History History 4 min read

Even biz wizards fail sometimes

What brought Sears down? 10 mistakes from giant companies

Image: Melinda Gimpel

As Dr. House once said, mistakes are as serious as the results they cause. And, in the case of big companies, those mistakes can be just as big, often measured in terms of lost jobs and money. From poor marketing decisions to small mistakes that cause multi-million dollar losses, the types of blunders made by some of these companies and individuals are nothing short of breathtaking— and not in a good way. Take a look at the following 10 stories of failure. Did you know any of these?

1
$125 million for a Grade-school math error

Image: Aaron Lefler

Imagine losing a hugely expensive spacecraft due to a simple mix-up between English and metric measurements . That is exactly what happened to NASA in 1999 when a Mars orbiter designed by Lockheed Martin was lost in space.

The confusion caused a malfunction on the $125 million craft, resulting in the probe’s loss. Although it was unusual for Lockheed to use English measurements for a NASA design (since NASA had stipulated using metric measurements for many years), there were still several instances where the error should have been caught but wasn’t.

2
Toys ‘R’ Us blunder

Image: Taylor Heery

If you think an action figure of a drug dealer isn’t the best idea for a toy store , you’re not alone. Yet, for some reason, Toys "R" Us decided otherwise in October 2014, possibly hoping to cash in on the massive success of the Breaking Bad TV series.

Unsurprisingly, the giant toy retailer was forced to pull from its shelves four collectible dolls based on characters from the AMC hit show, each doll featuring a detachable sack of cash and a bag of meth.

3
Apple Maps' rocky beginnings

Image: CardMapr.nl

When Apple decided to launch its own map application on iOS devices after a conflict with Google in 2012, users quickly realized that the Apple app was not nearly as launch-ready as it should have been .

Locations were mislabeled, roads were missing, and it occasionally steered people in entirely the wrong direction. The problem was eventually, though largely, resolved, but it was an embarrassing misstep for a company known for never launching a product before it was as near-perfect as possible.

4
Bank of America debit card fee

Image: Ali Mkumbwa

Back in 2011, when the backlash against the banking industry had not yet reached its boiling point, Bank of America announced it would charge customers $5 per month to use their debit cards .

It was a bad business decision. More than 300,000 people signed an online petition, and Fox Business Network’s Gerri Willis cut up her debit card on air. The bank pointed to federal regulations as the reason for the charge but ultimately capitulated to consumer demand after a month before the fees went into effect.

5
$33 airline tickets from Toronto to Cyprus

Image: Miguel Ángel Sanz

If buying a business class ticket regularly priced at $2,558 for just $33 sounds too good to be true, it probably is. Except in 2006, when an Alitalia employee accidentally forgot to input two extra zeros when pricing business-class tickets from Toronto to Cyprus.

Due to the exchange rate on that day and the blunder, hundreds of buyers managed to snag fares for just $33. The airline honored those deals, accepting the heavily discounted price for the 509 people who purchased tickets before the error was detected.

6
A $70 million comma

Image: Nattipat Vesvarute

As the folks at NASA and Alitalia have shown us, small errors can lead to costly mistakes. The following blunder comes courtesy of Lockheed Martin , which issued a contract to a customer with a missing comma in the sale price .

The astute customer held the aerospace company to the contract, costing Lockheed Martin $70 million for a C-130J Hercules aircraft in June 1999.

7
Sears misses the ship

Image: Estefania Cortes

A retail giant that faced a situation similar to the one Kodak faced—embrace the new and unknown or cling to the old, successful recipe—Sears sold everything from socks to tires via mail order, shipping across the U.S.

Choosing to stick with the old method, the company ended its catalog and delivery business in 1993 . In 1994, Amazon was founded , filling the business void that Sears had just created. The rest is history.

8
Passing on Microsoft

Image: Jaime Marrero

$60 million might seem like a lot of money to us regular folks, but for someone with very deep pockets like Texas businessman and two-time U.S. presidential candidate Ross Perot, it wasn’t all that much.

In 1979, he was offered the chance to buy Microsoft for that sum. However, his final offer to the tech company was just $15 million, and as a result, the Texan missed out on the opportunity to own what would become one of the biggest companies in the world .

9
Blackberry sticks with the old

Image: Thai Nguyen

Another case of a brand sticking with the old instead of embracing the new, BlackBerry was all the rage at the start of the 21st century— until Steve Jobs came along with the Apple iPhone .

While BlackBerry Messenger was extremely popular, with over 80 million users worldwide, the device lacked the new touchscreen functionality and sleek design of the Apple product. From being a market leader, BlackBerry’s market share plummeted to 0.2% by 2016.

10
RadioShack’s downfall

Image: Jelleke Vanooteghem

Not so long ago, RadioShack was a familiar presence on the streets and the go-to place for buying batteries and electronics. But it was that same brick-and-mortar presence, coupled with a reluctance to embrace e-commerce , that ultimately led to its demise .

Eventually, poor profit margins on what they could sell, combined with a loan they couldn’t repay, brought down what was once the go-to place for electronics.

General General 3 min read

Which one is your favorite?

How word of mouth has changed over the years

Image: Cottonbro Studio

Over the years, how we’ve tuned into news, music, and entertainment in America has undergone serious changes. From the days of gathering around to hear stories passed down through oral traditions, to listening to the radio for the evening broadcast, to the modern age of podcasts, each era has its flavor. Take a look at these 12 media formats that we have used and use today.

1
The human voice

Image: Priscilla Du Preez 🇨🇦

Before modern technology, oral communication and word of mouth were the primary ways people shared news, stories, and music everywhere.

From Native American storytelling traditions to community gatherings, spoken word connected people, passed down history, and spread important information long before any other medium ever existed.

2
Public proclamations

Image: Andrew Ebrahim

Public proclamations were an early form of mass communication in America, used to spread news and official announcements.

Town criers or officials would read proclamations aloud in public squares , ensuring that important information reached everyone, even those who couldn't read, who were more than a handful at the time.

3
Live music

Image: Francesco Giacomini

Before recorded music, people would gather at local events, fairs, or churches to hear musicians perform songs that reflected current events, social issues, or, often, served as entertainment.

In the same way as today, live performances were a major form of entertainment and communication.

4
Gramophones

Image: Tasha

Gramophones and Edison’s musical cylinders revolutionized how Americans consumed music and news in the late 19th and early 20th centuries.

These devices allowed people to listen to recorded sound at home for the first time , offering a new way to enjoy music, speeches, and even news broadcasts.

5
Radio broadcasts

Image: Maximilian Hofer

It is hard to overstate the importance of radio. It was a game-changer in the early 20th century, bringing news, music, and entertainment directly into homes across America.

For the first time, families could listen to live broadcasts of events, catch the latest hits, or hear radio dramas .

6
Television

Image: PJ Gal-Szabo

Television caused a huge impact in the 1950s, blending news, music, and entertainment into one screen . As with radio, families gathered around the TV for nightly broadcasts, from the evening news to variety shows and music performances.

This new visual element added a deeper level of engagement, shaping how Americans consumed information and entertainment, making TV a major force in media for decades.

7
Vinyl record players

Image: Eran Menashri

Vinyl record players became a major music format in the mid-20th century, offering high-quality sound. People could listen to entire albums, making music a personal, immersive activity .

Vinyl records also became a cultural icon, with album artwork and collector’s editions turning listening into a ritual.

8
Magazine players

Image: Ciocan Ciprian

Somewhat of a half-step format between the vinyl records and compact cassettes , magazine players offered a portable way to listen to music and news in the 1960s through the 1980s.

These devices used cartridges or tapes that could hold multiple songs or recordings, making it easy for people to enjoy their favorite tunes on the go.

9
Cassette players

Image: Dave Weatherall

If magazine players made music a portable activity, cassette players and, especially, Walkmans, took it even further.

With the ability to play mixtapes or purchased albums anywhere, these devices gave people personal control over their music while on the go . Walkmans, in particular, became iconic for offering a private, on-demand listening experience.

10
CD players

Image: Lucky Alamanda

CD players became the go-to music format in the 1990s, offering a digital upgrade to cassettes with better sound quality and durability .

Compact discs could store albums without the wear-and-tear issues of tapes, and CD players were easy to use, making them popular in cars, homes, and portable devices.

11
MP3 players

Image: Ben Szymanski

The possibility of holding entire album catalogs and more in a single portable device became real in the early 2000s when MP3 players made their appearance.

Devices like the iPod became cultural icons, shaping how people accessed and enjoyed music, paving the way for the next and last item on our list.

12
Streaming services

Image: Heidi Fin

In the last decade, streaming services and podcasts have transformed the media landscape, allowing everybody to instantly access music, news, and entertainment on demand.

Platforms like Spotify and Apple Music put millions of songs at users' fingertips, while podcasts offer a vast range of topics for all interests .

Culture Culture 6 min read

Presidential companions

First Pets: Discover the strangest animals that lived in the White House

Image: RDNE Stock project / Aaron Kittredge

There’s a quote attributed to Harry Truman that says, "If you want a friend in Washington, get a dog." It seems U.S. presidents took this maxim to heart, as many of them brought not only dogs but also other types of animals—even exotic ones—to live with them in the White House. Some of these pets simply provided companionship to the presidential family; others gained fame for their role in shaping the president's public image or promoting important issues. Keep reading to discover the remarkable—and often amusing—pet stories of 10 former U.S. presidents.

1
Thomas Jefferson’s mockingbird

Image: Library of Congress

Did you know that one of the first animals to live at the White House was a bird? Dick was Thomas Jefferson's mockingbird and the president loved him so much that he let him roam freely in his office. Dick would sing in the Oval, perch on Jefferson's shoulder, sit on his desk, and even take food directly from the president’s lips.

But Dick wasn’t the only curious animal to inhabit the White House in the early 19th century. In fact, Thomas Jefferson had more than thirty pets, including two grizzly bear cubs. These cubs were a gift from the Lewis and Clark expedition, delivered by explorer Zebulon Pike. However, the bears didn’t stay at the White House for long, as Jefferson decided it was best to send them to a museum in Philadelphia.

2
John Quincy Adams’ alligator

Image: Library of Congress

Jefferson wasn't the only president to own fairly unusual pets during his presidency. According to lore, John Quincy Adams kept a pet alligator in the East Room of the White House. Although there’s no way to prove it, the story goes that the alligator would slither around and even chase visitors.

While the tale of the alligator may be a myth, one thing is certain: President Adams' wife, Louisa, kept silkworms. The worms lived in mulberry trees on the White House grounds, and Louisa used to harvest their silk to feed her sewing hobby.

3
Abraham Lincoln’s goats

Image: Mathew Benjamin Brady, Public domain, via Wikimedia Commons

The Lincolns had a variety of animals, including a couple of dogs, a rabbit, a horse, and a turkey. However, perhaps the most curious pets that lived in the White House during Abraham Lincoln’s presidency (1861–1865) were two goats named Nanny and Nanko .

Lincoln let their sons, Willie and Tad, keep their pet goats in their rooms, granting the animals total freedom to roam the Executive Mansion . The Lincoln family was so fond of Nanny and Nanko that the president would even send updates on the goats’ wellbeing when his wife and children were away. In one letter, he wrote: "Tell Tad the goats and father are very well—especially the goats."

4
Rutherford B. Hayes’ Siamese cat

Image: Mathew Benjamin Brady, Public domain, via Wikimedia Commons

Like the Jefferson family, the Hayes family also received some First Pets as gifts from well-wishers, friends, and foreign officials. It was publicly known that First Lady Lucy Hayes loved animals, so the U.S. Ambassador to Siam (now Thailand) gifted her a kitten. This cat became the pet of First Daughter Fanny Hayes and holds the distinction of being the first Siamese cat to live in the United States.

Another Siamese cat, named Miss Pussy, later joined the family, becoming part of a diverse collection of animals. This included two hunting dogs, Juno and Shep; Otis, the miniature schnauzer; Dot, the cocker spaniel; a goat; a mockingbird; pedigreed Jersey cows; four canaries; and several carriage horses.

5
Teddy Roosevelt’s hyena

Image: National Portrait Gallery, CC0, via Wikimedia Commons

Teddy Roosevelt's brood brought a proper zoo to the White House at the dawn of the 20th century. His large, young family and their pets often captured substantial public attention, frequently appearing in periodicals and newspapers of the time.

The Roosevelts cared for an eclectic collection of animals, including badgers, mice, raccoons, pigs, parrots, dogs, cats, baby bears, snakes, a one-legged rooster, a kangaroo rat, a macaw, and a Shetland pony named Algonquin—who once had the pleasure of riding the White House elevator. But the top prize goes to a spotted hyena named Bill. A gift from the emperor of Ethiopia, Bill was taught tricks by Roosevelt and was even allowed to beg for scraps at the dinner table.

6
Woodrow Wilson’s sheep

Image: National Portrait Gallery, CC0, via Wikimedia Commons

Some animals that spent time at 1600 Pennsylvania Avenue had a greater purpose than just being pets. For example, some presidents kept pets for a cause or to set an example. During World War I, President Woodrow Wilson allowed a flock of 48 sheep to live on the White House grounds. The sheep not only kept the lawn trimmed, reducing maintenance costs but their wool was also sold to benefit the Red Cross .

In addition to the sheep, Wilson had a cat named Puffins, chickens, a bull terrier named Bruce, a songbird, and a ram named Old Ike, who was known for his unusual habit of chewing tobacco.

7
Calvin Coolidge’s raccoon

Image: National Photo Company Collection, Public domain, via Wikimedia Commons

President Calvin Coolidge, who served from 1923 to 1929, kept several non-traditional pets at the White House . The Coolidges had a variety of animals, including dogs, canaries, Ebenezer the donkey, and Smoky the bobcat. Even more exotic animals were gifted to them by foreign dignitaries, such as Billy the pygmy hippo, two lion cubs named Tax Reduction and Budget Bureau, a wallaby, a small antelope, and a black bear.

However, First Lady Grace's most renowned pet was a raccoon. The raccoon was initially given to the Coolidges as a contribution to their Thanksgiving meal, but Grace managed to save it. She named it Rebecca and had a special tree house built for her.

8
Franklin D. Roosevelt’s Scottish terrier

Image: Franklin D. Roosevelt Library, Public domain, via Wikimedia Commons

Perhaps one of the most famous pets to live in the White House was President Franklin D. Roosevelt's Scottish terrier, Fala. Roosevelt's presidency came during a very difficult time in history—World War II. For this reason, Fala became a faithful companion not only to the president but also to all the American people.

Fala’s original name was Big Boy, but Roosevelt renamed him "Murray the Outlaw of Falahill" after a Scottish ancestor. In the early 1940s, Fala participated in a campaign by donating his toys to promote scrap rubber collections for the war effort. He also starred in an MGM short-subject film about the war.

9
Warren G. Harding’s Airedale terrier

Image: National Photo Company Collection, Public domain, via Wikimedia Commons

Pets have played a significant role in humanizing presidents and shaping public perceptions, as seen with Franklin Roosevelt and his loyal Fala. The same holds true for Warren G. Harding’s presidency. Harding and his wife, Florence, were avid animal lovers, and during their time in the White House, they kept several canaries, dogs, and even a squirrel named Pete.

But the spotlight went to Laddie Boy, a photogenic Airedale terrier that was perceived by the public as an extension of Harding's campaign slogan, "Return to Normalcy." Laddie Boy had his own cabinet chair, attended meetings, greeted official delegations, and even participated in press conferences and news briefings. He also "hosted" the 1923 Easter Egg Roll while the Hardings were away, further endearing himself to the public.

10
George H. W. Bush’s English springer spaniel

Image: National Archives and Records Administration, Public domain, via Wikimedia Commons

As we have seen, some presidential pets were as famous as the leaders they accompanied during their time at the Executive Mansion. When George H. W. Bush was elected president in 1988, a springer spaniel named Millie became the new First Pet. The following year, Millie had six puppies and quickly won the hearts of Americans across the country.

Millie's popularity was so great that First Lady Barbara Bush appeared on the cover of Life magazine with the dog and her puppies. Barbara later published Millie's Book , a bestseller that narrates a day in the White House from Millie’s perspective. The book was a huge success, selling thousands of copies.

What brought Sears down? 10 mistakes from giant companies