History History 4 min read

Even biz wizards fail sometimes

What brought Sears down? 10 mistakes from giant companies

Image: Melinda Gimpel

As Dr. House once said, mistakes are as serious as the results they cause. And, in the case of big companies, those mistakes can be just as big, often measured in terms of lost jobs and money. From poor marketing decisions to small mistakes that cause multi-million dollar losses, the types of blunders made by some of these companies and individuals are nothing short of breathtaking— and not in a good way. Take a look at the following 10 stories of failure. Did you know any of these?

1
$125 million for a Grade-school math error

Image: Aaron Lefler

Imagine losing a hugely expensive spacecraft due to a simple mix-up between English and metric measurements . That is exactly what happened to NASA in 1999 when a Mars orbiter designed by Lockheed Martin was lost in space.

The confusion caused a malfunction on the $125 million craft, resulting in the probe’s loss. Although it was unusual for Lockheed to use English measurements for a NASA design (since NASA had stipulated using metric measurements for many years), there were still several instances where the error should have been caught but wasn’t.

2
Toys ‘R’ Us blunder

Image: Taylor Heery

If you think an action figure of a drug dealer isn’t the best idea for a toy store , you’re not alone. Yet, for some reason, Toys "R" Us decided otherwise in October 2014, possibly hoping to cash in on the massive success of the Breaking Bad TV series.

Unsurprisingly, the giant toy retailer was forced to pull from its shelves four collectible dolls based on characters from the AMC hit show, each doll featuring a detachable sack of cash and a bag of meth.

3
Apple Maps' rocky beginnings

Image: CardMapr.nl

When Apple decided to launch its own map application on iOS devices after a conflict with Google in 2012, users quickly realized that the Apple app was not nearly as launch-ready as it should have been .

Locations were mislabeled, roads were missing, and it occasionally steered people in entirely the wrong direction. The problem was eventually, though largely, resolved, but it was an embarrassing misstep for a company known for never launching a product before it was as near-perfect as possible.

4
Bank of America debit card fee

Image: Ali Mkumbwa

Back in 2011, when the backlash against the banking industry had not yet reached its boiling point, Bank of America announced it would charge customers $5 per month to use their debit cards .

It was a bad business decision. More than 300,000 people signed an online petition, and Fox Business Network’s Gerri Willis cut up her debit card on air. The bank pointed to federal regulations as the reason for the charge but ultimately capitulated to consumer demand after a month before the fees went into effect.

5
$33 airline tickets from Toronto to Cyprus

Image: Miguel Ángel Sanz

If buying a business class ticket regularly priced at $2,558 for just $33 sounds too good to be true, it probably is. Except in 2006, when an Alitalia employee accidentally forgot to input two extra zeros when pricing business-class tickets from Toronto to Cyprus.

Due to the exchange rate on that day and the blunder, hundreds of buyers managed to snag fares for just $33. The airline honored those deals, accepting the heavily discounted price for the 509 people who purchased tickets before the error was detected.

6
A $70 million comma

Image: Nattipat Vesvarute

As the folks at NASA and Alitalia have shown us, small errors can lead to costly mistakes. The following blunder comes courtesy of Lockheed Martin , which issued a contract to a customer with a missing comma in the sale price .

The astute customer held the aerospace company to the contract, costing Lockheed Martin $70 million for a C-130J Hercules aircraft in June 1999.

7
Sears misses the ship

Image: Estefania Cortes

A retail giant that faced a situation similar to the one Kodak faced—embrace the new and unknown or cling to the old, successful recipe—Sears sold everything from socks to tires via mail order, shipping across the U.S.

Choosing to stick with the old method, the company ended its catalog and delivery business in 1993 . In 1994, Amazon was founded , filling the business void that Sears had just created. The rest is history.

8
Passing on Microsoft

Image: Jaime Marrero

$60 million might seem like a lot of money to us regular folks, but for someone with very deep pockets like Texas businessman and two-time U.S. presidential candidate Ross Perot, it wasn’t all that much.

In 1979, he was offered the chance to buy Microsoft for that sum. However, his final offer to the tech company was just $15 million, and as a result, the Texan missed out on the opportunity to own what would become one of the biggest companies in the world .

9
Blackberry sticks with the old

Image: Thai Nguyen

Another case of a brand sticking with the old instead of embracing the new, BlackBerry was all the rage at the start of the 21st century— until Steve Jobs came along with the Apple iPhone .

While BlackBerry Messenger was extremely popular, with over 80 million users worldwide, the device lacked the new touchscreen functionality and sleek design of the Apple product. From being a market leader, BlackBerry’s market share plummeted to 0.2% by 2016.

10
RadioShack’s downfall

Image: Jelleke Vanooteghem

Not so long ago, RadioShack was a familiar presence on the streets and the go-to place for buying batteries and electronics. But it was that same brick-and-mortar presence, coupled with a reluctance to embrace e-commerce , that ultimately led to its demise .

Eventually, poor profit margins on what they could sell, combined with a loan they couldn’t repay, brought down what was once the go-to place for electronics.

General General 7 min read

From blueprint to backstory

Bridges with fascinating backstories across the US

Image: Hari Manivannan

America's bridges are more than just ways to get from point A to point B—they're monuments to human ingenuity, determination, and sometimes sheer stubbornness. Underneath their steel cables and concrete pillars lie history-making stories of tragedy, triumph, and political intrigue. Let's explore ten famous bridges whose backstories are as captivating as their engineering , revealing the human drama behind these iconic structures.

1
Brooklyn Bridge, New York: A family affair with an undersung heroine

Image: Hannes Richter

Designer John Roebling died from tetanus after his foot was crushed during the initial survey in 1869, leaving his son, Washington, to complete the project. Then Washington developed debilitating "caisson disease" (the bends) from working in the underwater pressurized chambers, leaving him bedridden and barely able to speak. For the next eleven years, he directed construction from his apartment window through a telescope, while his wife Emily became his voice , learning advanced mathematics and engineering to communicate his instructions to the workers.

Emily Roebling essentially became America's first female field engineer, though she received no official title or recognition at the time. She walked the bridge on opening day in 1883, carrying a rooster as a symbol of victory—a moment that should have cemented her place in history but was largely forgotten until recently.

2
Golden Gate Bridge, San Francisco: They said it couldn't be built

Image: Maarten van den Heuvel

Engineers insisted it was impossible: the water was too deep, the currents too strong, the fog too thick. Joseph Strauss, the chief engineer, was mocked by colleagues who called his design "Strauss's Folly." The Navy opposed it, claiming it would obstruct their ships. Environmentalists feared it would ruin the bay's natural beauty. Ferry operators lobbied against it, worried about losing their livelihoods.

Yet construction began in 1933, during the Great Depression, providing thousands of jobs when they were desperately needed. Strauss installed a revolutionary safety net beneath the bridge, saving nineteen men who became known as the "Halfway to Hell Club." Tragically, ten other workers still died when a section of scaffolding fell through the net near the end of construction. When it opened in 1937, the bridge was the longest suspension span in the world . Strauss died just one year after the bridge opened, worn out by the battle to build his "impossible" dream.

3
Sunshine Skyway Bridge, Florida: Rising from tragedy

Image: Joseph Corl

On a foggy May morning in 1980, the freighter MV Summit Venture lost radar during a violent thunderstorm and slammed into the Sunshine Skyway Bridge. A 1,400-foot section of the bridge collapsed into Tampa Bay , sending six cars, a truck, and a Greyhound bus plummeting 150 feet into the water below. Thirty-five people died instantly. The only survivor was a truck driver whose vehicle teetered on the broken edge.

Rather than simply repair the damaged bridge, Florida decided to build an entirely new one. The new Sunshine Skyway, completed in 1987, features massive concrete "dolphins"—protective barriers designed to absorb ship impacts and prevent another catastrophe. The old bridge's remaining sections were converted into fishing piers, now popular spots where anglers cast lines into the same waters where so many lives were lost.

4
Tacoma Narrows Bridge, Washington - Galloping Gertie's fatal dance

Image: Taylor Prince

From the moment the Tacoma Narrows Bridge opened in July 1940, it moved—undulating, twisting, and bucking in the wind like a living thing. This rhythmic, vertical bouncing reminded locals of a galloping horse, thus earning the bridge the nickname 'Galloping Gertie.' Engineers knew about the movement but considered it within acceptable limits. For four months, Gertie galloped along, becoming a tourist attraction and a source of local pride. Then came November 7, 1940.

In 40-mph winds, the bridge entered an aeroelastic fluttering that tore it apart in spectacular fashion. The only casualty was a three-legged black Cocker Spaniel named Tubby, left in a car by his owner, who fled on foot. Film footage of the collapse became required viewing in engineering schools worldwide. A new bridge opened in 1950 with crucial design changes, and in 2007, a parallel span was added.

5
London Bridge, Arizona: The bridge they bought by mistake

Image: SoCali

American entrepreneur Robert McCulloch bought London Bridge in 1968 for $2.46 million and had it shipped, stone by stone, from London to Lake Havasu City, Arizona . Urban legend claims McCulloch thought he was buying the iconic Tower Bridge and was disappointed when his purchase turned out to be the relatively plain London Bridge. While McCulloch denied this, the story persists because it's too good not to be true.

The bridge was disassembled into 10,000 tons of granite blocks, each numbered and shipped across the Atlantic. Workers reassembled it in the Arizona desert like a giant jigsaw puzzle, creating a channel beneath it afterward to make it an actual functioning bridge.

6
Chesapeake Bay Bridge-Tunnel, Virginia: Engineering ambition gone mad

Image: Max Shein

When engineers proposed building a crossing for the 17.6-mile-wide mouth of Chesapeake Bay, skeptics called it impossible. The crossing would need to accommodate massive naval and commercial ships heading to Norfolk, one of America's busiest ports, while also withstanding hurricanes and ocean storms. The solution was audacious: build a structure that would be partly bridge and partly tunnel, diving beneath the water at two points to allow ship traffic through .

The completed structure, opened in 1964, includes two mile-long tunnels, nearly 12 miles of trestle bridges, four man-made islands, and multiple high-level bridges—all exposed to the open Atlantic Ocean. It was immediately declared one of the "Seven Engineering Wonders of the Modern World."

7
Seven Mile Bridge, Florida Keys: Flagler's folly made real

Image: Nils Huenerfuerst

Henry Flagler's dream of extending his railroad to Key West was called "Flagler's Folly" by critics. But Flagler, already wealthy from Standard Oil, was determined to connect the Keys to mainland Florida. Construction began in 1905, facing hurricanes, mosquitoes, brutal heat, and the challenge of building in water up to 40 feet deep. The worst disaster came in 1906 when a hurricane killed over 100 workers—mostly immigrant laborers, whose tragic deaths barely made headlines at the time.

The railroad finally reached Key West in 1912, a year before Flagler's death. For 23 years, it carried tourists and freight until the monster Labor Day Hurricane of 1935 destroyed much of the track, killing hundreds. Rather than rebuild the railway, the state converted the route into the Overseas Highway, with the Seven Mile Bridge becoming its centerpiece . The original bridge served cars until 1982, when a new parallel bridge opened.

8
Mackinac Bridge, Michigan: The bridge that refused to die

Image: Rudolph Arnstein

Dreams of a bridge between Michigan's Upper and Lower peninsulas dated back to the 1880s, but the five-mile strait seemed unbridgeable. The Great Depression killed early plans, and World War II delayed them further. By the 1950s, the project had died and been resurrected so many times that locals joked it would never happen. Then, engineer David Steinman took on the challenge, designing a suspension bridge that would span the straits despite brutal weather, thick ice, and deep water .

Construction from 1954 to 1957 employed 3,500 workers at its peak. Opening day in 1957 drew 50,000 people, and Governor G. Mennen Williams walked across alongside bridge workers. "Mighty Mac" became Michigan's symbol, though high winds remain dangerous—two vehicles have been blown off in separate incidents, leading to the bridge authority offering free transport for nervous drivers during storms.

9
New River Gorge Bridge, West Virginia: The bridge that became a party

Image: Steve Wrzeszczynski

When the New River Gorge Bridge opened in 1977, it was the world's longest single-span arch bridge and the highest vehicular bridge in the Americas at 876 feet above the New River. The structure cut a 40-minute winding drive down to one minute, transforming the region's economy. But locals decided the bridge's annual achievement deserved an equally monumental celebration. Thus "Bridge Day" was born: a festival where the bridge closes to traffic and people are legally allowed to BASE jump and rappel off it.

Every third Saturday in October, up to 200,000 people descend on the tiny town of Fayetteville (population 2,800) to watch hundreds of BASE jumpers leap off the bridge . It's the largest extreme sports event in the world and the only day of the year when BASE jumping is legal in the U.S.

10
Navajo Bridge, Arizona: The bridge to nowhere that changed everything

Image: Karina G

When the original Navajo Bridge opened in 1929, the closest town was 130 miles away, and the bridge spanned a remote section of the Colorado River in northern Arizona. Critics called it the "bridge to nowhere." But the bridge had a crucial purpose: it was the only crossing of the Colorado River for 600 miles, making it essential for anyone traveling between Utah and Arizona without taking a massive detour.

Over the course of decades, it became a vital link for Navajo Nation residents accessing healthcare, education, and commerce . It also opened the North Rim of the Grand Canyon to tourists, transforming the region's economy. By the 1990s, the original bridge couldn't handle modern traffic, so a parallel span opened in 1995. Rather than demolish the original, it was converted to a pedestrian bridge where you can look straight down 467 feet to the Colorado River.

Geography Geography 4 min read

Get behind the wheel!

Motorhome paradise: 10 great spots in the U.S. to visit on wheels

Image: Frankie

Few countries, if any, are more prepared for a motorhome trip than the U.S. Its countless roads, vast and diverse landscapes, and thousands of RV campgrounds offer different types of journeys for every camper profile. Take a look at the following 10 suggestions, ranging from specific places to entire road trips, and see if any of them entices your curiosity!

1
Yellowstone National Park

Image: Johanna Persson

National parks and motorhomes are a match made in America, and no list of this kind would be complete without mentioning Yellowstone National Park, the oldest park in the country and a very popular RV destination for all the right reasons.

The park offers several RV-friendly campgrounds, and there are plenty of options to choose from in the surrounding towns as well. For drivers looking for an amazing scenic drive, take the Beartooth Highway, which will lead you to Yellowstone’s Northeast entrance. This roadway has been dubbed "The most beautiful in America" and is also known as the "Highway in the Sky."

2
Outer Banks

Image: Sergio Martínez

The Outer Banks is a chain of barrier islands off the coast of North Carolina , offering some of the East Coast’s most impressive and scenic beaches. With numerous RV parks throughout the islands, each with its unique charm, this location is an RV paradise.

Hike the largest dune system on the East Coast at Jockey’s Ridge State Park, kayak the peaceful waters of Cape Hatteras National Seashore, or take a ferry ride to Ocracoke Island’s rustic village. The Outer Banks has activities for everybody and infrastructure to provide all the necessary comfort.

3
Acadia National Park

Image: Marek Konopnicki

Acadia National Park is another gem on the RV roadmap of the U.S. Located primarily on Maine’s Mount Desert Island , the largest island off the coast of Maine, the park is sometimes referred to as the "Crown Jewel of the North Atlantic Coast."

Aside from being home to the highest rocky headlands along the Atlantic coastline of the U.S., the park features several different habitats, offering plenty of plants and animals to see. Acadia has four campgrounds within the park, three of which are RV-friendly.

4
California

Image: Fabian

The entire state of California makes for an incredible RV road trip , offering an endless supply of natural beauty, from towering redwood forests to dusty deserts to breathtaking seascapes and shorelines.

RV travelers can start their journey just northeast of San Diego and follow a clockwise loop, visiting the coast first and exploring the state's inner beauties later.

5
Joshua Tree National Park

Image: Mariana Brás

Joshua Tree National Park features some of America’s most beautiful landscapes, set along the sun-blasted frontier of the Mojave and Colorado deserts . That countryside includes remarkable monzogranite formations and boulders, such as Skull Rock, as well as multiple mountain ranges.

Year-round camping is available in this area, although the summer heat may not be for everyone. There are several campgrounds in the park, ranging from well-developed to primitive options and beyond.

6
Rocky Mountains

Image: Luke Porter

A road trip around the Rocky Mountains in a motorhome is a once-in-a-lifetime experience that any RV camper would love to add to their wishlist. These mountains stretch over 3,000 miles from New Mexico to British Columbia, offering a lifetime's worth of exploration opportunities.

Drivers could spend weeks at Yellowstone and Grand Teton alone, but the entire route is packed with amazing scenery and comfortable RV parks, ranging from primitive sites to lush locations with premium amenities.

7
New England

Image: Rodrigo Curi

New England is an excellent region for an RV road trip. Its balanced blend of forests, rocky seascapes, colonial history, and gorgeous seaside towns offer plenty of opportunities for adventure, sightseeing, relaxation, and more.

A possible route could start in upstate New York, heading east and north into the parks of upper New England, and then heading south along the coast after Acadia for some breathtaking ocean views.

8
Great Smoky Mountains National Park

Image: lucas Favre

The Great Smoky Mountains National Park spans the borders of Tennessee and North Carolina, containing expansive forests and mountainous terrain . This southern wonder features hiking trails, including parts of the greater Appalachian Trail, and a vast array of plant and animal life to explore.

The area is a popular RV destination, and there is no shortage of camps along the way, offering rest and comfort for happy campers.

9
Black Canyon of the Gunnison National Park

Image: Vladimir Kudinov

The majestic state of Colorado is filled with breathtaking landscapes , and the Black Canyon of the Gunnison National Park is no exception. The Gunnison River sculpted this vertical terrain of rock over thousands of years , creating many picturesque paths for hikers of all skill levels to explore.

During the winter, the sloped hills become a great destination for cross-country skiers. After a long journey in the wilderness, visitors can return to their RV at the South Rim Campground, which welcomes thousands of guests each year.

10
Sedona

Image: Julian Ackroyd

Located where the Colorado Plateau drops down to Arizona’s deserts, Sedona is world-famous for its red rock formations and vibrant communities. RV campers can also visit the Grand Canyon , which is situated not too far to the north .

Sedona is filled with RV parks and campgrounds, and ample public lands in the area offer a multitude of primitive camping opportunities.

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