Culture Culture 3 min read

Which one is your favorite?

Tigers, cheetahs & more: 12 advertising mascots turned cultural icons

Image: Erik Mclean

From cereal boxes to car commercials, advertising mascots are a big part of our pop culture. These characters aren't just selling products—they’ve become household names. Whether it’s a talking gecko or a grinning doughboy, mascots help brands stick in our minds. Can you recognize these 12?

1
Colonel Sanders

Image: Aleks Dorohovich

Colonel Sanders, the iconic KFC mascot, is based on Harland Sanders, the chain's founder . He received the honorary title of "Colonel" from Kentucky's governor in 1935.

Sanders embraced the persona, adopting a white suit, goatee, and bow tie, creating the famous image that still represents KFC today.

2
Energizer bunny

Image: Jerry Wang

The Energizer Bunny debuted in 1988 as a parody of Duracell’s "Drumming Bunny." Designed with sunglasses, flip-flops, and a bigger drum, it stood out as a bold contrast to its competitor’s mascot.

The campaign grew into a long-running success, and, obviously, a trademark battle followed, ultimately ending with Energizer securing exclusive rights to the pink bunny in the U.S. and Canada.

3
GEICO gecko

Image: Hunter Masters

The GEICO Gecko debuted in 1999 during an actors' strike, when live talent was unavailable. The idea stemmed from people mispronouncing "GEICO" as "Gecko," inspiring a quick lizard doodle during a brainstorming session.

In his first ad, the Gecko held a press conference asking people to stop confusing him with the company. The quirky concept quickly became a memorable and enduring mascot.

4
Jolly Green Giant

Image: Jun Weng

The Jolly Green Giant began in 1925 with the Minnesota Valley Canning Company’s "Green Giant" peas. The original mascot was a stern, fairy tale–like figure.

In 1936, ad legend Leo Burnett redesigned him with a leafy toga and a friendly smile, making him "jolly." The company later adopted the Green Giant name, and the mascot became a lasting icon.

5
Pillsbury Doughboy

Image: Sonia Nadales

The Pillsbury Doughboy, named Poppin' Fresh, was created in 1965 by ad copywriter Rudy Perz. The idea came to him as he imagined a dough character popping out of a can in his kitchen .

First seen in stop-motion animation, the Doughboy became a cheerful brand icon, starring in over 600 commercials since his debut.

6
Chester Cheetah

Image: Erik Mclean

Chester Cheetah became the face of Cheetos in 1986, replacing the original Cheetos Mouse. He debuted as a cool, animated cartoon character in TV ads.

Known for his smooth voice, catchy rhymes, and laid-back style, the character is depicted as a "cool cat" with a strong craving for Cheetos.

7
Kool-Aid Man

Image: Fotografía de Alimentos

The Kool-Aid Man, a smiling pitcher of Kool-Aid, evolved from earlier iterations and became the brand’s mascot after General Foods acquired the company in the 1950s. He quickly stood out in ads with his dramatic entrances.

Known for crashing through walls and shouting "Oh yeah!", this mascot became instantly recognizable.

8
Tony the Tiger

Image: Dom .

Tony the Tiger has been the mascot for Frosted Flakes since 1952, known for his upbeat catchphrase, "They’re gr-r-reat!" and his iconic presence on cereal boxes. He has also represented other cereals, such as Tony’s Cinnamon Krunchers.

9
Planters

Image: aboodi vesakaran

Mr. Peanut was created in 1916 by Antonio Gentile, a schoolboy who entered a design contest held by Planters. His original drawing featured a peanut with arms, legs, and a cane .

A commercial artist later refined the character by adding a top hat, monocle, and spats , transforming it into the classic Mr. Peanut mascot we know today.

10
Mr. Clean

Image: Clay Banks

Mr. Clean was created in 1957 by an ad agency for Procter & Gamble. Originally conceived as a genie, he evolved into a muscular, bald man dressed in white, sporting an earring and folded arms. Inspired by a Navy sailor, he became a symbol of powerful cleaning.

11
Toucan Sam

Image: Zoshua Colah

Toucan Sam, the colorful blue-and-orange mascot for Froot Loops, was created in 1963. Known for his catchphrase, "Follow my nose!" and his ability to "smell" Froot Loops from afar, Sam’s voice and design have evolved over time, making him a beloved cereal icon.

12
Ronald McDonald

Image: Erik Mclean

Ronald McDonald first appeared in 1963 in local TV ads in Washington, D.C., portrayed by actor Willard Scott. He was created by the Oscar Goldstein ad agency.

In 1965, McDonald's expanded Ronald’s role to national commercials with a slightly altered look. He became a key figure in McDonaldland, interacting with other characters . Over time, Ronald’s image and advertising style evolved, with updates to his outfit and overall presence.

History History 4 min read

Don’t believe everything

From Washington’s wooden teeth to Plymouth Rock: 12 myths still around

Image: Hartono Creative Studio

American history is filled with stories that are passed down through generations, but not all of them are accurate. Some legends were invented to inspire, others simply to entertain, and many grew from misunderstandings. Let’s take a look at 12 of the most common myths from U.S. history that are still believed to be true by a lot of people.

1
George Washington had wooden teeth

Image: Jon Sailer

When one thinks about this one, it can sound quite preposterous, but many people still believe it to be true. George Washington did wear dentures, but none were made of wood. His sets were crafted from ivory, gold, lead, and even animal and human teeth. The wood myth likely spread because stained ivory took on a rough, brown look .

The story stuck because it seemed to fit the image of a rustic leader. In truth, Washington’s constant dental pain was very real, but the wooden teeth are pure fiction.

2
The Declaration of Independence was signed on July 4

Image: The New York Public Library

Yes, July 4, 1776, is remembered as the day America declared independence, but most delegates did not sign the document then. It was approved that day, yet the majority of signatures were added on August 2 .

Only John Hancock and perhaps a handful of others signed on the Fourth. The legend of all the Founders signing together created a more dramatic story than reality.

3
The first Thanksgiving had turkey and pie

Image: Noah Samuel Franz

The 1621 gathering in Plymouth is remembered as a feast of turkey, stuffing, and pumpkin pie. In reality, the menu was very different. Venison, fish, shellfish, corn, and nuts were likely served instead .

Turkey may have been present, but it wasn’t the centerpiece, and sweet pumpkin pie was impossible without sugar or ovens. The foods we associate today were added later by tradition.

4
The Liberty Bell cracked on July 4, 1776

Image: Dan Mall

Many believe the Liberty Bell cracked while celebrating independence on July 4, 1776, but it didn’t. The bell wasn’t even rung that day, and its famous fracture appeared decades later .

Records suggest the crack happened in the 1830s or 1840s during use at civic events. The legend tied the crack to 1776 because it made for a more patriotic tale.

5
Paul Revere shouted "The British are coming!"

Image: brianfakhoury

Paul Revere’s midnight ride is legendary, but the famous phrase attributed to him is not. He likely warned townspeople, "The Regulars are out," since most colonists still thought of themselves as British.

The dramatic version was added later to make the story more exciting. Revere’s actual mission was successful, but it didn’t involve shouting through the countryside.

6
Colonial Americans were short

Image: James Coleman

It’s often said that colonial Americans were much shorter than people today, but that’s an exaggeration. Skeletal evidence shows the average man in the 1700s was about 5’8", not far from modern averages .

Malnutrition was less severe in America than in Europe at the time. The myth spread from comparing old, small doorways and beds, which were not actually built for shorter people.

7
The pilgrims landed on Plymouth Rock

Image: Bernd 📷 Dittrich

The story that the Pilgrims stepped onto Plymouth Rock in 1620 has no basis in fact. No historical accounts from the time mention it.

The tale was first told more than a century later, likely to create a symbolic landmark. The rock is real, but its role in the landing is pure invention to add drama to history .

8
Benjamin Franklin discovered electricity with a kite

Image: Brett Wharton

Benjamin Franklin’s 1752 kite experiment is well-known, but he didn’t "discover" electricity. Scientists had known about it for years. His test demonstrated that lightning was a form of electricity . So, somewhat similar but not the same.

The story became simplified over time into a myth of sudden discovery. Franklin’s real contribution was proving a connection, not inventing the concept.

9
The Alamo defenders fought to the last man

Image: Gabriel Tovar

The legend of the Alamo says every defender fought to the bitter end in 1836. While most did die, accounts suggest some may have surrendered and were executed afterward .

The truth is more complicated than the heroic version. Still, the myth of total sacrifice became central to Texas identity and American lore.

10
Lincoln wrote the Gettysburg Address on an envelope

Image: Forest Simon

Abraham Lincoln’s Gettysburg Address is often said to have been scribbled quickly on the back of an envelope. In reality, he drafted several careful versions of the speech in advance .

The "envelope" tale was later invented to emphasize his brilliance and spontaneity. The truth shows Lincoln was thoughtful and deliberate, not hurried.

11
Gunfights were really common in the Wild West

Image: Stefan Münz

Popular film and TV shows depict the Wild West as lawless and violent, with constant gun duels. In fact, frontier towns often had strict laws banning guns inside city limits .

Shootouts like those in movies were rare events, not daily life. The myth grew from dime novels and later Hollywood Westerns that exaggerated violence.

12
A cow started the Chicago Fire

Image: Daniel Quiceno M

The Great Chicago Fire of 1871 was long blamed on Catherine O’Leary’s cow kicking over a lantern. This story was published in newspapers and stuck in public memory.

Historians now know the cause was never proven . The cow tale unfairly tarnished the O’Leary family (and the cow itself), but it became a convenient explanation for a devastating disaster.

General General 3 min read

Say cheese!

Did you know your phone's camera can do this?

Image: César Guadarrama Cantú

Each year, our smartphones’ cameras improve, with superior lenses and new features that allow savvy users to take incredible photos. Many of those same capabilities are already available on your device. How many of these tricks do you know?

1
Clean your lens

Image: Mika Baumeister

We’ll start with probably the most essential—and somehow most overlooked—tip: take a moment to clean your smartphone’s camera lens. Over time, it can accumulate dust and smudges, which can result in hazy or blurry photos.

Give it a quick wipe with a soft, lint-free cloth . It can make a significant difference in the clarity of your shots.

2
Investigate your camera app

Image: Brett Jordan

Almost every single smartphone comes with a default camera app that’s user-friendly and packed with features. Take some time to explore it , learn how to switch between photo and video modes, and familiarize yourself with settings like Portrait Mode, Night Mode for low-light shots, and Panorama Mode for landscapes.

3
Use gridlines

Image: Jonathan Kemper

Gridlines allow you to center your focal points and enhance the visual appeal of your photos. Most mobile camera apps let you turn them on easily. These gridlines strategically divide your screen into thirds , both horizontally and vertically, adding balance and symmetry to your shot .

4
Focus and exposure control

Image: François Genon

Focus and exposure are two of the most important settings you can adjust in a manual camera to achieve different effects in photography. Fortunately, both functions are available on most modern smartphones.

By playing with different focus and exposure points, you can highlight a specific subject against a blurred background or ensure a well-balanced shot in difficult lighting conditions.

5
Lighting

Image: Ben White

Always try shooting in natural light, often referred to as available light, whenever the opportunity arises. Natural light gives a gentle, even illumination that can significantly enhance the quality of your photos.

Avoid harsh, direct sunlight, which can create intense and unflattering shadows, potentially leading to overexposed or underexposed areas. If you're shooting in low light, rest your phone on a flat surface to stabilize it for long exposures.

6
Play with composition

Image: Eaters Collective

Experiment with different angles and perspectives to enhance your subject. Don't be afraid to get low or high for a unique viewpoint. Also, pay attention to what’s in the background and eliminate any distractions that might detract from your subject.

7
Take pictures often

Image: Ferdinand Stöhr

Practice makes perfect. Since your phone is always with you, it’s easy to integrate photography into your daily routine. Whether you snap a selfie or take a few shots on your way to work, there’s no wrong way to be a smartphone photographer. Great photos often come from everyday life.

8
Take many shots

Image: The Free Birds

Long gone are the days when you had only 36 exposures in your camera and had to choose each shot carefully. One of the best things about smartphones is that you can take as many photos as you want, and there is no need to print them to see the results . This makes it much easier to learn and improve as you go.

9
Avoid digital zoom

Image: Redd Francisco

Digital zoom generally produces poor-quality images, even on the best smartphones. Avoiding it is one of the basic photography tips for taking better photos. Instead of using a digital zoom, simply move closer to your subject to maintain image quality.

10
Use HDR

Image: Kote Puerto

HDR stands for High Dynamic Range, and it’s a common feature on many smartphones. It enhances detail in both dark and light areas to provide a more balanced exposure . HDR prevents the sky from becoming too bright or the ground from appearing too dark, making it especially useful for landscape photography.

11
Set a high resolution

Image: TheRegisti

Simply put, the higher the resolution of your photo, the better quality it is . When taking pictures, try to get as close to the subject as possible, rather than zooming in. Take advantage of the higher pixel count.

12
Aspect ratio

Image: Alice Donovan Rouse

The aspect ratio determines the width and height of your photograph . The standard 4:3 ratio is versatile, but you can also choose widescreen 16:9 for a cinematic look or square 1:1 for Instagram-ready shots.

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