippecanoe. While adding "Tyler too," the slogan introduced voters to his running mate, John Tyler.

8
"Keep Cool with Coolidge"- Calvin Coolidge (1924)

Image: Will Ma

Calvin Coolidge became president in 1923 after the death of President Warren G. Harding.

Coolidge’s calm, steady demeanor was one of the most memorable aspects of his first time in office. In 1924, he capitalized on this reputation by adopting the slogan "Keep Cool with Coolidge" for his re-election campaign, and it worked!

9
"Don't swap horses in the middle of the stream" – Abraham Lincoln (1864)

Image: Ed Fr

The Civil War was far from a quiet time in American history. Amid this national division, Lincoln was leading the country and running for re-election in 1864. His iconic campaign catchphrase, "Don't Swap Horses in the Middle of the Stream," encouraged voters to give his administration more time and place their trust in his vision for the country. And they did!

10
"Not just peanuts" – Jimmy Carter (1976)

Image: Tom Hermans

When critics pointed to Jimmy Carter’s background as a peanut farmer, he didn't ignore it— he turned it to his advantage. Though not an official campaign slogan, "Not Just Peanuts" helped him connect with everyday Americans while also highlighting that he brought much more to the table. The message was clear: farming was part of his story, but Carter was also experienced and capable of leading the nation.

History History 7 min read

Behind the mics

Whose car caught fire while he wrote a song? Stories behind 10 hits

Image: Skitterphoto

Artists never know where their next big idea might come from. A heated debate, a bittersweet farewell, an improvised response, or even a simple guitar warm-up. Each of these has inspired songs that made it into the world’s top charts in their time and are still all-time classics. But did you know, for example, that one of these songs drove its creator to obsession? Or that someone once paid $50,000 to learn the secret behind another? Let’s set the record straight about how these 10 world-famous songs came to be.

1
Sweet Child O' Mine - Guns N’ Roses

Image: Kyle Buss

Fans of Guns N’ Roses will tell you how fast "Sweet Child O’ Mine" was written. In under an hour, the band developed the accompaniment for a melody one of them had come up with—a hand-warming riff that guitarist Slash was playfully improvising. That same riff, by-now famous guitar melody, opens the song.

Hearing the result, Axl Rose wrote lyrics inspired by his then-girlfriend, Erin Everly, whose smile, it seemed to him, reminded him of childhood memories. Remarkably, he completed the poem in a single day. Later, while recording in the studio, the band made another on-the-spot call: they decided to include a sung line that Axl Rose had been repeating while searching for an ending to the song, "Where do we go now?"

2
Billie Jean - Michael Jackson

Image: Call Me Fred

Michael Jackson didn’t shy away from saying that he always knew "Billie Jean" was going to be a hit. While writing it, he was aware that he had hit material in his hands, and he worked on it accordingly. Thanks to his rigorous daily vocal training during the production of Thriller , Jackson recorded the main vocal in a single take. The song was mixed 91 times , while he and producer Quincy Jones strived for perfection. In the end, they settled on mix number two—the version we know today.

But here is the most impressive anecdote behind "Billie Jean." Jackson was driving his Rolls-Royce between recording sessions, obsessed with finding the best ideas for his song. He was so absorbed that he didn’t notice the underside of his car had caught fire —until a passing biker alerted him.

3
You Give Love a Bad Name - Bon Jovi

Image: Benjamin Farren

Can you imagine the iconic opening vocals of "You Give Love a Bad Name" belted out by any other voice than Jon Bon Jovi’s? A female voice, perhaps? Surprisingly, the melody was originally written by hitmaker Desmond Child for Bonnie Tyler . Her version, titled "If You Were a Woman (And I Was a Man)," featured different lyrics, and was released earlier that same year in 1986.

Dissatisfied with the final result of Tyler’s song, Child decided to take the same seed of an anthem and team up with Jon Bon Jovi and Richie Sambora to rework it. The result was a powerhouse anthem that propelled Bon Jovi to the top of the charts. It also marked a radical change in the band’s career, which veered from then on to a more radio-friendly, arena-rock sound that would define their style.

4
Don’t Stop Believin’ - Journey

Image: Kristina Chuprina

If you strip this '80s rock anthem of its drums, bass, guitar, and even its melody, you’re left with a simple yet powerful plea: "Don’t stop believing." Those words have a heartfelt origin. When Jonathan Cain was invited to join Journey, he started working on a song, first deciding that he was going to name it after the words his father would repeat to him over the phone while he was still a struggling musician in L.A.: "Don’t stop believing or you are done , dude."

Cain wrote the emotional chorus first before sharing the project with the band to complete it together. That’s why it’s said that the song was written "backward ." The arrangements were carefully crafted to build up to the climactic final chorus. If you pay attention, this one doesn’t appear until near the end of the song—a structure that sets it apart.

5
We Didn't Start the Fire - Billy Joel

Image: David Clode

119 significant events are mentioned in the famous 1989 song by "Piano Man" Billy Joel. A rapid-fire history lesson, covering science, sports, music, politics, cultural icons, movies, and so many more, is uttered to assemble an image of the 40 years the artist had lived until then—from 1949 to 1989. The story of how he stumbled upon the idea for this musical whirlwind is just as fascinating.

Legend has it that Joel was in the studio one day when Sean Lennon, John Lennon’s son , visited with a young friend. The 20-year-old started complaining about the hardships of growing up in the ‘80s, and Joel replied that the ‘60s weren’t exactly easy either. This sparked a discussion where each mentioned world-relevant events they had lived through. Inspired, Joel jotted down the events and began piecing them together, eventually crafting the iconic song.

6
I Will Always Love You - Dolly Parton

Image: Wes McFee

"I Will Always Love You," immortalized by Whitney Houston ’s rendition for The Bodyguard (1992), was actually written 18 years earlier by Dolly Parton. Although it became a romantic power ballad in the voice of Houston, the original version hadn’t been written with romance or heartbreak in mind—it was a heartfelt farewell.

In 1972, after having become a performing regular in The Porter Wagoner Show , Dolly Parton decided it was time to leave and pursue her own path. Her deep appreciation for Wagoner and her love for her colleague drove her to write a sweet, sincere song to express her feelings. Explaining that, despite needing to move on, and regardless of where life took her, she would always love him. Touched by the song, Wagoner loved it and asked to produce it himself.

7
Maniac - Michael Sembello

Image: David Monje

"Maniac," made famous for its inclusion in the Flashdance (1983) soundtrack, is another example of a song that started with a very different theme. Its original name was still "Maniac," yes. But it wasn’t originally about a passionate dancer—it was about a serial killer.

Dennis Matkosky, the song’s author, had seen in the news a story about a psychotic criminal and conjured in his mind a song that warned of his deeds . Together with his friend Michael Sembello, they finished that version for their own amusement. The demo ended up being one of the songs used in the set of Flashdance for being upbeat, catchy, and danceable. Director Adrian Lyne grew so fond of it that he asked Matkosky and Sembello to rewrite the lyrics to better suit the film. The reworked song became a global hit, reaching the top 10 of pop charts in multiple countries that year.

8
Shout - The Isley Brothers

Image: Brett Sayles

If hearing the song "Shout" by The Isley Brothers makes you think of a festive event where a band interacts with a dancing audience, it means the song retained its original spirit. The iconic phrase "Jump up and shout now" was part of a series of playful instructions the band improvised during a live performance. At the time, they were covering "Lonely Teardrops," a Jackie Wilson hit, and went off on a tangent building on the climax of that song.

The band began shouting ad-libbed lines , encouraging the crowd to participate. That responsorial dynamic became the foundation of "Shout," and evolved further through subsequent performances. Once the song was written down and recorded, it became a timeless classic. Today, this 1959 hit remains a staple at celebrations around the world.

9
You’re So Vain - Carly Simon

Image: Dinielle De Veyra

A song with the famous line "You're so vain, you probably think this song is about you," has sparked decades of speculation about who inspired it. Mick Jagger, James Taylor, and Warren Beatty were all rumored to be the subject behind Carly Simon’s famous song. The singer and songwriter delighted in keeping the identity of any precise man a secret, and at some point declared that it had been written about a type of man in general.

However, in 2003, for a charity auction organized by Martha's Vineyard Possible Dreams organization, Simon decided to offer one big treasure to the highest bidder: The truth behind the song. Her friend Dick Ebersol paid $50,000 for the revelation. Under sworn secrecy, Simon revealed the person to Ebersol. He kept the secret, only telling the public that he found the answer "very surprising."

10
Walk the Line - Johnny Cash

Image: Simon Migaj

"I Walk the Line" was Johnny Cash's declaration of commitment and faithfulness, a song written for his first wife, Vivian Liberto. As he prepared to embark on long tours, Cash penned this song as a vow to assure her that he would remain true to her.

Beyond the inspiration for the lyrics, the song showed an array of singularities that made it stand out back in 1956. For example, each iteration of a verse is sung in a different key, a unique technique that can be heard in the gradual shifts of Cash’s voice. The low hum before each verse is Cash’s preparation for singing in each corresponding key. He also innovated by attaching a piece of paper to his guitar’s end which he would hit while playing, simulating the sound of a snare drum that can be heard in the song.

Geography Geography 3 min read

Rediscovering our land

Ghostly caves, surreal swamps, and other US natural oddities

Image: Drahomír Hugo Posteby-Mach

America is as vast as it is diverse, so it's no wonder that you'll find every kind of scenic marvel here, from the ordinary to the truly surreal. Ever heard of a national park filled with volcanoes, where glowing lava flows across the land and pours straight into the ocean? If you’re ready to discover 10 natural wonders in the US that will blow your mind, keep reading!

1
Hawaii Volcanoes National Park, Hawaii

Image: Mandy Beerley

If you've ever imagined what hell might look like, Hawaii Volcanoes National Park could come close—not because it’s a place of suffering (you'll actually witness some of the most incredible views on Earth), but because it's full of glowing, molten, menacing lava. The lava flows from Kīlauea, one of the most active volcanoes in the world. But not everything here burns; this national park is also home to unique flora and fauna.

2
Grand Prismatic Spring, Wyoming

Image: Dan Meyers

What you're looking at might resemble a weather forecast map, but it's not. It's the Grand Prismatic Spring, Yellowstone's most famous hot spring. With its brilliant blue, orange, yellow, and green hues, it looks like a surrealist painting. Although it might look small in pictures, the Grand Prismatic Spring is huge—about 370 feet in diameter and 160 feet deep. That makes it the largest hot spring in the US and the third largest in the world!

3
Antelope Canyon, Arizona

Image: Fudo Jahic

If you want to feel like you're walking through a giant red stone maze, Antelope Canyon near Page, in northern Arizona, is the perfect spot. Carved over thousands of years by flash floods and erosion, its towering walls allow sunlight to stream in from above, creating an unforgettable experience for visitors.

4
Painted Hills, Oregon

Image: Ashley Bard

If an artist were to paint a series of enormous hills in vibrant colors, it would probably look a lot like Oregon's stunning Painted Hills. Located within the John Day Fossil Beds National Monument, these hills display stripes of red, yellow, gold, and black. But that's not all! The colors shift with the seasons and change throughout the day, creating a breathtaking, ever-changing landscape.

5
Mendenhall Glacier Ice Caves, Alaska

Image: Salomé Guruli

Exploring caves can be risky and terrifying for many, but imagine a cave system made entirely of ice! It sounds like something from a fantasy movie, but it really exists—and it's in Alaska. The stunning Mendenhall Glacier Ice Caves lie beneath the glacier of the same name, formed by meltwater carving tunnels and chambers deep within the ice.

6
Turnip Rock, Michigan

Image: Maria Teneva

Turnip Rock, located in the famous Lake Huron in Michigan, is as fascinating as it is mysterious. What makes this rock so special? Standing about 20 feet tall, it has a turnip-like shape—its narrow base supports a much wider top—giving it a perfectly balanced appearance that amazes all who see it.

7
Hubbard Glacier, Alaska

Image: Peter Hansen

The Mendenhall Glacier Ice Caves are just one of Alaska's many spectacular sights. Another must-see is the incredible Hubbard Glacier in southeastern Alaska, one of the largest and most active tidewater glaciers in North America. Trust us— its sheer size and dramatic ice cliffs will absolutely blow your mind!

8
Bisti/De-Na-Zin Wilderness, New Mexico

Image: Robert Harkness

When it comes to surreal landscapes, New Mexico's Bisti/De-Na-Zin Wilderness can't be left out. Its towering rock formations, blending shades of white, gray, red, and orange, were shaped by erosion and look like something straight out of another planet!

9
Mammoth Cave, Kentucky

Image: Adrien Tanic

A cave doesn't always have to be a small, cramped space. Mammoth Cave stands out with its enormous underground chambers, filled with impressive rock formations in both shape and size. In fact, it's the world's longest-known cave system—and it's right here in the state of Kentucky!

10
Atchafalaya Basin, Louisiana

Image: Carlo Lisa

If you're easily spooked, Louisiana's Atchafalaya Basin might not be your idea of a fun trip, especially at night! It's the largest swamp and wetland area in the US, packed with twisting bayous, spooky cypress trees, and massive alligators lurking around.

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