1

Coca-Cola

Image: Bradley Pisney

A beverage so iconic that it inspired an entire genre of soft drinks named after it, Coca-Cola had its start in 1886 when it was created by pharmacist John Pemberton, who initially intended to market it as a temperance drink and medicinal tonic.

A blend of coca leaves and kola nuts (a source of caffeine), the iconic soft drink became a sensation, and soon Pemberton sold the ownership rights to Asa Griggs Candler, a businessman who transformed the Coca-Cola brand into a global powerhouse. While the ingredients have been changed a few times since its inception, the current formula remains a closely guarded trade secret, fueling much speculation and numerous attempts to uncover it.

2

Pepsi

Image: Oleg Ivanov

Developed in 1898 by pharmacist Caleb Bradham—and originally named "Brad's Drink"—Pepsi was initially conceived as a digestive aid. Its name is derived from pepsin, a digestive enzyme produced by the body, though pepsin was never actually included in the drink's formula.

Despite nearly going bankrupt in the early 1920s, Pepsi gained popularity during the Great Depression, even briefly outpacing Coca-Cola, thanks to clever marketing that appealed to budget-conscious consumers. This kickstarted a fierce rivalry, leading to bold marketing stunts, including an unlikely deal with the Soviet Union, making Pepsi the first Western product sanctioned for sale there.

3

Dr Pepper

Image: Yana Smetana

Another soft drink originally conceived in a pharmacist's lab, Dr Pepper actually predates both Coke and Pepsi. Launched in 1885 in Waco, Texas, its unique flavor sets it apart from most competitors. In fact, the U.S. Food and Drug Administration has categorized Dr Pepper, much like Coca-Cola, as its own distinct type of beverage: "pepper soda."

The origin of its name is disputed. Originally, people would simply order a "Waco" at soda fountains. While some speculate the name comes from Charles T. Pepper, a doctor who gave Wade Morrison his first job (or, according to another version, gave him permission to marry his daughter), it was more likely than not a creative marketing decision, as using "Dr." in product names was a common way to suggest health benefits.

4

7UP

Image: Julian Rösner

7UP, created in 1929 by Charles Leiper Grigg, was originally marketed as "Bib-Label Lithiated Lemon-Lime Soda," as it contained lithium citrate (a mood-stabilizing drug) among its ingredients. While lithium was removed in 1948, the drink's refreshing lemon-lime flavor remained, having already become a household favorite.

The soft drink, however, didn’t quite find its market niche until it launched the "Uncola" marketing campaign in the 1970s, which positioned the soda as a distinct alternative to colas, boosting its popularity. The origin of the name 7UP remains a mystery, with speculation that it refers to the original 7-ounce bottles or the drink’s initial seven ingredients.

5

Sprite

Image: Gift Habeshaw

Introduced by Coca-Cola in 1961 to compete with 7UP, Sprite quickly became one of the leading lemon-lime sodas on the market. Interestingly, this popular soft drink didn’t originate in America but in West Germany in 1959, where it was launched as "Fanta Klare Zitrone" ("Fanta Clear Lemon" in English).

In the ‘80s, Sprite leveraged its appeal to younger generations through bold advertising campaigns and endorsements from popular musicians. Today, the brand has expanded into various flavors, including cranberry, cherry, grape, orange, tropical, ginger, and vanilla, among others.

6

Mountain Dew

Image: Shane

Mountain Dew was originally created in the 1940s by Tennessee beverage bottlers Barney and Ally Hartman as a mixer for whiskey. The name "Mountain Dew" was a colloquial term for homemade liquor, making it fitting for the soda’s Appalachian roots. However, the drink only took on its citrus-flavored, energizing modern form after being acquired by the Tip Corporation in 1961.

It remains one of the most caffeinated sodas on the market, containing 54 mg of caffeine per 12-ounce can—nearly double that of Coca-Cola. This is likely what draws many soda drinkers to this flavor, as the high sugar and caffeine content can give a short-term boost of energy.

7

RC Cola

Image: Brooke Cagle

Founded in 1905 by Claud A. Hatcher, Royal Crown Cola (RC Cola) was originally created as a direct competitor to Coca-Cola and Pepsi. The soft drink was born after the Hatcher family, who were grocery store owners, could not get a discount for purchasing large volumes of Coca-Cola syrup from local distributors. Frustrated, they vowed to create their own alternative.

Despite never achieving the same market dominance as Coke or Pepsi, RC Cola soon gained a loyal following, especially in Southern states. Unlike its rivals, RC offered a slightly stronger cola flavor, which many found refreshing compared to the sweeter taste of Coke. RC Cola also innovated with the first aluminum can for sodas and was one of the first companies to produce diet sodas, such as Diet Rite.

8

Fanta

Image: Renato Trentin

Did you know that Fanta was born in Germany during World War II, of all places? After local Coca-Cola plants could no longer import syrup due to trade embargos, German businessman Max Keith created a new soda using available ingredients—which were mostly fruit scraps and whey.

Fanta quickly became a wartime favorite in Germany. After the war, Coca-Cola regained control of the plant, formula, and trademarks, introducing Fanta to the U.S. in 1955. It rapidly gained popularity as a fun, fruit-flavored alternative to traditional sodas. While Fanta's orange flavor remains its best seller, the brand now offers over 90 flavors worldwide.

9

A&W Root Beer

Image: David Lusvardi

A&W Root Beer was introduced in 1919 by Roy Allen, who first started selling it at a parade honoring returning World War I veterans. Its creamy texture and rich flavor quickly made A&W Root Beer a favorite, especially when paired with vanilla ice cream to create the now-iconic root beer float.

By 1922, Roy Allen partnered with fellow entrepreneur Frank Wright, and A&W became a franchised brand, launching one of the first fast-food chains in America that same year. Despite struggling with labor shortages and sugar rationing during World War II, the company endured and remains one of the most iconic root beer brands in America to this day.

10

Sunkist

Image: The Pop'd Shop

Sunkist, launched in 1979 by the Sunkist Growers cooperative, was introduced to tap into the American love for citrus-flavored sodas. Known and loved for its bold orange flavor, Sunkist was the first major orange soda to include caffeine in its formula, setting it apart from competitors like Crush and Fanta.

Most importantly, Sunkist's success was greatly boosted by its association with the California citrus industry. Its marketing campaigns, including the "Taste the Sun" slogan, further linked the brand to sunny, vibrant outdoor activities, making it one of the top-selling orange sodas in the U.S. for decades.

1

An official pirate license

If being a pirate was your childhood dream, it's more attainable than you think. The main obstacle? Getting into MIT. Once you’re in, you can get your official pirate license —parchment certificate included— provided that you complete four physical education courses in pistol, archery, sailing, and fencing. However, the school has stated that this certificate does not give a license to engage in piracy or any pirate activities.

2

The lethal library

If you’re a bibliophile attending Yale University, be aware that your love for books might get you killed while on campus. To protect its manuscripts and rare specimens, the Yale Beinecke Rare Book and Manuscript Library is equipped with a fire safety device that, instead of sprinkling water, sucks all the oxygen out of the building . The official stance is that this device is not lethal for humans, but that remains unproven.

3

The Olympian factory

American colleges and universities are known for their rigorous athletic programs, but no one does it like Stanford. Did you know that since 1908, there has been a medalist who attended Stanford in every Summer Olympic Games? With a grand total of 335 medals (162 gold, 93 silver, and 80 bronze), if Stanford were a country of its own, it would rank in the top 20.

4

The deceiving statue

Visitors of Harvard University have most likely come across the famous John Harvard statue on campus. However, this statue is so deceptive that it is dubbed ‘the statue of three lies’. What are these lies? The inscription reads "John Harvard. Founder. 1638‍". Harvard University, founded in 1636, not 1638. It owes its name to its first benefactor, John Harvard. It was not founded by him, but by the authorities of the Massachusetts Bay Colony. Additionally, the man represented in the sculpture is not John Harvard, but a student chosen as a model because there were no surviving portraits of Harvard.

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The inventors of the open curriculum

The open curriculum has been adopted by many institutions nationwide, but Brown University was the blueprint. During the 1950s, they developed the first interdisciplinary courses to avoid stifling intellectual curiosity. By the 1960s, Brown students pushed for the elimination of the standard general education requirements altogether, an initiative that was resisted but eventually implemented by the administration.

6

The college that was the capital of the U.S.

Before Washington, D.C., was established as the capital of the U.S., several places were temporary capitals, including Philadelphia, New York, and Princeton University in Princeton, NJ. From June to November 1783, the Continental Congress gathered in the college library in Nassau Hall, which made the place the de facto capital of the nation . Among other historical events, the library was where Congress received in 1783 the news of the signing of the Treaty of Paris, which effectively ended the American Revolutionary War.

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The inclusion pioneers

The desegregation of education was a key element in the fight for civil rights, and Oberlin College, in Ohio, was a pioneer. In 1835, the college made history by enrolling Black students, decades before other major institutions . Besides this, Oberlin was the first to enroll women in 1833 and to admit them to bachelor's degree programs in 1837.

8

Unable to swim? Unable to graduate

Up until recently, students at the University of North Carolina at Chapel Hill had to fulfill a strange requirement in order to graduate. They had to pass a mandatory swimming test , consisting of diving in the deep end, swimming 50 yards, and treading water or floating for 5 minutes. During WWII, the university was used as a training center, and the swimming test was mandatory for recruits. Eventually, this requirement became extensive for all students and was not abolished until 2006.

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Computer science pioneers

A modern university offering a computer science program is nothing strange, unless they’re doing it a mere two decades after the invention of the first modern electronic computer. In 1962, Purdue University in Indiana was the first to establish a department of computer sciences , pioneering academic research in the field. More than 50 years later, Purdue University remains one of the leaders in computer science research.

10

The largest student body

Other institutions might boast about being the oldest or the most sought-after university, but Arizona State University leads the rankings when it comes to enrollment . With nearly 80,000 in-person students across the Phoenix metropolitan area campuses and nearly the same number of online attendees, it surpasses all American institutions in terms of student body size. In comparison, Deep Springs College, in California, sits at the opposite end of the spectrum, with a student body restricted to 26 undergraduates.

1

Boring, Oregon – "The Most Exciting Place to Live"

Image: everett mcintire

With a name like Boring, Oregon, you’d expect residents to have a sense of humor. Their slogan flips that expectation, proudly calling Boring the most exciting place to live.

The town has even partnered with Dull, Scotland, to form an "International League of Dull Places."

2

Hell, Michigan – "Go to Hell"

Image: Brad Switzer

Hell, Michigan, has turned its unusual name into a marketing goldmine . The slogan "Go to Hell" is proudly displayed on signs, T-shirts, and souvenirs, attracting thousands of curious visitors each year.

Locals have fun with it, running events like Halloween festivals and themed shops.

3

Normal, Illinois – "Everything is just as it seems!"

Image: Zander Betterton

The city of Normal, Illinois, proudly uses the slogan "Everything is just as it seems!" as its official motto, playfully referencing the town’s unusual name .

The name Normal has historical roots: it comes from the French phrase école normale , which described a type of school for training teachers.

4

Peculiar, Missouri – "Where the ‘odds’ are with you"

Image: Brittney Butler

A town with a name that is the exact opposite of the previous entry, Peculiar, Missouri, has also decided to embrace its unusual identity with the slogan "Where the ‘odds’ are with you," adding a playful touch to it

The oddball branding draws curious travelers, and the town celebrates its peculiarity with local events and merchandise.

5

Nothing, Arizona – "All for Nothing"

Image: Christoph von Gellhorn

Nothing, Arizona, an unincorporated community with an ironic name, became known for the phrase "All for Nothing." While not an official slogan, it reflects the determination of residents who built lives in a place with almost no amenities.

The phrase captures both humor and grit, giving the tiny settlement an identity that can be hard to forget.

6

Superior, Wisconsin – "Living up to our name"

Image: Tom Barrett

Superior, Wisconsin, sits on the western tip of Lake Superior, and its slogan, "Living up to our name," highlights both geography and civic pride .

It’s a confident statement that sticks in visitors’ minds. The town blends natural beauty with historical significance, and the slogan reinforces that it considers itself a cut above the rest.

7

Happy, Texas – "The town without a frown"

Image: Daniel Lloyd Blunk-Fernández

Happy, Texas, took its cheerful name and ran with it . Its slogan, "The Town Without a Frown," spreads positivity and conveys a sense of friendliness throughout the community.

The motto has become a source of local pride, turning a small Panhandle town into a feel-good stop that lives up to its sunny reputation.

8

Gas, Kansas – "Don’t pass gas, stop and enjoy it"

Image: Farhodjon Chinberdiev

Gas, Kansas, leans fully into its unusual name with a slogan that makes travelers laugh every time . Located in Allen County, this small town has become a roadside favorite thanks to its cheeky pun.

Rather than shy away from the obvious joke, Gas celebrates it, featuring the motto on signs and even postcards.

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Lake City, Iowa: "Everything but a lake"

Image: Shawn Schroeder

Lake City, Iowa, proudly uses the slogan "Everything but a Lake." The phrase humorously acknowledges the irony behind the town’s name, since there’s no actual lake within its limits . Despite this, the motto highlights that Lake City has plenty to offer in other ways.

The town’s name was inspired by another town in Illinois, yet Lake City has successfully carved out its own character.

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Show Low, Arizona - "Named by the turn of a card"

Image: Gerard Albanell

Show Low owes its unusual name to a high-stakes poker game played between two ranchers who couldn’t agree on who would claim the land. The decision came down to a single rule: whoever drew the lowest card would win, and from that moment, the town became known as Show Low.

Even today, Show Low highlights its origin story in tourism and branding, proudly using the phrase "Named by the turn of a card."