Culture Culture 6 min read

ALL-TIME CLASSICS

Are you looking for the Great American Novel? Explore 10 contenders

Image: Laura Chouette

American literature is rich in stories and authors. Its best examples capture life in the big cities, luxury, and glamour, but also the small rural American towns, diving into their roots and history. Books like Francis Scott Fitzgerald's The Great Gatsby or John Steinbeck's The Grapes of Wrath are classics that have left a lasting mark on generations of readers . Today we have put together a bookshelf with 10 of the best American novels of the 20th century. This list will surely fall short, but we hope you enjoy our selection!

1
The Great Gatsby , F. Scott Fitzgerald (1925)

Image: Girl with red hat

Written by F. Scott Fitzgerald, one of the most iconic authors of the so-called "Lost Generation", The Great Gatsby portrays the dark side of the American dream . The protagonist, the mysterious and apparently frivolous millionaire Jay Gatsby, is obsessed with winning back a woman he loved in his youth. Set in the Jazz Age, Fitzgerald’s book raises the contradictions between the power of money and the most intimate individual aspirations.

Published in 1925, The Great Gatsby is one of the greatest masterpieces of American fiction . Since then, it has sold millions of copies all over the world, has had numerous theatrical and film adaptations, and was chosen as the best American novel of the 20th century on several occasions.

2
The Sound and the Fury , William Faulkner (1929)

Image: Brandi Redd

Published in 1929, The Sound and the Fury is William Faulkner's fourth novel and is considered the greatest opus of this Nobel Laureate . It chronicles the decadence of the Compsons, an aristocratic family in the American South, their secrets, and the relationships of love and hate that sustain and destroy them.

The Sound and the Fury is a profound and heartbreaking exploration of decay, despair, and loss . Faulkner's innovative narrative technique, while challenging, allows for an intimate and visceral portrayal of the characters. The novel also addresses issues of race, gender, and class with admirable narrative prowess.

3
The Old Man and the Sea , Ernest Hemingway (1952)

Image: MonicaVolpin

The Old Man and the Sea was the last novel published by Ernest Hemingway during his lifetime. For it, he won the Pulitzer Prize for Fiction in 1953 and it undoubtedly contributed to the Nobel Prize for Literature he was awarded in 1954.

The novel tells the story of Santiago, an old and experienced fisherman who embarks on a grueling three-day battle when he finally manages to catch a huge marlin. The Old Man and the Sea is considered one of the masterpieces of universal literature that has captivated readers around the world for decades . Its message about perseverance, dignity, and the search for life’s meaning is still relevant today. The novel is a must-read for anyone interested in literature and human nature.

4
In Cold Blood , Truman Capote (1965)

Image: Brandi Redd

On November 15, 1959, in a small Kansas town called Holcomb, the four members of the Clutter family, a married couple and their two teenage children, were savagely murdered by Dick Hickcock and Perry Smith.

Based on these gruesome events, the American novelist Truman Capote managed to turn around his career as a storyteller by writing In Cold Blood , the novel that definitively established him as one of the great authors of twentieth-century American literature. This book catapulted him as the pioneer of the New Journalism literary movement , a non-fiction genre that became popular in the 1960s for narrating stories based on real events.

5
The Catcher in the Rye , J. D. Salinger (1951)

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The Catcher in the Rye , written by the great J. D. Salinger, is a contemporary novel that has become a classic of modern literature. At the time of its publication in 1951, it provoked numerous controversies for its provocative language and its unabashed portrayal of teenage struggles, such as sexuality, the loss of innocence, and the transition to adulthood.

The Catcher in the Rye could be framed within the Bildungsroman —a literary genre that focuses on the psychological and moral growth of the protagonist. It follows Holden Caulfield, a teenager who, after being expelled from school, gets lost in New York trying to find his way in the world. The novel is rich in symbolism and themes , and the literary style and narrative technique are unique and exceptional.

6
American Pastoral , Philip Roth (1997)

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Published in 1997, American Pastoral is the novel that earned Philip Roth the Pulitzer Prize and is the first in the well-known "American Trilogy", a series of novels narrated by Nathan Zuckerman, the author's alter ego. With the Vietnam War as a backdrop, this book is a lucid tale that questions American values during the end of the happy sixties.

In American Pastoral we find Roth at his best: deep, intense, incisive, magnificent . His ability to build a universe of complex characters and dig into their psychologies is astounding and overwhelming. Few writers have managed to capture the contradictions of American society as he has done.

7
Beloved , Toni Morrison (1987)

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Beloved , published in 1987 by Nobel Prize winner Toni Morrison, takes place in the aftermath of the American Civil War . The novel tells the story of an African-American slave, Margaret Garner, who escapes from Kentucky to Ohio, a free state.

Magic realism runs throughout the entire book and manifests through the ghostly presence of Beloved's character. Morrison uses this technique to explore collective memory and the persistence of the past . The novel is considered a masterpiece of contemporary literature and has been acclaimed for its innovative writing style and its exploration of sensitive subjects such as slavery, freedom, identity, and memory.

8
On the Road , Jack Kerouac (1957)

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On the Road is a semi-autobiographical novel in which Jack Kerouac recounts a series of trips he made across the United States and Mexico with his friend Neal Cassady. Inspired by his passion for jazz, Kerouac developed the idea of a book that would be a great improvised prose solo . He wrote it on his typewriter on a long, single roll of paper in just three weeks.

A cornerstone of the so-called "Beat Generation," On the Road was published in September 1957, after 6 years of delay due to the publisher's reservations about the explicit contents. At the time, this emblematic book had a major impact, especially on the younger readers of the 60s. Today, On the Road is still considered one of the great American novels of the 20th century for capturing the rebellious spirit of an entire generation.

9
The Heart is a Lonely Hunter , Carson McCullers (1940)

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The Heart is a Lonely Hunter is a literary masterpiece that continues to resonate in the hearts of readers, even though it was published more than 60 years ago. Set in a small southern town, it tells the story of a group of people who have in common the rejection of a society that ignores them.

This is Carson McCullers' first novel, written when she was only twenty-three years old. She masterfully captures the essence of loneliness and the search for human connection in a way that transcends time. With a moving narrative and unforgettable characters, the novel has received critical acclaim and has earned a prominent place in literary history.

10
The Grapes of Wrath , John Steinbeck (1939)

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We couldn't leave The Grapes of Wrath, 1940 Pulitzer Prize winner , out of this list. In this harrowing book, Nobel laureate John Steinbeck narrates the difficult journey of a family of farmers who, beset by hunger and misery, leave the fields of Oklahoma to reach the golden shores of California, the promised land.

First published in 1939, The Grapes of Wrath is a seminal work in American literature that explores the conflict between the rich and the poor and reflects the horrors of the Great Depression with sensitivity and sharp insight. Steinbeck's chronicle of the shameful mistreatment of 1930s families is perhaps the most "American" of all American classics.

History History 5 min read

Nostalgia alert

Where do bell-bottoms really come from? Flashback to the '70s and '80s!

Image: Rachel Moore

Those of us who grew up during the 20th century know what we mean when we say that some decades had a lot to celebrate. From disco music to the early video game craze, the 1970s and 1980s left behind countless moments, objects, songs, and fads that we still remember today. If you're a true nostalgic like us, this article is for you. Join us as we explore the 10 things we miss most about the 1970s and 1980s. Let's get started!

1
Bell-Bottom Pants

Image: Annie Spratt

If you're attending a 1970s-themed costume party, what would you wear? Beyond your personal style, no '70s wardrobe could be complete without a good pair of bell-bottom pants.

These pants were everywhere back then. Available in all colors and styles, they were worn by young and old alike. While their stardom spanned from the late 1960s to the early 1980s, bell-bottoms actually emerged much earlier. When? In the 19th century!

The first to wear this style of pants were American sailors in the 1800s. But their purpose wasn't to look trendy. Sailors implemented them because the wide design made it easy to roll them up when it was time to get their feet in the water.

2
Polaroid Cameras

Image: Josh Carter

Your current cell phone camera is probably better than the analog cameras of the 20th century. But let's be honest—there's nothing quite like holding a physical photo you just took, right?

Okay, we admit it: nostalgia is kicking in. But still, who can deny that a picture is a beautiful memory that gives a sweet, homey touch to your house? Thanks to Polaroid cameras, those of us who grew up in the 1970s and 1980s know this all too well.

Although Polaroid cameras first emerged in the late 1940s , it wasn’t until 3 decades later that they reached their peak popularity, becoming an unmistakable symbol of the era.

3
Music videos

Image: Jakob Owens

While music videos existed before the 1980s, that decade turned them into a global sensation.

One song marked a major turning point in the world of music videos. You probably already guessed it: we’re talking about Michael Jackson’s "Thriller." Released in 1983, this was one of the first music videos to feature substantial production value and investment, making it worldwide famous and setting a trend that would influence the industry for decades. Other unforgettable examples from the era include the animated masterpiece "Take On Me" by A-ha (1985) and the vibrant aerobic-themed "Physical" by Olivia Newton-John (1981).

While music videos remain a key part of the music industry today, they’ve evolved to be shorter and more dynamic, often prioritizing quick impact over storytelling.

4
Synthesizer Sound

Image: Orkun Azap

One of the most iconic and recognizable features of '70s and '80s music is the use of synthesizers.

First introduced in the 1960s, synthesizers grew in popularity over the following decades, until they became part of nearly every sound of the era—from rock and funk to pop, disco, and electronic music.

A great '70s example is Stevie Wonder 's "Superstition," which showcases the innovative use of synthesizers. By the '80s, the synthesizer sound had reached new heights, thanks to bands like Depeche Mode and Duran Duran , who helped define the decade's musical identity.

5
Disco Balls

Image: Greyson Joralemon

If there's one thing that screams 1970s, that's undoubtedly disco music. With icons like the Bee Gees, KC The Sunshine Band, and Donna Summer, disco emerged in America and quickly got the whole world onto the dance floor.

In addition to platform shoes and satin shirts, one of the objects that went hand in hand with this type of music was the famous mirror ball, also called the disco ball. Discotheques often showcased spectacular disco balls, and famous artists included them in their music videos, making those shiny spheres the stars of the era.

6
Roller Skates

Image: Nick Fewings

Disco wasn’t the only sensation of the era—roller skates were a big deal, too. In fact, the two often combined: during the '70s and '80s, roller discos became a hit, where people danced on wheels!

Roller skates were so popular at the time that they made their way into films and music videos, including the 1980 cult classic Xanadu and Cher’s iconic 1979 music video for "Hell on Wheels."

Although roller skates were invented in the 18th century, it was the 20th century that catapulted them to the height of their fame. Were you lucky enough to strap on a pair and join the fun?

7
Arcade

Image: Carl Raw

If you were young in the '80s, you probably had a joystick or an arcade token in your hands, as arcades were the ultimate hangout spots for teenagers back then.

We bet you remember titles such as "Space Invaders," released in 1978, or the legendary "Pac-Man," which arrived to revolutionize the entire industry in 1980. Other unforgettable classics included "Donkey Kong" and "Frogger," both released in 1981.

So, what was your high score? Did you dominate the leaderboard or keep coming back for just one more game?

8
Atari 2600

Image: Senad Palic

What do you usually do when you're bored at home? For most of us, it's watching a movie or scrolling through our phone screens. But a few decades ago, the entertainment industry looked entirely different.

In 1977, home recreation changed forever with the arrival of the Atari 2600, one of the first home gaming consoles. From that moment on, gamers could enjoy their favorite games without ever leaving the comfort of their homes.

9
Slang

Image: Buse Doga Ay

But it wasn't just about fashion, music, and games. We can't forget the prominence of slang during these two emblematic decades.

One of the first terms that comes to mind is "groovy," remember that one? It was used to describe something cool or excellent. Maybe you remember a friend saying, "I love your outfit, super groovy!" Another memorable expression from the era was "Gag me with a spoon," used to convey disgust or displeasure, as in "That's so cheesy! Gag me with a spoon!"

Other unforgettable slang words included "bummer," "rad," "hip," and "tubular," each capturing the spirit of the '70s and '80s in its own unique way.

10
Cabbage Patch Dolls

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If you didn't have one at home, you probably knew someone who did—or maybe even had more than one. We're referring to the famous Cabbage Patch Dolls, the toy that caused a sensation during the early 1980s.

Launched in 1982, the Cabbage Patch Dolls quickly made their way into most American homes. Their popularity was so massive and abrupt that they are remembered as one of the most iconic trend crazes of the 20th century. People would form long lines outside toy stores just to hug one of these dolls. In fact, the craze was so intense that the media dubbed it the "Cabbage Patch Kid Frenzy."

History History 4 min read

Big Friday instead of Black Friday? That was a flop, this article isn't!

Image: Max Fischer

Ah, Black Friday! A day when we brave the crowds (or click feverishly online) to snag the best deals, right? But how much do you really know about its history? It’s not just about discounts and doorbusters, even if that’s what comes to mind first. From surprising origins to unexpected traditions, Black Friday has plenty of fascinating facts to share. Let’s dive into some fun facts that’ll have you seeing this shopping holiday in a whole new light. Who knows, you might impress your friends at the next dinner with these tidbits!

1
Before bargains, there were stock market crashes

Image: Kelly Sikkema

Long before Black Friday meant shopping sprees, it had a gloomier vibe. Back in the late 1800s, the term was used to describe major stock market crashes . Imagine a Wall Street meltdown, and you’ll get the picture.

One infamous event occurred in 1869 when a financial fiasco involving gold prices rocked the country. While the term’s meaning has flipped over the years, its history isn’t always as rosy as a holiday ad. Thankfully, these days, "Black Friday" is more about spending than stressing—well, unless you’re in line at 5 a.m.!

2
From Santa Claus to shopping sprees

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Before malls opened at dawn and websites crashed under traffic, Black Friday was all about parades —specifically, Santa Claus parades! The tradition began in the early 1900s, with department stores like Macy’s sponsoring grand events to usher in the holiday season. These parades were a spectacle of floats, marching bands, and, of course, jolly old St. Nick.

Over time, the day became synonymous with shopping as stores started offering sales to parade-goers. So, if you’ve ever wondered why Santa and Black Friday seem so intertwined, it all started with a parade and a clever marketing move.

3
The plumber’s busiest day

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Here’s a fun (and slightly gross) fact: Black Friday is a goldmine for plumbers. Why, you may ask? Well, Thanksgiving feasts often lead to… let’s call them plumbing emergencies . From overloaded garbage disposals to bathroom backups, plumbers are busier than ever on this day. In fact, many in the industry refer to it as "Brown Friday" (we don’t need to explain that one to you!). It’s not the most glamorous Black Friday gig, but someone has to do it!

4
Why Thanksgiving got a time-out

Image: Iga Palacz

Did you know that Thanksgiving wasn’t always on the fourth Thursday of November? Back in 1939, retailers panicked over a shorter holiday shopping season, so President Franklin D. Roosevelt decided to push Thanksgiving back by a week to give everyone more time to shop .

The change caused quite an uproar, with people dubbing it "Franksgiving." Eventually, Congress stepped in and settled on the date we know today. So, next time you’re enjoying leftovers and plotting your Black Friday buys, thank FDR for the extra shopping days.

5
"Big Friday" was a big flop

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In 1961, officials in Philadelphia tried to give Black Friday a friendlier spin by renaming it "Big Friday." The reason? Local police were fed up with the day’s chaotic traffic and crowds . Unfortunately, the new name didn’t catch on; after all, "Black Friday" had a certain dramatic twist. Over time, the term stuck, and its connotations shifted to something more positive. But can you imagine telling friends, "I’m gearing up for Big Friday sales"? It doesn’t have the same charm, does it?

6
When Saturday stole the spotlight

Image: Kelly Sikkema

Believe it or not, Black Friday wasn’t always the reigning king of shopping days. For decades, the Saturday after Thanksgiving held that title . Can you guess why? Many people preferred to relax on Friday before diving into the holiday hustle. That would be our choice if you asked us!

It wasn’t until the early 2000s, when retailers began offering jaw-dropping deals, that Black Friday took the crown. Long live the king!

7
The global spread of Black Friday

Image: Kelsey Knight

Black Friday isn’t just an American obsession anymore—it’s gone global! Over 15 countries, including Canada, the UK, and even Brazil, have embraced the tradition of post-Thanksgiving sales.

Even if some places don’t celebrate Thanksgiving, they’ve adopted the shopping frenzy with open arms. After all, a good bargain is a universal language. So, if you find yourself traveling during the holidays, don’t be surprised to see Black Friday signs in unexpected places.

8
Thanksgiving evening: The new Black Friday

Image: Libby Penner

In 2011, Walmart threw tradition out the window by opening on Thanksgiving night. This controversial move kickstarted the trend of retailers starting sales earlier and earlier . While some loved getting a head start, others missed the old-school thrill of early-morning Black Friday madness.

In any case, it marked a significant shift in how we approach holiday shopping. These days, "Black Friday" often feels more like "Black Thursday Night," but hey, nobody’s complaining about the extra deals.

9
Contactless is the new black

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Black Friday shoppers are going cashless in droves; 53% of people prefer using contactless payments when hitting the stores . Are you one of them? With just a tap, you’re out the door, deal in hand—no fumbling for change or wrestling with a wallet while juggling bags! Meanwhile, 30% of shoppers admit they’re not too comfortable using cash anymore. And can you blame them? Between convenience and hygiene, contactless is clearly the king of modern shopping. Which method do you prefer?

10
Shopping under the influence

Image: Douglas Lopez

Here’s a fact that might make you chuckle: about 12% of Black Friday shoppers admit to hitting the stores—or their keyboards— after a drink or two . Maybe it’s leftover wine from Thanksgiving, or perhaps it’s liquid courage for battling the crowds.

Either way, some of those impulse buys might be less about bargains and more about buzzed decision-making. So, if you’ve ever woken up to a mysterious order confirmation, you’re not alone! Black Friday shopping is wild enough; add wine, and it’s a whole new adventure!

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