1

Tony the tiger

Image: Sten Ritterfeld

Tony the Tiger is a strong contender for the title of the world’s most famous cereal mascot: his go get 'em' attitude and amazing design have cemented him as a pop culture icon. Tony has been the quintessential mascot for Frosted Flakes since the 1950s, encouraging families to add this delicious cereal to their kids’ breakfast.

Curiously, Tony first appeared as part of a group of mascots that included characters like Katy the Kangaroo or Elmo the Elephant. However, this tiger’s immense popularity made him Frosted Flakes' sole representative. In due time, Tony’s family got bigger: the character now has a spouse called "Mrs. Tony" and two children, Antoinette and Tony Jr.

2

Ronald McDonald

Image: Erik Mclean

McDonald’s chooses to describe their iconic mascot and symbol, Ronald McDonald as "The Smile Known Around the World." This phrase perfectly summarizes this clown’s unbelievable popularity: McDonald’s claims that Ronald is only second to Santa Claus in terms of recognition and that virtually every schoolchild in America can immediately identify him.

In his 1963 television debut, Ronald McDonald’s appearance was quite different: these television spots featured a clown with yellow hair, striped yellow pants, and a McDonald’s cup on his nose. It wasn’t until 1966 that a real-life clown helped redesign the character, turning him into this instantly recognizable mascot.

3

Snap, Crackle, and Pop

Image: SqueakyMarmot from Vancouver, Canada, CC BY 2.0

Not many people know this, but the names of the three timeless Rice Krispies mascots actually come from a 1930s radio ad. At the time, Rice Krispies was advertised as "the talking cereal" and they promised to "merrily snap, crackle, and pop in a bowl of milk." A few years later, illustrator Vernon Grant took these onomatopoeic sounds to name the trio, calling them Snap, Crackle, and Pop.

Since their first appearance in 1933, these elf-like creatures have appeared in countless ads, often voiced by a myriad of talented actors that include names like Ben Schwartz, Tom Kenny, and Josh Brener.

4

Toucan Sam

Image: Necip Duman

As you might have noticed through their unusual spelling, Froot Loops are all about their loopy shape and the fun times that come with them. In that sense, this colorful breakfast cereal has an equally colorful representative: Toucan Sam, Froot Loops’ mascot since 1963.

Originally voiced by Hollywood legend Mel Blanc (responsible for voicing Bugs Bunny and Barney Rubble, among others), Toucan Sam has an extraordinary sense of smell, which helps him find Froot Loops from a great distance. Most Froot Loops ads end with Sam using his nose to locate a hidden bowl of cereal, before chanting his catchphrase "Follow your nose! It always knows!"

5

Phillie Phanatic

Image: Michael Stokes, CC BY 2.0

Few characters literally stand out as the Phillie Phanatic does. The moment you arrive at Citizens Bank Park to watch the amazing Philadelphia Phillies play, you will immediately notice this furry, green bird dancing somewhere in the stadium. Since 1978, this character has brought joy and treasured memories to countless Philadelphians.

Did you know that the Phanatic is a distant relative of the Muppets ? You would think his green fur made him a long-lost cousin of Kermit the Frog, but this relation comes from the fact that one of the Phanatic’s creators, Bonnie Erickson, also created the Muppets’ Miss Piggy and Statler & Waldorf.

6

Mr. Met

Image: Metropolitan Transportation Authority of the State of New York from United States of America, CC BY 2.0

We hope we don’t start any heated baseball debates by including this mascot, who many believe to be the very first Major League mascot to appear in human form. While Mr. Met first appeared as a cartoon character in programs, it was his 1964 introduction as a live costumed mascot that skyrocketed him to fame.

Although his design has varied over the years, Mr. Met is instantly recognizable through his striped Mets uniform and large baseball head. Soon after his inception, Mr. Met was given a female counterpart companion known as "Mrs. Met," who joins him in Citi Field to cheer on every New York Mets game.

7

Smokey the Bear

Image: Brian Wangenheim

Since 1944, Smokey the Bear has helped U.S. forests and landscapes with his prevention campaigns. Generations of American children have been inspired and encouraged by Smokey and his memorable catchphrase: "Only you can prevent wildfires!"

What’s interesting is that this iconic fictional bear inspired the name of a beloved real bear. In 1950, a three-month black bear cub was rescued from a massive wildfire in the Capitan Mountains in New Mexico. Although he was originally named "Hotfoot Teddy" by his rescuers, the cub was renamed "Smokey" after the fire safety mascot and was relocated to the National Zoo, where he grew up to become an American icon.

8

The California Raisins

Image: Syed F Hashemi

How did a 1986 commercial promoting the California Raisin Advisory Board end up becoming an Emmy-nominated, Billboard Hot 100-listed supergroup? Well, that’s the magic of the California Raisins at work. No one expected these anthropomorphized claymation raisins to be as popular as they were, and yet they went on to become the quintessential mascot for one of California’s most cherished agricultural products.

The Raisins were created by the advertising firm Foote, Cone & Belding. According to legend, one of the firm’s writers came up with the concept after saying "We have tried everything but dancing raisins singing 'I Heard It Through the Grapevine'." To everyone’s surprise, the Raisins' rendition of Marvin Gaye’s classic song became a massive success and paved the way for numerous other TV appearances, including a Saturday morning cartoon and a Christmas special.

9

McGruff the Crime Dog

Image: sydney Rae

In a medium already filled with exemplary TV detectives, McGruff the Crime Dog broke through the ranks and taught an entire generation of American children to "Take a bite out of crime!" Dressed in his iconic beige raincoat (reminiscent of the legendary Frank Columbo), this anthropomorphic hound was created by the National Crime Prevention Council in an effort to help prevent crime in America.

Over 40 years have passed since his national debut, but McGruff the Crime Dog still manages to do his part in increasing the safety of all Americans. This iconic character has appeared in national campaigns as recently as 2022, and will undoubtedly return whenever his country needs him.

10

Uncle Sam

Image: Steve Shook from Moscow, Idaho, USA, CC BY 2.0

We’ll end with what many believe to be the most iconic personification of the United States. While Uncle Sam is perhaps most known for the "I Want You" posters encouraging citizens to enlist in WWI, the truth is that the character is much older than that. In fact, his origins can’t be entirely traced, to the point that the birth of this iconic character is still shrouded in mystery.

Most historians agree that Uncle Sam first came into use during the War of 1812. According to this popular theory, the man who inspired this mascot was Samuel Wilson, a meatpacker from New York who supplied rations to the Army during the war. Apparently, many soldiers jokingly referred to the U.S. initials in their packages (that stood for "United States") as the initials for "Uncle Sam," unknowingly giving birth to this American legend.

1

Mourning Dove

Image: Anish Lakkapragada

The melancholic name of the mourning dove comes from its sad call , which the casual listener might mistake for an owl. Mourning Doves inhabit a wide range of open habitats, including suburbs and urban parks.

Their call is generally referred to as the "perch coo," a song sung by an unmated male from a perch. These birds have other well-known nicknames, such as "turtle doves" and "rain doves."

2

Northern Mockingbird

Image: Tyler Jamieson Moulton

More than just mockers, mockingbirds are expert singers, continuously adding new imitations of other birds' songs to their repertoires and sometimes mimicking unnatural sounds, such as car alarms. Northern mockingbirds may learn up to 200 different sounds.

These medium-sized, long-tailed gray songbirds prefer open habitats with a scattering of shrubs and small trees. They eat a wide variety of fruits, invertebrates, and even small vertebrates, such as lizards.

3

White-breasted Nuthatch

Image: Patrice Bouchard

You can recognize this bird by its white face and underside, bluish back and wings, dark crown, nasal "yank-yank" call, and its habit of creeping down tree trunks headfirst.

The name "nuthatch" is derived from "nut hacker," reflecting the bird's method of opening up nuts by jamming them into a crevice and then hammering at them.

4

Downy Woodpecker

Image: Joshua J. Cotten

The smallest woodpecker in North America, the Downy Woodpecker is a stubby-billed, black-and-white bird that inhabits deciduous woods and tree-filled urban and suburban parklands. It forages on trees, shrubs, and large weeds for insects and other arthropods.

The "downy" in this bird's common name refers to the soft, white feathers of its long, white back stripe . The "woodpecker" part refers to the fact that this bird pecks bark, looking for termites hidden underneath it.

5

House Finch

Image: Patrice Bouchard

Originally found only in the West, the House Finch was introduced to the eastern U.S. in 1939, when a few individuals were released from a pet store. The word "finch" comes from the German idiom fink , which refers to a lively or cheerful person —a description that certainly fits this active and gregarious songbird. The term "house" refers to the bird’s tendency to hang around human dwellings.

6

Song Sparrow

Image: Patrick Fobian

Song Sparrows, as their name suggests, sing a cheerful and recognizable song. Although these birds can be found in a wide range of habitats, their favorite spots are often close to streams and other sources of fresh water.

The English word "sparrow" derives from the Anglo-Saxon word spearwa . This term means "flutterer," an apt description for this active songbird.

7

Ruby-throated Hummingbird

Image: Joshua J. Cotten

The only hummingbird that regularly breeds in the eastern U.S. is the Ruby-throated Hummingbird. The male's metallic-looking red throat, or "gorget," explains the first part of the name. And the hummingbird part comes from the humming sound their wings make as they fly.

8

Blue Jay

Image: David Bridle

The "bullies" of the birdfeeder, Blue Jays' name comes from the bird's noisy, garrulous nature. This term has also been applied to other birds of the same family, which are generally gregarious as well.

Before approaching a feeder, Blue Jays often give harsh calls that sound like those of hawks, perhaps to scare off other birds that might compete for access to the bird seed.

9

Tufted Titmouse

Image: Paul Crook

These curiously named birds form longer-lasting family units than many other songbirds, with their younglings sometimes even hanging around for a second year to help raise younger siblings. The "titmouse" name has nothing to do with rodents, but instead comes from an Old English phrase meaning "small bird."

10

Spotted Towhee

Image: Anish Lakkapragada

Spotted Towhees are members of the sparrow family. These birds have dark heads and backs, white spots on their wings, rusty sides, and striking red eyes. Their song is a simple trill.

The name "towhee" is a simulation of the bird's call and it was coined in 1731 by the naturalist and bird artist, Mark Catesby.

1

If it’s not in use, turn it off

Image: Chris Haws

We start the list with this well-known advice: turn off the lights when nobody is in the room .

Additionally, switch off appliances completely rather than leaving them on standby, as standby mode continues to consume electricity. Most computers have energy-saving settings that automatically turn off the computer and screen after a period of inactivity.

2

Keep the temperature where you need it

Image: Natalia Y.

Whenever you are heating or cooling a room, remember to close the doors and windows that connect to other unoccupied parts of the building . This way, the heating or cooling equipment you are using will not require more energy than is necessary to maintain the desired temperature where you are.

During cooler months, ensure your curtains or blinds are properly sealed to keep the cold out. In warmer months, keep your curtains closed during the day to prevent heat from entering.

3

Wash and dry clothes once the basket is full

Image: engin akyurt

Avoid using your washing machine when your laundry basket is only half full; instead, use it when you have accumulated a full charge. Also, remember to select the appropriate washing cycle to optimize energy use.

On a related note, clothes dryers consume a significant amount of energy, so consider hanging clothes outside to dry or using a fan to help dry them indoors.

4

Save energy in the kitchen

Image: Jason Briscoe

Your kitchen offers many energy-saving opportunities. The fridge, one of the most energy-intensive appliances, runs 24/7 for obvious reasons but measures can be taken to make it a more efficient device. The ideal fridge temperature for the fridge is between 35° and 38°F. Make sure the door seal is tight, with no gaps or cracks that allow cold air to escape.

As for cooking, always put frozen food in your fridge in the morning to thaw out and reduce cooking time in the evening. Whenever possible, use a microwave, as it consumes significantly less energy than an electric oven. Plan to cook more and have leftover meals for the next day or the week ahead. Keep leftover meals in the freezer for convenience and minimal waste.

5

Smart heating and cooling

Image: Everett Pachmann

It may be tempting to adjust the thermostat a degree or two above or below the recommended settings depending on the season, but there is good reason to avoid doing that. Every degree above 20 can increase your heating bill by up to 10%. In winter, set your thermostat between 18 and 20 degrees. In summer, aim for 26 degrees or higher.

Additionally, some ducted systems allow you to disable heating or cooling in unoccupied rooms, which can help save energy.

6

Use energy-saving LED lights

Image: Anton Belashov

LED lighting has been around for a while and can save up to 80% on lighting costs. LED bulbs consume less power and last longer, which means that users spend less money and time replacing them.

Another perk, LEDs generate very little heat compared to incandescent and halogen bulbs, which convert much of their energy into heat. This can reduce cooling costs, especially in warm climates.

7

Solar energy

Image: Andreas Gücklhorn

The energy given to us by the sun can be harvested in solar panels that reduce the amount of energy we need to buy from the electricity company . Similarly, solar hot water systems can minimize gas usage, reducing reliance on gas-fired water heaters.

Solar panels and solar hot water systems used to be very expensive and had to be replaced much more often but, their costs have dropped significantly in recent years, making them more accessible.

8

TV settings

Image: Jonas Leupe

Today's high-definition televisions use around 60% less energy than earlier models. However, some Internet-ready models consume extra power even when turned off due to a "quick start" feature that enables faster boot-up . You can disable that option in your television's settings .

While perusing through the settings, you can also see if your model has an automatic brightness control, which will adjust the picture brightness to the level of light in the room. This can make a big difference in energy consumption.

9

Efficient appliances

Image: Vlad Zaytsev

Most of today's new appliances use half the energy of those from a couple of decades ago. If you're thinking of buying a new one, look for products with the Energy Star label, as they typically use 10 to 40 percent less energy than other models.

If you are going to buy a new computer, keep in mind that laptops use significantly less energy than desktop versions.

10

Insulate your roof

Image: Erik Mclean

Temperature affects air in different ways: heat rises, while cool air sinks. This means that if a house's roof is not properly insulated, heat will escape in the winter, and the cold from outside will seep in through the roof.

An insulated ceiling can make a big difference to your energy bills . Effective ceiling insulation can save up to 20% on cooling and heating costs.