1

Bright colors

Image: Yaritza

In the 80s, neon was absolutely everywhere, and let’s be honest, it was very hard to miss. Found in clothes, accessories, makeup, signs, and posters, blindingly bright colors became a new style statement. From hot pink to acid green, neon yellow to electric blue, this color palette could be found in pop culture, on the streets, and everywhere in between.

2

Bold fashion

Image: cottonbro studio

There's only one word to describe 80s fashion: bold . B old hair, bold accessories, bold colors, bold everything! Fashion during this decade was strongly influenced by pop music and new rock subgenres such as New Wave. For the first time, different styles began to mix, combining formal garments with rebellious accents —like pairing suits with sneakers, mind you. Whether it was shoulder pads, multicolored leg warmers, or those striking Miami Vice suits, fashion in the 80s was all about vibrancy and an aura of success.

3

Big hair, strong makeup

Image: Gustavo Cerati, Public domain, via Wikimedia Commons

In the 80s, crazy cuts and dramatic makeup became an everyday thing, a way of expressing one’s personality and style everywhere you went. From musicians like Madonna to leading ladies like Demi Moore or Julia Roberts, the stars led the way with their perms, pumped-up hair volume, tanned faces, and bright eyeshadows.

But let's not forget the guys! They also introduced the iconic mullet, popularized by celebrities like Rod Stewart, tennis player Andre Agassi, and Patrick Swayze, just to name a few.

4

Rise of yuppie culture

Image: MART PRODUCTION

In a nutshell, Yuppie culture was characterized by slicked-back hair, V-neck sweaters, and a condescending attitude. The term yuppie , an acronym for "young urban professional," emerged in 1980 in an article in Chicago magazine. It described a young person in their 20s or 30s who was part of the middle to upper class, a socioeconomic group that became the forefront of the decade.

From the beginning, this label sparked divided opinions: For some, it represented ambition and success; for others, it symbolized superficiality, an excessive materialism, and an apparent superiority complex. Accurate or not, the trend eventually faded away after the 1987 Wall Street Crash.

5

Toys on TV

Image: cottonbro studio

The 1980s were marked by spending Saturday mornings watching ads on cartoon commercial breaks. How did this happen? From this decade onwards, companies were finally allowed to market directly to kids. The result was hundreds of all kinds of toy ads. They advertised everything from creative games like the Rubik's Cube or Lego to cute and cuddly toys like Care Bears and My Little Pony. This era also saw the beginnings of the must-have toy trend, with Cabbage Patch dolls leading the pack.

6

Music on the go

Image: cottonbro studio

During the 80s, it was common to see people walking down the street with a Walkman on their hips or a boombox to their ears. Although the boombox gained popularity in the 70s, it became mainstream in the 80s thanks to hip-hop and breakdancing culture. Yet, the Walkman would soon steal its thunder. This revolutionary new audio player allowed people to bring their music with them anywhere without bothering everyone around. And that’s also how mixtapes became a thing!

7

Personal computers

Image: Tomas Martinez

The 80s were a prominent decade for electronics development. In 1981, IBM introduced its first personal computer, and everyday life and work would never be the same again. More affordable computers were created thanks to the introduction of powerful, smaller, and cheaper processors, reaching a wider audience and creating greater demand. Models such as the IBM PC, the Commodore 64, and the Apple Macintosh became household names, paving the way for the era of domestic computing.

8

Rise of video games

Image: cottonbro studio

Thanks to technological advances in graphics and gameplay over the decade, video games finally became undeniably popular. With the rise of arcade machines and home consoles, a series of iconic games managed to capture the attention of a wider audience, igniting a cultural phenomenon that would influence music, film, and television. Titles such as Super Mario Bros., The Legend of Zelda, Space Invaders, Pac-Man, and Donkey Kong became classics that defined an era.

9

Cable TV goes mainstream

Image: Coline Haslé

When cable TV hit the mainstream, it not only gave the big three American networks a run for their money, but it also allowed the world access to specialized shows that better suited their tastes. Whether your interest was sports, comedy, or music, cable had something for everyone.

CNN and HBO definitely changed television forever, but it was perhaps MTV that left the most indelible mark by offering greater insight into contemporary bands and musicians via live performances and music videos.

10

Fitness fever

Image: Ron Lach

The 1980s were the golden age of fitness, a trend that reflected society's growing interest in health and wellness. Exercise routines were not just a workout, but a cultural phenomenon that turned our living rooms into mini gyms.

Major clothing brands began designing exercise-specific apparel and accessories, such as leotards, crop tops, and headbands. Celebrities also capitalized on the fitness craze. Jane Fonda, for example, became a massive hit in 1982 with her iconic workout videos, some of the best-selling VHS of all time.

1

Boring, Oregon – "The Most Exciting Place to Live"

Image: everett mcintire

With a name like Boring, Oregon, you’d expect residents to have a sense of humor. Their slogan flips that expectation, proudly calling Boring the most exciting place to live.

The town has even partnered with Dull, Scotland, to form an "International League of Dull Places."

2

Hell, Michigan – "Go to Hell"

Image: Brad Switzer

Hell, Michigan, has turned its unusual name into a marketing goldmine . The slogan "Go to Hell" is proudly displayed on signs, T-shirts, and souvenirs, attracting thousands of curious visitors each year.

Locals have fun with it, running events like Halloween festivals and themed shops.

3

Normal, Illinois – "Everything is just as it seems!"

Image: Zander Betterton

The city of Normal, Illinois, proudly uses the slogan "Everything is just as it seems!" as its official motto, playfully referencing the town’s unusual name .

The name Normal has historical roots: it comes from the French phrase école normale , which described a type of school for training teachers.

4

Peculiar, Missouri – "Where the ‘odds’ are with you"

Image: Brittney Butler

A town with a name that is the exact opposite of the previous entry, Peculiar, Missouri, has also decided to embrace its unusual identity with the slogan "Where the ‘odds’ are with you," adding a playful touch to it

The oddball branding draws curious travelers, and the town celebrates its peculiarity with local events and merchandise.

5

Nothing, Arizona – "All for Nothing"

Image: Christoph von Gellhorn

Nothing, Arizona, an unincorporated community with an ironic name, became known for the phrase "All for Nothing." While not an official slogan, it reflects the determination of residents who built lives in a place with almost no amenities.

The phrase captures both humor and grit, giving the tiny settlement an identity that can be hard to forget.

6

Superior, Wisconsin – "Living up to our name"

Image: Tom Barrett

Superior, Wisconsin, sits on the western tip of Lake Superior, and its slogan, "Living up to our name," highlights both geography and civic pride .

It’s a confident statement that sticks in visitors’ minds. The town blends natural beauty with historical significance, and the slogan reinforces that it considers itself a cut above the rest.

7

Happy, Texas – "The town without a frown"

Image: Daniel Lloyd Blunk-Fernández

Happy, Texas, took its cheerful name and ran with it . Its slogan, "The Town Without a Frown," spreads positivity and conveys a sense of friendliness throughout the community.

The motto has become a source of local pride, turning a small Panhandle town into a feel-good stop that lives up to its sunny reputation.

8

Gas, Kansas – "Don’t pass gas, stop and enjoy it"

Image: Farhodjon Chinberdiev

Gas, Kansas, leans fully into its unusual name with a slogan that makes travelers laugh every time . Located in Allen County, this small town has become a roadside favorite thanks to its cheeky pun.

Rather than shy away from the obvious joke, Gas celebrates it, featuring the motto on signs and even postcards.

9

Lake City, Iowa: "Everything but a lake"

Image: Shawn Schroeder

Lake City, Iowa, proudly uses the slogan "Everything but a Lake." The phrase humorously acknowledges the irony behind the town’s name, since there’s no actual lake within its limits . Despite this, the motto highlights that Lake City has plenty to offer in other ways.

The town’s name was inspired by another town in Illinois, yet Lake City has successfully carved out its own character.

10

Show Low, Arizona - "Named by the turn of a card"

Image: Gerard Albanell

Show Low owes its unusual name to a high-stakes poker game played between two ranchers who couldn’t agree on who would claim the land. The decision came down to a single rule: whoever drew the lowest card would win, and from that moment, the town became known as Show Low.

Even today, Show Low highlights its origin story in tourism and branding, proudly using the phrase "Named by the turn of a card."

1

First presidential candidate: Victoria Woodhull

Image: Daria Kraplak

In 1870, a publisher and stockbroker on Wall Street, Victoria Woodhull, stepped up to do something no woman had ever done before. In a letter to the New York Herald, she announced her intention to run for president of the United States. Some laughed, others scoffed, but Woodhull never flinched.

Her message was revolutionary for its time: equal rights for women, fair pay for workers, and an end to hypocrisy in politics. No electoral votes went her way, but that wasn’t the point. By daring to run, she opened the door for future generations and secured her place as the first woman bold enough to chase the presidency, long before the law recognized her right to vote.

2

First member of Congress: Jeannette Rankin

Image: C. T. Chapman, Public domain, via Wikimedia Commons

In 1916, Montana elected a woman to Congress for the first time. Jeannette Rankin was a suffragist who had already helped secure voting rights for women in her state before most of the nation even dreamed of it. When she arrived at the Capitol to take her seat, the gallery overflowed with onlookers buzzing with curiosity and disbelief. Rankin, calm and resolute, didn’t shout to be heard; she spoke with the steady conviction of someone who knew she belonged. Her presence proved that a woman’s reasoning could command the same respect as any man’s voice, and once heard, it could never again be silenced.

3

First U.S. senator: Hattie Caraway

Image: Stephen Walker

She started out almost unnoticed. In 1931, when Arkansas senator Thaddeus Caraway died, his widow, Hattie, was appointed to fill his seat, a move many assumed was merely symbolic. But Hattie had no interest in being a placeholder. The following year, she launched her own campaign, traveling dusty southern roads and shaking hands with quiet confidence.

Against all odds, she won, becoming the first woman ever elected to the U.S. Senate. Dubbed "Silent Hattie" for her reserved manner, she wasn’t known for fiery speeches or flashy gestures. Through persistence and integrity, she proved that results, not rhetoric, are what truly echo in the chambers of power.

4

First woman mayor: Susanna Salter

Image: LSE Library

This is the story of a prank going sideways. In 1887, a group of men in a tiny Kansas town slipped the name of 27-year-old Susanna Salter onto the mayoral ballot in Argonia, confident that voters would laugh her off. To their dismay, when the ballots were counted, Salter had won.

Overnight, she became the first woman mayor in U.S. history. Far from feeling overwhelmed, Salter handled her duties with grace and sharp practicality, earning the respect of the same townsmen who tried to embarrass her. By the end of her term, she’d turned a bad joke into a precedent.

5

First state governor: Nellie Tayloe Ross

Image: Roman Manshin

Wyoming’s nickname, the Equality State, seems well deserved. When voters chose Nellie Tayloe Ross as governor in 1925, the nation watched as a woman stepped into a role no one of her gender had ever held before. She wasn’t the fiery campaign type; her strength came from quiet precision and an unwavering sense of duty.

Ross believed that leadership meant doing the work well, not making noise about it. Her calm authority and financial prudence won over even the most skeptical. Years later, as the first female director of the U.S. Mint, she literally shaped the nation’s currency, an apt legacy for a woman who always knew the worth of patience, persistence, and steady hands.

6

First cabinet member: Frances Perkins

Image: The New York Public Library

At the beginning of the 1930s, when breadlines stretched around city blocks and hope felt like a luxury, a female labor leader and consumer advocate came to the rescue. President Franklin D. Roosevelt saw in Frances Perkins not just a reformer, but a force of nature. As Secretary of Labor —and first woman ever to hold a Cabinet post—Perkins walked into the men-filled halls of power and quietly redrew the map of American work.

She championed fair wages, safer conditions, and limits on child labor, all while helping craft the Social Security system that still anchors millions of lives today. Decades later, her influence lingers in every pay stub, every pension, and every law that insists work should come with dignity.

7

First Supreme Court justice: Sandra Day O’Connor

Image: Stephanie Rhee

It’s hard to picture the dusty plains of Arizona leading to the marble halls of the Supreme Court, yet that’s exactly where Sandra Day O’Connor’s story began. Raised on a remote cattle ranch miles from the nearest town, she learned the value of hard work, clear thinking, and a level head. All these qualities would serve her well when, in 1981, President Ronald Reagan nominated her as the first woman justice in U.S. history.

O’Connor brought that same frontier pragmatism to Washington, preferring reason over rhetoric and humor over ego. "I’m just trying to do the right thing, one case at a time," she once said. For a quarter century, her voice became the Court’s steady center, proving that fairness stretches farther than politics.

8

First U.S. Secretary of State: Madeleine K. Albright

Image: sohail shaikh

Madeleine Albright, born in Czechoslovakia and raised on the idea that words alone could shape nations, found a clever way to make hers sparkle beyond her famous brooches. She could easily become a spider when negotiations grew tense, and a gentle dove when peace was within reach.

Albright believed diplomacy could be both art and strategy. When she became the first woman to serve as U.S. Secretary of State in 1997, she blended intellect with unmistakable flair, commanding global respect. She showed that courage, conviction, and strength can coexist with a warm personality occasionally sparkling from a lapel.

9

First major party’s presidential nominee: Hillary Rodham Clinton

Image: Gage Skidmore from Peoria, AZ, United States of America, CC BY-SA 2.0, via Wikimedia Commons

It took nearly a century and a half after Victoria Woodhull’s daring run for president before another woman would stand beneath the spotlights of a major party convention. In 2016, Hillary Rodham Clinton walked onto the stage with the spirit of the suffragists who had paved her path.

That night meant history was catching up. Smiling at the crowd, she declared, "We’ve reached a milestone, but we still have glass to break." Whether she won or lost mattered less than the fact that she stood there at all. Clinton’s campaign turned a dream whispered for generations into something tangible.

10

First elected vice president: Kamala Harris

Image: Manny Becerra

Fast-forward to 2020. A California senator steps up to the microphone, smiles, and thanks "the women who paved the way." Kamala Harris is the daughter of immigrants, a former prosecutor, and now the first woman ever elected Vice President of the United States.

Her voice carried the weight of generations who’d been told to wait their turn. Echoing the suffragists who once marched so she could stand there, Harris reminded America that progress is a relay, not a sprint. Her message rang clear and timeless: dream boldly, even when the trail ahead is foggy.