1

Keep Austin weird (Austin, Texas)

Image: MJ Tangonan

We’ll begin with one of the most distinctive unofficial mottos out there. In the year 2000, an Austin resident named Red Wassenich called a radio show and made a pledge encouraging fellow citizens to " Keep Austin Weird ." The phrase resonated with him, and he soon began printing bumper stickers and shirts. It was quickly embraced by other Austinites, eventually evolving into the unofficial motto still seen all over the Texas capital.

2

Al-Ki (Washington)

Image: Toan Chu

The only American state that has a fully unofficial state motto. " Al-Ki " (also written as "Alki") is a word from Chinook Jargon that translates to "by and by," though it’s sometimes interpreted as " hope for the future ." Whichever translation you prefer, both express a beautiful sentiment—one that reflects not only the optimism of early 19th-century settlers but also the warm, forward-looking spirit of the people of Washington State.

3

Land of Lincoln (Illinois)

Image: Joel Mott

Illinois takes great pride in being the home state of our 16th president—and with good reason. Who wouldn’t be proud of " The Great Emancipator "? Interestingly, Lincoln wasn’t born in Illinois; he was born in a log cabin in Kentucky and spent much of his childhood in Indiana. However, Illinois was definitely Lincoln’s home : it was in the "Prairie State" that he made a name for himself as a lawyer and met his future wife.

4

Sportsman’s Paradise (Louisiana)

Image: Fitsum Admasu

If you’ve ever visited the great state of Louisiana, you’ve probably noticed the many outdoor opportunities it offers, including abundant hunting, fishing, and trapping spots. While Louisiana’s official motto is "Union, Justice, and Confidence," many know the Pelican State by another moniker: "Sportsman’s Paradise."

5

Smiling faces, beautiful places (South Carolina)

Image: Jacqueline Munguía

One of the most memorable aspects of visiting the American South is experiencing its famous " Southern hospitality ." People from the South take pride in their warmth, kindness, and the instinctive way they welcome visitors. In that spirit, South Carolina’s unofficial motto perfectly reflects these values . After all, if you ever visit this great state, be prepared to be greeted by the two things it’s best known for: "Smiling Faces, Beautiful Places."

6

Taxation without representation (Washington, D.C.)

Image: Louis Velazquez

Most license plate mottos praise the state or city they represent. However, since 2000, Washington, D.C. has famously used a slogan that protests its unique political situation. For over 20 years, D.C. license plates have featured a variation of the phrase "Taxation Without Representation"—a quote that highlights the fact that D.C. residents must pay federal taxes without having voting representation in Congress.

7

Wild, wonderful (West Virginia)

Image: Sharosh Rajasekher

There’s nothing like a good alliteration to lift your spirits. West Virginia is known worldwide for its beauty—a living reminder that good things come in small packages . What the state lacks in size, it makes up for with its stunning scenery. In that spirit, we’d like to celebrate whoever coined West Virginia’s most famous unofficial motto: "Wild, Wonderful." It’s short, simple, and perfectly captures the essence of this remarkable state.

8

America’s Dairyland (Wisconsin)

Image: Brian Suman

Wisconsin is known around the world for the exceptional quality of its dairy products, and Wisconsinites take great pride in that fact. Don’t believe it? Just look at the fans of the Green Bay Packers, who often wear iconic "cheesehead" hats shaped like wedges of cheese, proudly celebrating their state’s most famous export. While the official state motto is the single word "Forward," many prefer Wisconsin’s unofficial title: "America’s Dairyland," a nickname that appears frequently across the state.

9

Life Elevated (Utah)

Image: Taylor Brandon

In 2006, Utah’s Department of Tourism introduced a new slogan to promote tourism and inspire residents to take pride in their beautiful state. The slogan, "Life Elevated," was featured on tourism signs and license plates throughout "The Beehive State." When you think about it, the slogan is quite clever, especially considering it indirectly references one of Utah’s most beloved natural wonders: Arches National Park.

10

Old Dominion (Virginia)

Image: STEPHEN POORE

From "the Mother of Presidents" to "the Mother of States," Virginia boasts a collection of iconic nicknames . While "Old Dominion" may not be as self-explanatory as some other monikers, it’s no less impressive. The name originates from Virginia being the first overseas dominion of the English kings and queens .

1

French Quarter – New Orleans, LA

Image: João Francisco

Also known as the Vieux Carré ("Old Square" in English), the French Quarter is the oldest neighborhood in New Orleans. Established in 1718 by the city’s founders, the neighborhood is now famous for its vibrant music scene—particularly jazz, which was born in its streets and clubs.

Architecturally, the French Quarter is characterized by a blend of Spanish and French colonial influences, with wrought-iron balconies and colorful buildings lining the streets. Jackson Square and St. Louis Cathedral remain central landmarks, standing as reminders of the city’s rich European history.

2

Harlem – New York City, NY

Image: John Money

Harlem is a neighborhood in Upper Manhattan known for its African American culture and rich immigration history. Originally founded as a Dutch settlement around 1658, it was named after the city of Haarlem in the Netherlands. Harlem's complex history has been defined by a series of economic boom-and-bust cycles, with significant population shifts accompanying each cycle.

Successive waves of immigration populated its streets with people from all over the world, including Jewish and Italian Americans in the 19th century and African American residents in the 20th century. The Harlem Renaissance of the 1920s and 1930s cemented the neighborhood's fame, giving rise to figures like Louis Armstrong and Duke Ellington, and helping to shape American popular culture.

3

Beverly Hills – Los Angeles, CA

Image: David Vives

Although technically a suburb of Los Angeles, with distinct neighborhoods of its own, Beverly Hills is still a somewhat closed-knit community, known for its opulent homes and celebrity residents. Originally settled in 1828, the area began as an agricultural community centered around Rancho Rodeo de las Aguas, a Mexican-era land grant.

In 1914, a group of investors, initially searching for oil, discovered water instead and decided to develop the area into a town. By the 1920s, Beverly Hills had become synonymous with wealth and luxury, attracting movie stars like Douglas Fairbanks and Mary Pickford, who built lavish estates and cemented the area as a celebrity haven.

4

North End – Boston, MA

Image: Zoshua Colah

Boston's North End is the city’s oldest residential neighborhood, dating back to the 1630s. It played a crucial role in the American Revolution, with notable figures like Paul Revere building their homes there. The Old North Church, where the famous "One if by land, two if by sea" signal was sent, also stands as a landmark of the city’s revolutionary heritage.

The narrow streets and historic buildings offer visitors a glimpse into colonial America, making it one of Boston’s top tourist destinations. The North End is also renowned for its Italian heritage, which took root in the early 1900s, and for hosting the annual Feast of St. Anthony, a tradition dating back over a century.

5

Hollywood – Los Angeles, CA

Image: Jeremy Bishop

Hollywood is arguably the world’s most famous neighborhood when it comes to film and entertainment. Founded in the late 1800s, it quickly became the movie capital of the world with the establishment of the Nestor Film Company in 1911, the first of many studios to call Hollywood home.

Its most iconic landmark, the Hollywood Sign, was originally created in 1923 as an advertisement for a real estate development but has since evolved into a universal symbol of the film industry. While many production studios have relocated over the years, Hollywood remains synonymous with celebrity and filmmaking. Each year, millions of visitors flock to the Hollywood Walk of Fame and explore the streets where countless film legends started their careers.

6

Little Italy – New York City, NY

Image: Alex Haney

Little Italy, located in lower Manhattan, was established in the late 19th century by Italian immigrants who brought their culture, cuisine, and traditions to New York. The neighborhood quickly became a vibrant center of Italian-American life , with bustling markets, restaurants, and festivals.

Though urban development has reduced the original neighborhood to just five blocks, Little Italy still retains its old charm. Iconic spots like Lombardi’s, America’s first pizzeria, continue to draw crowds, while the annual Feast of San Gennaro—a tradition since 1926—celebrates the rich heritage of the community.

7

Chinatown – San Francisco, CA

Image: Kevin Vision

San Francisco’s Chinatown is not only the oldest but also one of the largest Chinese enclaves in North America —and even outside of Asia. Established in 1848, it holds significant historical and cultural importance, playing an important role during the California Gold Rush and the construction of the Transcontinental Railroad.

Today, Chinatown is celebrated for its vibrant markets, distinctive pagoda-style architecture, and lively Chinese New Year festivities. Spanning 24 blocks, it remains a crucial cultural and commercial hub, drawing both tourists and locals with its authentic cuisine and historic landmarks.

8

Hyde Park – Chicago, IL

Image: Manta X

Best known as the home of the University of Chicago, Hyde Park has long been a hub for intellectuals, politicians, and social movements on Chicago’s South Side. Originally developed as a retreat for the city's affluent residents, the neighborhood is also known for its numerous museums and religious institutions, including the famous Museum of Science and Industry.

Hyde Park was also the site of the 1893 World's Columbian Exposition, where millions of visitors were introduced to groundbreaking innovations, such as the first Ferris wheel. Today, it remains one of Chicago’s most diverse neighborhoods, having been home to notable figures like President Barack Obama.

9

Beacon Hill – Boston, MA

Image: Leslie Cross

Beacon Hill is one of Boston’s most picturesque neighborhoods, known for its Federal-style row houses and gaslit streets. Established in the early 1800s, it quickly became a haven for the city's elite, featuring homes designed by notable architects of the era, including Charles Bulfinch.

Beacon Hill also played a significant role in the abolitionist movement, with prominent figures like Frederick Douglass residing in the area. Adding to its architectural charm, the Massachusetts State House, also designed by Bulfinch, crowns Beacon Hill with its stunning golden dome.

10

Little Havana – Miami, FL

Image: Kian Lem

Little Havana in Miami is the heart of Cuban-American culture in the United States. Home to Cuban exiles and Latin American immigrants, the neighborhood's main street, Calle Ocho, is famous for its colorful murals, Cuban cafés, and lively music. Each year, the Calle Ocho Festival, part of the larger Carnaval Miami celebration, draws thousands of visitors.

A symbol of cultural integration, Little Havana features several significant landmarks, including the historic Tower Theater, which has served as a cultural bridge for newly arrived immigrants by offering films in both English and Spanish.

1

Luke Skywalker (Mark Hamill)

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Luke Skywalker is one of pop culture’s most beloved icons. In the first "Star Wars" movie, this young man goes from a life of solitude and safe boredom to a wondrous journey filled with lasers and space magic. Luke not only finds invaluable friends, mentors, and comrades, but he also discovers the purpose he has been looking for his entire life.

Mark Hamill portrayed this character for over 40 years, from his days as a young Jedi apprentice in 1977 "A New Hope", to Luke’s last days as a wise hermit in 2017 "The Last Jedi". You would think that being typecast for such a long time would discourage Hamil, but the actor seems to always be happy to portray Luke on the big screen.

2

Indiana Jones (Harrison Ford)

Image: Colton Jones

Indiana Jones proved to an entire generation that archaeologists can be cool too! Harrison Ford first brought this iconic adventurer to life in the 1981 classic "Raiders of the Lost Ark", and continued to portray him for 4 more films, with the last one in the series (so far) being released in 2023.

Indiana is instantly recognizable through his wide-brimmed fedora, his trusted whip, and his quick-witted sense of humor. There’s not much we can say about this character that’s not already common knowledge, so we’ll end this entry with a less-known fact: Did you know that Indy’s full name is Dr. Henry Walton Jones, Jr?

3

Superman (Christopher Reeve)

Image: Jon Tyson

While up to date over 13 actors have portrayed " the Man of Steel " on film since the character’s creation in 1938, a pretty strong argument could be made that Christopher Reeve’s performance in the 1978 movie "Superman" truly brought this iconic superhero to life.

Reeve was just perfect for the part: He effortlessly brought a level of nuance and depth to Superman while still maintaining the warmth and disposition that made him a pop culture icon. In the end, Reeve is able to show us that, just like every American hero, Superman’s main source of strength is his heart.

4

Marty McFly (Michael J. Fox)

Image: Roger Ce

Marty McFly , the quick-witted and hot-headed protagonist of the "Back to the Future" trilogy, was meant to represent a typical American teenager. And yet, Marty is by all means definitively way cooler than the average teenager: He is charismatic, an amazing guitar player (so much so that he "invented" rock n’ roll), and extremely proficient with his trusted skateboard.

Much of Marty’s legacy as a pop icon can be attributed to Michael J. Fox’s performance. This amazing actor was able to portray Marty’s coolness as well as his bravery, sensitivity, and daredevil ways. Almost 40 years have passed since the release of the first "Back to the Future", but most of us still get goosebumps whenever we see Marty and his iconic Delorean speeding up through time.

5

Ellen Ripley (Sigourney Weaver)

Image: Diego Marín

Few sci-fi characters inspire the awe and admiration that Ellen Ripley does. The very first movie in the Alien series depicts her as a cool-headed and strategic leader, who almost single-handedly manages to defeat one of the deadliest creatures in the universe.

As the films went on, Ripley’s guts and strength continued to grow, saving the Earth from a full-blown alien invasion on at least three different occasions. Portrayed by legendary actress Sigourney Weaver, Ripley is to this day considered to be one of the toughest characters in this genre’s history.

6

John McClane (Bruce Willis)

Image: Matt The Artist

Is John McClane the ultimate action hero? That’s definitively a heated debate, so it might be better to set that question aside for another article. However, no one can deny that Bruce Willis’ character in this groundbreaking series is one of the finest cops the NYPD has to offer.

Based on a character from the 1979 novel "Nothing Lasts Forever", John McClane is a sarcastic, wisecracking, and particularly skilled detective who finds himself in dangerous situations in which he is forced to single-handedly save the day. Willis has played McClane in five different films, which go from the original 1988 film to 2013’s "A Good Day to Die Hard".

7

Forrest Gump (Tom Hanks)

Image: Yosuke Ota

Some believe that Forrest Gump is the quintessential American protagonist, and with good reason: Whether it's his huge heart or a random stroke of luck, Forrest seems to always be at the right place at the right time. Not only that, but his personal story seems to be directly connected to major turning points during the latter half of the 20th century.

Portrayed by Tom Hanks in an outstanding performance that earned him an Academy Award, Forrest Gump is a simple-minded but warmhearted and extremely talented Alabama man who lives an extraordinary life. His search for his childhood love takes him on a journey throughout American history: Forrest teaches Elvis how to dance, helps expose the Watergate Scandal, and runs a three-year marathon across the United States.

8

The Man With No Name (Clint Eastwood)

Image: Luis Domenech

Let’s start this entry by addressing the elephant in the room: Yes, Clint Eastwood’s iconic cowboy character does have a name. In fact, he has several: In the three movies this laid-back and quiet gunslinger appears, he is called by several names including "Blondie", "Joe", and "Manco". However, the truth of the matter is that a man with many names is the same as a man with none, so in the end "The Man with No Name" seems like an appropriate title.

Eastwood played this taciturn antihero in "A Fistful of Dollars", "For a Few Dollars More", and "The Good, the Bad, and the Ugly." While his most notable characteristic is his silent manners, he is also instantly recognizable by his poncho and tan cowboy boots.

9

Rocky Balboa (Sylvester Stallone)

Image: Zane Burko

Rocky’s story, both inside and outside the movie set, can be summed up into a single word: Resilience. In the first film, released in 1976, Rocky is an up-and-coming club boxer who risks it all at a shot at the heavyweight title. Likewise, Sylvester Stallone was a financially broke actor when he wrote the screenplay for "Rocky" in just three days. However, he resisted and persevered with his intent of playing the titular character, which eventually resulted in his most iconic movie role.

After the first movie became a huge hit, winning the Oscar for Best Picture, Stallone reprised this Philadelphia boxer in six different "Rocky" films. Not only that, Balboa has now taken on a mentor role in the franchise’s spin-off series "Creed".

10

Rick Blaine (Humphrey Bogart)

Image: Darius

We’ll end this article with an American legend. The 1942 film " Casablanca " is now considered one of the most influential films of all time: It is consistently on the top of lists of the best films in history, and it was selected for preservation by the U.S. Congress in the National Film Registry. In that regard, much of what made this film so unforgettable comes from Humphrey Bogart’s performance as Rick Blaine, a cynical American expatriate with a heart of gold living in Casablanca, Morocco.

Alongside Detective Sam Spade, Rick is perhaps Bogart's most iconic character. His seemingly bitter persona hides the pain of his long-lost love Ilsa Lund, wonderfully portrayed by Ingrid Bergman. In the end, Boggart helps Ilsa and her husband escape the German army, showing his good nature before leaving Casablanca.